George Ritzer

 



Address the following questions fully and completely in your own words and voice; save your answers electronically. You will see at least one of these questions on your next unit exam in which you will be asked to demonstrate that you have read and mastered the material. Prepare your answers now. 
  1. What does Ritzer mean by the Globalization of Nothing?
  2. Summarize five characteristics of the fast food experience that are rationalized.
  3. How does one enchant a disenchanted world? Why?
  4. Discuss three similarities between the theories of Braverman and Ritzer.

Required Reading:

Sociocultural Systems: Contemporary Expression of Classical Theory: Chapter 12 George Ritzer's Rationalization of Consumption

Recommended Reading:

An Interview with Ritzer

Link:

George Ritzer's Rationalization Theory
 

Some Short Takes:

Ritzer is a very popular writer who has a strong foundation in sociological theory...His concept of McDonaldization has contributed little new to the scholarship of rationalization, but it has brought the concept of rationalization home to millions of students...While his Weberian influence is readily apparent, he has lately been integrating more Marx into his thought.

 

     

    Features   |     Syllabus   |   Theorists

  İFrank Elwell
Send comments to felwell at rsu.edu