The Theory of the Leisure Class
     by Thorstein Veblen 
    1899

    Table of Contents:

    1: Introductory

    2: Pecuniary Emulation

    3: Conspicuous Leisure

    4: Conspicuous Consumption

    5: Pecuniary Standard of Living

    6: Pecuniary Canons of Taste

    7: Dress as Pecuniary Culture

    8: Industrial Exemption and Conservatism

    9: Conservatism of Ancient Traits

    10: Modern Survivals of Prowess

    11: Belief in Luck

    12: Devout Observances

    13: Survivals of Non-Invidious Interests

    14: Higher Learning as Pecuniary Culture

    
    		
    
    Chapter One
    
    Introductory
    
         The institution of a leisure class is found in its best
    development at the higher stages of the barbarian culture; as,
    for instance, in feudal Europe or feudal Japan. In such
    communities the distinction between classes is very rigorously
    observed; and the feature of most striking economic significance
    in these class differences is the distinction maintained between
    the employments proper to the several classes. The upper classes
    are by custom exempt or excluded from industrial occupations, and
    are reserved for certain employments to which a degree of honour
    attaches. Chief among the honourable employments in any feudal
    community is warfare; and priestly service is commonly second to
    warfare. If the barbarian community is not notably warlike, the
    priestly office may take the precedence, with that of the warrior
    second. But the rule holds with but slight exceptions that,
    whether warriors or priests, the upper classes are exempt from
    industrial employments, and this exemption is the economic
    expression of their superior rank. Brahmin India affords a fair
    illustration of the industrial exemption of both these classes.
    In the communities belonging to the higher barbarian culture
    there is a considerable differentiation of sub-classes within
    what may be comprehensively called the leisure class; and there
    is a corresponding differentiation of employments between these
    sub-classes. The leisure class as a whole comprises the noble and
    the priestly classes, together with much of their retinue. The
    occupations of the class are correspondingly diversified; but
    they have the common economic characteristic of being
    nonªindustrial. These non-industrial upper-class occupations may
    be roughly comprised under government, warfare, religious
    observances, and sports.
         At an earlier, but not the earliest, stage of barbarism, the
    leisure class is found in a less differentiated form. Neither the
    class distinctions nor the distinctions between leisure-class
    occupations are so minute and intricate. The Polynesian islanders
    generally show this stage of the development in good form, with
    the exception that, owing to the absence of large game, hunting
    does not hold the usual place of honour in their scheme of life.
    The Icelandic community in the time of the Sagas also affords a
    fair instance. In such a community there is a rigorous
    distinction between classes and between the occupations peculiar
    to each class. Manual labour, industry, whatever has to do
    directly with the everyday work of getting a livelihood, is the
    exclusive occupation of the inferior class. This inferior class
    includes slaves and other dependents, and ordinarily also all the
    women. If there are several grades of aristocracy, the women of
    high rank are commonly exempt from industrial employment, or at
    least from the more vulgar kinds of manual labour. The men of the
    upper classes are not only exempt, but by prescriptive custom
    they are debarred, from all industrial occupations. The range of
    employments open to them is rigidly defined. As on the higher
    plane already spoken of, these employments are government,
    warfare, religious observances, and sports. These four lines of
    activity govern the scheme of life of the upper classes, and for
    the highest rank -- the kings or chieftains  these are the only
    kinds of activity that custom or the common sense of the
    community will allow. Indeed, where the scheme is well developed
    even sports are accounted doubtfully legitimate for the members
    of the highest rank. To the lower grades of the leisure class
    certain other employments are open, but they are employments that
    are subsidiary to one or another of these typical leisure-class
    occupations. Such are, for instance, the manufacture and care of
    arms and accoutrements and of war canoes, the dressing and
    handling of horses, dogs, and hawks, the preparation of sacred
    apparatus, etc. The lower classes are excluded from these
    secondary honourable employments, except from such as are plainly
    of an industrial character and are only remotely related to the
    typical leisure-class occupations.
          If we go a step back of this exemplary barbarian culture,
    into the lower stages of barbarism, we no longer find the leisure
    class in fully developed form. But this lower barbarism shows the
    usages, motives, and circumstances out of which the institution
    of a leisure class has arisen, and indicates the steps of its
    early growth. Nomadic hunting tribes in various parts of the
    world illustrate these more primitive phases of the
    differentiation. Any one of the North American hunting tribes may
    be taken as a convenient illustration. These tribes can scarcely
    be said to have a defined leisure class. There is a
    differentiation of function, and there is a distinction between
    classes on the basis of this difference of function, but the
    exemption of the superior class from work has not gone far enough
    to make the designation "leisure class" altogether applicable.
    The tribes belonging on this economic level have carried the
    economic differentiation to the point at which a marked
    distinction is made between the occupations of men and women, and
    this distinction is of an invidious character. In nearly all
    these tribes the women are, by prescriptive custom, held to those
    employments out of which the industrial occupations proper
    develop at the next advance. The men are exempt from these vulgar
    employments and are reserved for war, hunting, sports, and devout
    observances. A very nice discrimination is ordinarily shown in
    this matter.
          This division of labour coincides with the distinction
    between the working and the leisure class as it appears in the
    higher barbarian culture. As the diversification and
    specialisation of employments proceed, the line of demarcation so
    drawn comes to divide the industrial from the non-industrial
    employments. The man's occupation as it stands at the earlier
    barbarian stage is not the original out of which any appreciable
    portion of later industry has developed. In the later development
    it survives only in employments that are not classed as
    industrial, -- war, politics, sports, learning, and the priestly
    office. The only notable exceptions are a portion of the fishery
    industry and certain slight employments that are doubtfully to be
    classed as industry; such as the manufacture of arms, toys, and
    sporting goods. Virtually the whole range of industrial
    employments is an outgrowth of what is classed as woman's work in
    the primitive barbarian community.
          The work of the men in the lower barbarian culture is no
    less indispensable to the life of the group than the work done by
    the women. It may even be that the men's work contributes as much
    to the food supply and the other necessary consumption of the
    group. Indeed, so obvious is this "productive" character of the
    men's work that in the conventional economic writings the
    hunter's work is taken as the type of primitive industry. But
    such is not the barbarian's sense of the matter. In his own eyes
    he is not a labourer, and he is not to be classed with the women
    in this respect; nor is his effort to be classed with the women's
    drudgery, as labour or industry, in such a sense as to admit of
    its being confounded with the latter. There is in all barbarian
    communities a profound sense of the disparity between man's and
    woman's work. His work may conduce to the maintenance of the
    group, but it is felt that it does so through an excellence and
    an efficacy of a kind that cannot without derogation be compared
    with the uneventful diligence of the women.
          At a farther step backward in the cultural scale -- among
    savage groups -- the differentiation of employments is still less
    elaborate and the invidious distinction between classes and
    employments is less consistent and less rigorous. Unequivocal
    instances of a primitive savage culture are hard to find. Few of
    these groups or communities that are classed as "savage" show no
    traces of regression from a more advanced cultural stage. But
    there are groups -- some of them apparently not the result of
    retrogression -- which show the traits of primitive savagery with
    some fidelity. Their culture differs from that of the barbarian
    communities in the absence of a leisure class and the absence, in
    great measure, of the animus or spiritual attitude on which the
    institution of a leisure class rests. These communities of
    primitive savages in which there is no hierarchy of economic
    classes make up but a small and inconspicuous fraction of the
    human race. As good an instance of this phase of culture as may
    be had is afforded by the tribes of the Andamans, or by the Todas
    of the Nilgiri Hills. The scheme of life of these groups at the
    time of their earliest contact with Europeans seems to have been
    nearly typical, so far as regards the absence of a leisure class.
    As a further instance might be cited the Ainu of Yezo, and, more
    doubtfully, also some Bushman and Eskimo groups. Some Pueblo
    communities are less confidently to be included in the same
    class. Most, if not all, of the communities here cited may well
    be cases of degeneration from a higher barbarism, rather than
    bearers of a culture that has never risen above its present
    level. If so, they are for the present purpose to be taken with
    the allowance, but they may serve none the less as evidence to
    the same effect as if they were really "primitive" populations.
          These communities that are without a defined leisure class
    resemble one another also in certain other features of their
    social structure and manner of life. They are small groups and of
    a simple (archaic) structure; they are commonly peaceable and
    sedentary; they are poor; and individual ownership is not a
    dominant feature of their economic system. At the same time it
    does not follow that these are the smallest of existing
    communities, or that their social structure is in all respects
    the least differentiated; nor does the class necessarily include
    all primitive communities which have no defined system of
    individual ownership. But it is to be noted that the class seems
    to include the most peaceable -- perhaps all the
    characteristically peaceable -- primitive groups of men. Indeed,
    the most notable trait common to members of such communities is a
    certain amiable inefficiency when confronted with force or fraud.
          The evidence afforded by the usages and cultural traits of
    communities at a low stage of development indicates that the
    institution of a leisure class has emerged gradually during the
    transition from primitive savagery to barbarism; or more
    precisely, during the transition from a peaceable to a
    consistently warlike habit of life. The conditions apparently
    necessary to its emergence in a consistent form are: (1) the
    community must be of a predatory habit of life (war or the
    hunting of large game or both); that is to say, the men, who
    constitute the inchoate leisure class in these cases, must be
    habituated to the infliction of injury by force and stratagem;
    (2) subsistence must be obtainable on sufficiently easy terms to
    admit of the exemption of a considerable portion of the community
    from steady application to a routine of labour. The institution
    of leisure class is the outgrowth of an early discrimination
    between employments, according to which some employments are
    worthy and others unworthy. Under this ancient distinction the
    worthy employments are those which may be classed as exploit;
    unworthy are those necessary everyday employments into which no
    appreciable element of exploit enters.
          This distinction has but little obvious significance in a
    modern industrial community, and it has, therefore, received but
    slight attention at the hands of economic writers. When viewed in
    the light of that modern common sense which has guided economic
    discussion, it seems formal and insubstantial. But it persists
    with great tenacity as a commonplace preconception even in modern
    life, as is shown, for instance, by our habitual aversion to
    menial employments. It is a distinction of a personal kind -- of
    superiority and inferiority. In the earlier stages of culture,
    when the personal force of the individual counted more
    immediately and obviously in shaping the course of events, the
    element of exploit counted for more in the everyday scheme of
    life. Interest centered about this fact to a greater degree.
    Consequently a distinction proceeding on this ground seemed more
    imperative and more definitive then than is the case to-day. As a
    fact in the sequence of development, therefore, the distinction
    is a substantial one and rests on sufficiently valid and cogent
    grounds.
          The ground on which a discrimination between facts is
    habitually made changes as the interest from which the facts are
    habitually viewed changes. Those features of the facts at hand
    are salient and substantial upon which the dominant interest of
    the time throws its light. Any given ground of distinction will
    seem insubstantial to any one who habitually apprehends the facts
    in question from a different point of view and values them for a
    different purpose. The habit of distinguishing and classifying
    the various purposes and directions of activity prevails of
    necessity always and everywhere; for it is indispensable in
    reaching a working theory or scheme of life. The particular point
    of view, or the particular characteristic that is pitched upon as
    definitive in the classification of the facts of life depends
    upon the interest from which a discrimination of the facts is
    sought. The grounds of discrimination, and the norm of procedure
    in classifying the facts, therefore, progressively change as the
    growth of culture proceeds; for the end for which the facts of
    life are apprehended changes, and the point of view consequently
    changes also. So that what are recognised as the salient and
    decisive features of a class of activities or of a social class
    at one stage of culture will not retain the same relative
    importance for the purposes of classification at any subsequent
    stage.
          But the change of standards and points of view is gradual
    only, and it seldom results in the subversion of entire
    suppression of a standpoint once accepted. A distinction is still
    habitually made between industrial and non-industrial
    occupations; and this modern distinction is a transmuted form of
    the barbarian distinction between exploit and drudgery. Such
    employments as warfare, politics, public worship, and public
    merrymaking, are felt, in the popular apprehension, to differ
    intrinsically from the labour that has to do with elaborating the
    material means of life. The precise line of demarcation is not
    the same as it was in the early barbarian scheme, but the broad
    distinction has not fallen into disuse.
          The tacit, common-sense distinction to-day is, in effect,
    that any effort is to be accounted industrial only so far as its
    ultimate purpose is the utilisation of non-human things. The
    coercive utilisation of man by man is not felt to be an
    industrial function; but all effort directed to enhance human
    life by taking advantage of the non-human environment is classed
    together as industrial activity. By the economists who have best
    retained and adapted the classical tradition, man's "power over
    nature" is currently postulated as the characteristic fact of
    industrial productivity. This industrial power over nature is
    taken to include man's power over the life of the beasts and over
    all the elemental forces. A line is in this way drawn between
    mankind and brute creation.
          In other times and among men imbued with a different body
    of preconceptions this line is not drawn precisely as we draw it
    to-day. In the savage or the barbarian scheme of life it is drawn
    in a different place and in another way. In all communities under
    the barbarian culture there is an alert and pervading sense of
    antithesis between two comprehensive groups of phenomena, in one
    of which barbarian man includes himself, and in the other, his
    victual. There is a felt antithesis between economic and
    non-economic phenomena, but it is not conceived in the modern
    fashion; it lies not between man and brute creation, but between
    animate and inert things.
          It may be an excess of caution at this day to explain that
    the barbarian notion which it is here intended to convey by the
    term "animate" is not the same as would be conveyed by the word
    "living". The term does not cover all living things, and it does
    cover a great many others. Such a striking natural phenomenon as
    a storm, a disease, a waterfall, are recognised as "animate";
    while fruits and herbs, and even inconspicuous animals, such as
    house-flies, maggots, lemmings, sheep, are not ordinarily
    apprehended as "animate" except when taken collectively. As here
    used the term does not necessarily imply an indwelling soul or
    spirit. The concept includes such things as in the apprehension
    of the animistic savage or barbarian are formidable by virtue of
    a real or imputed habit of initiating action. This category
    comprises a large number and range of natural objects and
    phenomena. Such a distinction between the inert and the active is
    still present in the habits of thought of unreflecting persons,
    and it still profoundly affects the prevalent theory of human
    life and of natural processes; but it does not pervade our daily
    life to the extent or with the far-reaching practical
    consequences that are apparent at earlier stages of culture and
    belief.
          To the mind of the barbarian, the elaboration and
    utilisation of what is afforded by inert nature is activity on
    quite a different plane from his dealings with "animate" things
    and forces. The line of demarcation may be vague and shifting,
    but the broad distinction is sufficiently real and cogent to
    influence the barbarian scheme of life. To the class of things
    apprehended as animate, the barbarian fancy imputes an unfolding
    of activity directed to some end. It is this teleological
    unfolding of activity that constitutes any object or phenomenon
    an "animate" fact. Wherever the unsophisticated savage or
    barbarian meets with activity that is at all obtrusive, he
    construes it in the only terms that are ready to hand -- the
    terms immediately given in his consciousness of his own actions.
    Activity is, therefore, assimilated to human action, and active
    objects are in so far assimilated to the human agent. Phenomena
    of this character  -- especially those whose behaviour is notably
    formidable or baffling -- have to be met in a different spirit
    and with proficiency of a different kind from what is required in
    dealing with inert things. To deal successfully with such
    phenomena is a work of exploit rather than of industry. It is an
    assertion of prowess, not of diligence.
         Under the guidance of this naive discrimination between the
    inert and the animate, the activities of the primitive social
    group tend to fall into two classes, which would in modern phrase
    be called exploit and industry. Industry is effort that goes to
    create a new thing, with a new purpose given it by the fashioning
    hand of its maker out of passive ("brute") material; while
    exploit, so far as it results in an outcome useful to the agent,
    is the conversion to his own ends of energies previously directed
    to some other end by an other agent. We still speak of "brute
    matter" which something of the barbarian's realisation of a
    profound significance in the term.
          The distinction between exploit and drudgery coincides with
    a difference between the sexes. The sexes differ, not only in
    stature and muscular force, but perhaps even more decisively in
    temperament, and this must early have given rise to a
    corresponding division of labour. The general range of activities
    that come under the head of exploit falls to the males as being
    the stouter, more massive, better capable of a sudden and violent
    strain, and more readily inclined to self assertion, active
    emulation, and aggression. The difference in mass, in
    physiological character, and in temperament may be slight among
    the members of the primitive group; it appears, in fact, to be
    relatively slight and inconsequential in some of the more archaic
    communities with which we are acquainted -- as for instance the
    tribes of the Andamans. But so soon as a differentiation of
    function has well begun on the lines marked out by this
    difference in physique and animus, the original difference
    between the sexes will itself widen. A cumulative process of
    selective adaptation to the new distribution of employments will
    set in, especially if the habitat or the fauna with which the
    group is in contact is such as to call for a considerable
    exercise of the sturdier virtues. The habitual pursuit of large
    game requires more of the manly qualities of massiveness,
    agility, and ferocity, and it can therefore scarcely fail to
    hasten and widen the differentiation of functions between the
    sexes. And so soon as the group comes into hostile contact with
    other groups, the divergence of function will take on the
    developed form of a distinction between exploit and industry.
          In such a predatory group of hunters it comes to be the
    able-bodied men's office to fight and hunt. The women do what
    other work there is to do -- other members who are unfit for
    man's work being for this purpose classed with women. But the
    men's hunting and fighting are both of the same general
    character. Both are of a predatory nature; the warrior and the
    hunter alike reap where they have not strewn. Their aggressive
    assertion of force and sagacity differs obviously from the
    women's assiduous and uneventful shaping of materials; it is not
    to be accounted productive labour but rather an acquisition of
    substance by seizure. Such being the barbarian man's work, in its
    best development and widest divergence from women's work, any
    effort that does not involve an assertion of prowess comes to be
    unworthy of the man. As the tradition gains consistency, the
    common sense of the community erects it into a canon of conduct;
    so that no employment and no acquisition is morally possible to
    the self respecting man at this cultural stage, except such as
    proceeds on the basis of prowess -- force or fraud. When the
    predatory habit of life has been settled upon the group by long
    habituation, it becomes the able-bodied man's accredited office
    in the social economy to kill, to destroy such competitors in the
    struggle for existence as attempt to resist or elude him, to
    overcome and reduce to subservience those alien forces that
    assert themselves refractorily in the environment. So tenaciously
    and with such nicety is this theoretical distinction between
    exploit and drudgery adhered to that in many hunting tribes the
    man must not bring home the game which he has killed, but must
    send his woman to perform that baser office. 
          As has already been indicated, the distinction between
    exploit and drudgery is an invidious distinction between
    employments. Those employments which are to be classed as exploit
    are worthy, honourable, noble; other employments, which do not
    contain this element of exploit, and especially those which imply
    subservience or submission, are unworthy, debasing, ignoble. The
    concept of dignity, worth, or honour, as applied either to
    persons or conduct, is of first-rate consequence in the
    development of classes and of class distinctions, and it is
    therefore necessary to say something of its derivation and
    meaning. Its psychological ground may be indicated in outline as
    follows.
          As a matter of selective necessity, man is an agent. He is,
    in his own apprehension, a centre of unfolding impulsive activity
    -- "teleological" activity. He is an agent seeking in every act
    the accomplishment of some concrete, objective, impersonal end.
    By force of his being such an agent he is possessed of a taste
    for effective work, and a distaste for futile effort. He has a
    sense of the merit of serviceability or efficiency and of the
    demerit of futility, waste, or incapacity. This aptitude or
    propensity may be called the instinct of workmanship. Wherever
    the circumstances or traditions of life lead to an habitual
    comparison of one person with another in point of efficiency, the
    instinct of workmanship works out in an emulative or invidious
    comparison of persons. The extent to which this result follows
    depends in some considerable degree on the temperament of the
    population. In any community where such an invidious comparison
    of persons is habitually made, visible success becomes an end
    sought for its own utility as a basis of esteem. Esteem is gained
    and dispraise is avoided by putting one's efficiency in evidence.
    The result is that the instinct of workmanship works out in an
    emulative demonstration of force.
          During that primitive phase of social development, when the
    community is still habitually peaceable, perhaps sedentary, and
    without a developed system of individual ownership, the
    efficiency of the individual can be shown chiefly and most
    consistently in some employment that goes to further the life of
    the group. What emulation of an economic kind there is between
    the members of such a group will be chiefly emulation in
    industrial serviceability. At the same time the incentive to
    emulation is not strong, nor is the scope for emulation large.
          When the community passes from peaceable savagery to a
    predatory phase of life, the conditions of emulation change. The
    opportunity and the incentive to emulate increase greatly in
    scope and urgency. The activity of the men more and more takes on
    the character of exploit; and an invidious comparison of one
    hunter or warrior with another grows continually easier and more
    habitual. Tangible evidences of prowess -- trophies -- find a
    place in men's habits of thought as an essential feature of the
    paraphernalia of life. Booty, trophies of the chase or of the
    raid, come to be prized as evidence of pre-eminent force.
    Aggression becomes the accredited form of action, and booty
    serves as prima facie evidence of successful aggression. As
    accepted at this cultural stage, the accredited, worthy form of
    self-assertion is contest; and useful articles or services
    obtained by seizure or compulsion, serve as a conventional
    evidence of successful contest. Therefore, by contrast, the
    obtaining of goods by other methods than seizure comes to be
    accounted unworthy of man in his best estate. The performance of
    productive work, or employment in personal service, falls under
    the same odium for the same reason. An invidious distinction in
    this way arises between exploit and acquisition on the other
    hand. Labour acquires a character of irksomeness by virtue of the
    indignity imputed to it.
          With the primitive barbarian, before the simple content of
    the notion has been obscured by its own ramifications and by a
    secondary growth of cognate ideas, "honourable" seems to connote
    nothing else that assertion of superior force. "Honourable" is
    "formidable"; "worthy" is "prepotent". A honorific act is in the
    last analysis little if anything else than a recognised
    successful act of aggression; and where aggression means conflict
    with men and beasts, the activity which comes to be especially
    and primarily honourable is the assertion of the strong hand. The
    naive, archaic habit of construing all manifestations of force in
    terms of personality or "will power" greatly fortifies this
    conventional exaltation of the strong hand. Honorific epithets,
    in vogue among barbarian tribes as well as among peoples of a
    more advance culture, commonly bear the stamp of this
    unsophisticated sense of honour. Epithets and titles used in
    addressing chieftains, and in the propitiation of kings and gods,
    very commonly impute a propensity for overbearing violence and an
    irresistible devastating force to the person who is to be
    propitiated. This holds true to an extent also in the more
    civilised communities of the present day. The predilection shown
    in heraldic devices for the more rapacious beasts and birds of
    prey goes to enforce the same view.
          Under this common-sense barbarian appreciation of worth or
    honour, the taking of life -- the killing of formidable
    competitors, whether brute or human -- is honourable in the
    highest degree. And this high office of slaughter, as an
    expression of the slayer's prepotence, casts a glamour of worth
    over every act of slaughter and over all the tools and
    accessories of the act. Arms are honourable, and the use of them,
    even in seeking the life of the meanest creatures of the fields,
    becomes a honorific employment. At the same time, employment in
    industry becomes correspondingly odious, and, in the common-sense
    apprehension, the handling of the tools and implements of
    industry falls beneath the dignity of able-bodied men. Labour
    becomes irksome.
          It is here assumed that in the sequence of cultural
    evolution primitive groups of men have passed from an initial
    peaceable stage to a subsequent stage at which fighting is the
    avowed and characteristic employment of the group. But it is not
    implied that there has been an abrupt transition from unbroken
    peace and good-will to a later or higher phase of life in which
    the fact of combat occurs for the first time. Neither is it
    implied that all peaceful industry disappears on the transition
    to the predatory phase of culture. Some fighting, it is safe to
    say, would be met with at any early stage of social development.
    Fights would occur with more or less frequency through sexual
    competition. The known habits of primitive groups, as well as the
    habits of the anthropoid apes, argue to that effect, and the
    evidence from the well-known promptings of human nature enforces
    the same view.
          It may therefore be objected that there can have been no
    such initial stage of peaceable life as is here assumed. There is
    no point in cultural evolution prior to which fighting does not
    occur. But the point in question is not as to the occurrence of
    combat, occasional or sporadic, or even more or less frequent and
    habitual; it is a question as to the occurrence of an habitual;
    it is a question as to the occurrence of an habitual bellicose
    from of mind -- a prevalent habit of judging facts and events
    from the point of view of the fight. The predatory phase of
    culture is attained only when the predatory attitude has become
    the habitual and accredited spiritual attitude for the members of
    the group; when the fight has become the dominant note in the
    current theory of life; when the common-sense appreciation of men
    and things has come to be an appreciation with a view to combat.
          The substantial difference between the peaceable and the
    predatory phase of culture, therefore, is a spiritual difference,
    not a mechanical one. The change in spiritual attitude is the
    outgrowth of a change in the material facts of the life of the
    group, and it comes on gradually as the material circumstances
    favourable to a predatory attitude supervene. The inferior limit
    of the predatory culture is an industrial limit. Predation can
    not become the habitual, conventional resource of any group or
    any class until industrial methods have been developed to such a
    degree of efficiency as to leave a margin worth fighting for,
    above the subsistence of those engaged in getting a living. The
    transition from peace to predation therefore depends on the
    growth of technical knowledge and the use of tools. A predatory
    culture is similarly impracticable in early times, until weapons
    have been developed to such a point as to make man a formidable
    animal. The early development of tools and of weapons is of
    course the same fact seen from two different points of view.
          The life of a given group would be characterised as
    peaceable so long as habitual recourse to combat has not brought
    the fight into the foreground in men's every day thoughts, as a
    dominant feature of the life of man. A group may evidently attain
    such a predatory attitude with a greater or less degree of
    completeness, so that its scheme of life and canons of conduct
    may be controlled to a greater or less extent by the predatory
    animus. The predatory phase of culture is therefore conceived to
    come on gradually, through a cumulative growth of predatory
    aptitudes habits, and traditions this growth being due to a
    change in the circumstances of the group's life, of such a kind
    as to develop and conserve those traits of human nature and those
    traditions and norms of conduct that make for a predatory rather
    than a peaceable life.
          The evidence for the hypothesis that there has been such a
    peaceable stage of primitive culture is in great part drawn from 
    psychology rather than from ethnology, and cannot be detailed
    here. It will be recited in part in a later chapter, in
    discussing the survival of archaic traits of human nature under
    the modern culture.
    
    Chapter Two
    
    Pecuniary Emulation
    
         In the sequence of cultural evolution the emergence of a
    leisure class coincides with the beginning of ownership. This is
    necessarily the case, for these two institutions result from the
    same set of economic forces. In the inchoate phase of their
    development they are but different aspects of the same general
    facts of social structure.
         It is as elements of social structure -- conventional facts
    -- that leisure and ownership are matters of interest for the
    purpose in hand. An habitual neglect of work does not constitute
    a leisure class; neither does the mechanical fact of use and
    consumption constitute ownership. The present inquiry, therefore,
    is not concerned with the beginning of indolence, nor with the
    beginning of the appropriation of useful articles to individual
    consumption. The point in question is the origin and nature of a
    conventional leisure class on the one hand and the beginnings of
    individual ownership as a conventional right or equitable claim
    on the other hand.
         The early differentiation out of which the distinction
    between a leisure and a working class arises is a division
    maintained between men's and women's work in the lower stages of
    barbarism. Likewise the earliest form of ownership is an
    ownership of the women by the able bodied men of the community.
    The facts may be expressed in more general terms. and truer to
    the import of the barbarian theory of life, by saying that it is
    an ownership of the woman by the man.
         There was undoubtedly some appropriation of useful articles
    before the custom of appropriating women arose. The usages of
    existing archaic communities in which there is no ownership of
    women is warrant for such a view. In all communities the members,
    both male and female, habitually appropriate to their individual
    use a variety of useful things; but these useful things are not
    thought of as owned by the person who appropriates and consumes
    them. The habitual appropriation and consumption of certain
    slight personal effects goes on without raising the question of
    ownership; that is to say, the question of a conventional,
    equitable claim to extraneous things.
         The ownership of women begins in the lower barbarian stages
    of culture, apparently with the seizure of female captives. The
    original reason for the seizure and appropriation of women seems
    to have been their usefulness as trophies. The practice of
    seizing women from the enemy as trophies, gave rise to a form of
    ownership-marriage, resulting in a household with a male head.
    This was followed by an extension of slavery to other captives
    and inferiors, besides women, and by an extension of
    ownership ªmarriage to other women than those seized from the
    enemy. The outcome of emulation under the circumstances of a
    predatory life, therefore, has been on the one hand a form of
    marriage resting on coercion, and on the other hand the custom of
    ownership. The two institutions are not distinguishable in the
    initial phase of their development; both arise from the desire of
    the successful men to put their prowess in evidence by exhibiting
    some durable result of their exploits. Both also minister to that
    propensity for mastery which pervades all predatory communities.
    From the ownership of women the concept of ownership extends
    itself to include the products of their industry, and so there
    arises the ownership of things as well as of persons.
         In this way a consistent system of property in goods is
    gradually installed. And although in the latest stages of the
    development, the serviceability of goods for consumption has come
    to be the most obtrusive element of their value, still, wealth
    has by no means yet lost its utility as a honorific evidence of
    the owner's prepotence. 
         Wherever the institution of private property is found, even
    in a slightly developed form, the economic process bears the
    character of a struggle between men for the possession of goods.
    It has been customary in economic theory, and especially among
    those economists who adhere with least faltering to the body of
    modernised classical doctrines, to construe this struggle for
    wealth as being substantially a struggle for subsistence. Such
    is, no doubt, its character in large part during the earlier and
    less efficient phases of industry. Such is also its character in
    all cases where the "niggardliness of nature" is so strict as to
    afford but a scanty livelihood to the community in return for
    strenuous and unremitting application to the business of getting
    the means of subsistence. But in all progressing communities an
    advance is presently made beyond this early stage of
    technological development. Industrial efficiency is presently
    carried to such a pitch as to afford something appreciably more
    than a bare livelihood to those engaged in the industrial
    process. It has not been unusual for economic theory to speak of
    the further struggle for wealth on this new industrial basis as a
    competition for an increase of the comforts of life, -- primarily
    for an increase of the physical comforts which the consumption of
    goods affords.
         The end of acquisition and accumulation is conventionally
    held to be the consumption of the goods accumulated -- whether it
    is consumption directly by the owner of the goods or by the
    household attached to him and for this purpose identified with
    him in theory. This is at least felt to be the economically
    legitimate end of acquisition, which alone it is incumbent on the
    theory to take account of. Such consumption may of course be
    conceived to serve the consumer's physical wants -- his physical
    comfort -- or his so-called higher wants -- spiritual, aesthetic,
    intellectual, or what not; the latter class of wants being served
    indirectly by an expenditure of goods, after the fashion familiar
    to all economic readers.
         But it is only when taken in a sense far removed from its
    naive meaning that consumption of goods can be said to afford the
    incentive from which accumulation invariably proceeds. The motive
    that lies at the root of ownership is emulation; and the same
    motive of emulation continues active in the further development
    of the institution to which it has given rise and in the
    development of all those features of the social structure which
    this institution of ownership touches. The possession of wealth
    confers honour; it is an invidious distinction. Nothing equally
    cogent can be said for the consumption of goods, nor for any
    other conceivable incentive to acquisition, and especially not
    for any incentive to accumulation of wealth.
         It is of course not to be overlooked that in a community
    where nearly all goods are private property the necessity of
    earning a livelihood is a powerful and ever present incentive for
    the poorer members of the community. The need of subsistence and
    of an increase of physical comfort may for a time be the dominant
    motive of acquisition for those classes who are habitually
    employed at manual labour, whose subsistence is on a precarious
    footing, who possess little and ordinarily accumulate little; but
    it will appear in the course of the discussion that even in the
    case of these impecunious classes the predominance of the motive
    of physical want is not so decided as has sometimes been assumed.
    On the other hand, so far as regards those members and classes of
    the community who are chiefly concerned in the accumulation of
    wealth, the incentive of subsistence or of physical comfort never
    plays a considerable part. Ownership began and grew into a human
    institution on grounds unrelated to the subsistence minimum. The
    dominant incentive was from the outset the invidious distinction
    attaching to wealth, and, save temporarily and by exception, no
    other motive has usurped the primacy at any later stage of the
    development.
         Property set out with being booty held as trophies of the
    successful raid. So long as the group had departed and so long as
    it still stood in close contact with other hostile groups, the
    utility of things or persons owned lay chiefly in an invidious
    comparison between their possessor and the enemy from whom they
    were taken. The habit of distinguishing between the interests of
    the individual and those of the group to which he belongs is
    apparently a later growth. Invidious comparison between the
    possessor of the honorific booty and his less successful
    neighbours within the group was no doubt present early as an
    element of the utility of the things possessed, though this was
    not at the outset the chief element of their value. The man's
    prowess was still primarily the group's prowess, and the
    possessor of the booty felt himself to be primarily the keeper of
    the honour of his group. This appreciation of exploit from the
    communal point of view is met with also at later stages of social
    growth, especially as regards the laurels of war.
         But as soon as the custom of individual ownership begins to
    gain consistency, the point of view taken in making the invidious
    comparison on which private property rests will begin to change.
    Indeed, the one change is but the reflex of the other. The
    initial phase of ownership, the phase of acquisition by naive
    seizure and conversion, begins to pass into the subsequent stage
    of an incipient organization of industry on the basis of private
    property (in slaves); the horde develops into a more or less
    self-sufficing industrial community; possessions then come to be
    valued not so much as evidence of successful foray, but rather as
    evidence of the prepotence of the possessor of these goods over
    other individuals within the community. The invidious comparison
    now becomes primarily a comparison of the owner with the other
    members of the group. Property is still of the nature of trophy,
    but, with the cultural advance, it becomes more and more a trophy
    of successes scored in the game of ownership carried on between
    the members of the group under the quasi-peaceable methods of
    nomadic life.
         Gradually, as industrial activity further displaced
    predatory activity in the community's everyday life and in men's
    habits of thought, accumulated property more and more replaces
    trophies of predatory exploit as the conventional exponent of
    prepotence and success. With the growth of settled industry,
    therefore, the possession of wealth gains in relative importance
    and effectiveness as a customary basis of repute and esteem. Not
    that esteem ceases to be awarded on the basis of other, more
    direct evidence of prowess; not that successful predatory
    aggression or warlike exploit ceases to call out the approval and
    admiration of the crowd, or to stir the envy of the less
    successful competitors; but the opportunities for gaining
    distinction by means of this direct manifestation of superior
    force grow less available both in scope and frequency. At the
    same time opportunities for industrial aggression, and for the
    accumulation of property, increase in scope and availability. And
    it is even more to the point that property now becomes the most
    easily recognised evidence of a reputable degree of success as
    distinguished from heroic or signal achievement. It therefore
    becomes the conventional basis of esteem. Its possession in some
    amount becomes necessary in order to any reputable standing in
    the community. It becomes indispensable to accumulate, to acquire
    property, in order to retain one's good name. When accumulated
    goods have in this way once become the accepted badge of
    efficiency, the possession of wealth presently assumes the
    character of an independent and definitive basis of esteem. The
    possession of goods, whether acquired aggressively by one's own
    exertion or passively by transmission through inheritance from
    others, becomes a conventional basis of reputability. The
    possession of wealth, which was at the outset valued simply as an
    evidence of efficiency, becomes, in popular apprehension, itself
    a meritorious act. Wealth is now itself intrinsically honourable
    and confers honour on its possessor. By a further refinement,
    wealth acquired passively by transmission from ancestors or other
    antecedents presently becomes even more honorific than wealth
    acquired by the possessor's own effort; but this distinction
    belongs at a later stage in the evolution of the pecuniary
    culture and will be spoken of in its place.
         Prowess and exploit may still remain the basis of award of
    the highest popular esteem, although the possession of wealth has
    become the basis of common place reputability and of a blameless
    social standing. The predatory instinct and the consequent
    approbation of predatory efficiency are deeply ingrained in the
    habits of thought of those peoples who have passed under the
    discipline of a protracted predatory culture. According to
    popular award, the highest honours within human reach may, even
    yet, be those gained by an unfolding of extraordinary predatory
    efficiency in war, or by a quasi-predatory efficiency in
    statecraft; but for the purposes of a commonplace decent standing
    in the community these means of repute have been replaced by the
    acquisition and accumulation of goods. In order to stand well in
    the eyes of the community, it is necessary to come up to a
    certain, somewhat indefinite, conventional standard of wealth;
    just as in the earlier predatory stage it is necessary for the
    barbarian man to come up to the tribe's standard of physical
    endurance, cunning, and skill at arms. A certain standard of
    wealth in the one case, and of prowess in the other, is a
    necessary condition of reputability, and anything in excess of
    this normal amount is meritorious.
         Those members of the community who fall short of this,
    somewhat indefinite, normal degree of prowess or of property
    suffer in the esteem of their fellow-men; and consequently they
    suffer also in their own esteem, since the usual basis of
    self-respect is the respect accorded by one's neighbours. Only
    individuals with an aberrant temperament can in the long run
    retain their self-esteem in the face of the disesteem of their
    fellows. Apparent exceptions to the rule are met with, especially
    among people with strong religious convictions. But these
    apparent exceptions are scarcely real exceptions, since such
    persons commonly fall back on the putative approbation of some
    supernatural witness of their deeds.
         So soon as the possession of property becomes the basis of
    popular esteem, therefore, it becomes also a requisite to the
    complacency which we call self-respect. In any community where
    goods are held in severalty it is necessary, in order to his own
    peace of mind, that an individual should possess as large a
    portion of goods as others with whom he is accustomed to class
    himself; and it is extremely gratifying to possess something more
    than others. But as fast as a person makes new acquisitions, and
    becomes accustomed to the resulting new standard of wealth, the
    new standard forthwith ceases to afford appreciably greater
    satisfaction than the earlier standard did. The tendency in any
    case is constantly to make the present pecuniary standard the
    point of departure for a fresh increase of wealth; and this in
    turn gives rise to a new standard of sufficiency and a new
    pecuniary classification of one's self as compared with one's
    neighbours. So far as concerns the present question, the end
    sought by accumulation is to rank high in comparison with the
    rest of the community in point of pecuniary strength. So long as
    the comparison is distinctly unfavourable to himself, the normal,
    average individual will live in chronic dissatisfaction with his
    present lot; and when he has reached what may be called the
    normal pecuniary standard of the community, or of his class in
    the community, this chronic dissatisfaction will give place to a
    restless straining to place a wider and ever-widening pecuniary
    interval between himself and this average standard. The invidious
    comparison can never become so favourable to the individual
    making it that he would not gladly rate himself still higher
    relatively to his competitors in the struggle for pecuniary
    reputability.
         In the nature of the case, the desire for wealth can
    scarcely be satiated in any individual instance, and evidently a
    satiation of the average or general desire for wealth is out of
    the question. However widely, or equally, or "fairly", it may be
    distributed, no general increase of the community's wealth can
    make any approach to satiating this need, the ground of which
    approach to satiating this need, the ground of which is the
    desire of every one to excel every one else in the accumulation
    of goods.  If, as is sometimes assumed, the incentive to
    accumulation were the want of subsistence or of physical comfort,
    then the aggregate economic wants of a community might
    conceivably be satisfied at some point in the advance of
    industrial efficiency; but since the struggle is substantially a
    race for reputability on the basis of an invidious comparison, no
    approach to a definitive attainment is possible.
         What has just been said must not be taken to mean that there
    are no other incentives to acquisition and accumulation than this
    desire to excel in pecuniary standing and so gain the esteem and
    envy of one's fellow-men. The desire for added comfort and
    security from want is present as a motive at every stage of the
    process of accumulation in a modern industrial community;
    although the standard of sufficiency in these respects is in turn
    greatly affected by the habit of pecuniary emulation. To a great
    extent this emulation shapes the methods and selects the objects
    of expenditure for personal comfort and decent livelihood.
         Besides this, the power conferred by wealth also affords a
    motive to accumulation. That propensity for purposeful activity
    and that repugnance to all futility of effort which belong to man
    by virtue of his character as an agent do not desert him when he
    emerges from the naive communal culture where the dominant note
    of life is the unanalysed and undifferentiated solidarity of the
    individual with the group with which his life is bound up. When
    he enters upon the predatory stage, where self-seeking in the
    narrower sense becomes the dominant note, this propensity goes
    with him still, as the pervasive trait that shapes his scheme of
    life. The propensity for achievement and the repugnance to
    futility remain the underlying economic motive. The propensity
    changes only in the form of its expression and in the proximate
    objects to which it directs the man's activity. Under the regime
    of individual ownership the most available means of visibly
    achieving a purpose is that afforded by the acquisition and
    accumulation of goods; and as the self-regarding antithesis
    between man and man reaches fuller consciousness, the propensity
    for achievement -- the instinct of workmanship -- tends more and
    more to shape itself into a straining to excel others in
    pecuniary achievement. Relative success, tested by an invidious
    pecuniary comparison with other men, becomes the conventional end
    of action. The currently accepted legitimate end of effort
    becomes the achievement of a favourable comparison with other
    men; and therefore the repugnance to futility to a good extent
    coalesces with the incentive of emulation. It acts to accentuate
    the struggle for pecuniary reputability by visiting with a
    sharper disapproval all shortcoming and all evidence of
    shortcoming in point of pecuniary success. Purposeful effort
    comes to mean, primarily, effort directed to or resulting in a
    more creditable showing of accumulated wealth. Among the motives
    which lead men to accumulate wealth, the primacy, both in scope
    and intensity, therefore, continues to belong to this motive of
    pecuniary emulation.
         In making use of the term "invidious", it may perhaps be
    unnecessary to remark, there is no intention to extol or
    depreciate, or to commend or deplore any of the phenomena which
    the word is used to characterise. The term is used in a technical
    sense as describing a comparison of persons with a view to rating
    and grading them in respect of relative worth or value -- in an
    aesthetic or moral sense -- and so awarding and defining the
    relative degrees of complacency with which they may legitimately
    be contemplated by themselves and by others. An invidious
    comparison is a process of valuation of persons in respect of
    worth.
    
    Chapter Three
    
    Conspicuous Leisure
    
         If its working were not disturbed by other economic forces
    or other features of the emulative process, the immediate effect
    of such a pecuniary struggle as has just been described in
    outline would be to make men industrious and frugal. This result
    actually follows, in some measure, so far as regards the lower
    classes, whose ordinary means of acquiring goods is productive
    labour. This is more especially true of the labouring classes in
    a sedentary community which is at an agricultural stage of
    industry, in which there is a considerable subdivision of
    industry, and whose laws and customs secure to these classes a
    more or less definite share of the product of their industry.
    These lower classes can in any case not avoid labour, and the
    imputation of labour is therefore not greatly derogatory to them,
    at least not within their class. Rather, since labour is their
    recognised and accepted mode of life, they take some emulative
    pride in a reputation for efficiency in their work, this being
    often the only line of emulation that is open to them. For those
    for whom acquisition and emulation is possible only within the
    field of productive efficiency and thrift, the struggle for
    pecuniary reputability will in some measure work out in an
    increase of diligence and parsimony. But certain secondary
    features of the emulative process, yet to be spoken of, come in
    to very materially circumscribe and modify emulation in these
    directions among the pecuniary inferior classes as well as among
    the superior class.
          But it is otherwise with the superior pecuniary class, with
    which we are here immediately concerned. For this class also the
    incentive to diligence and thrift is not absent; but its action
    is so greatly qualified by the secondary demands of pecuniary
    emulation, that any inclination in this direction is practically
    overborne and any incentive to diligence tends to be of no
    effect. The most imperative of these secondary demands of
    emulation, as well as the one of widest scope, is the requirement
    of abstention from productive work. This is true in an especial
    degree for the barbarian stage of culture. During the predatory
    culture labour comes to be associated in men's habits of thought
    with weakness and subjection to a master. It is therefore a mark
    of inferiority, and therefore comes to be accounted unworthy of
    man in his best estate. By virtue of this tradition labour is
    felt to be debasing, and this tradition has never died out. On
    the contrary, with the advance of social differentiation it has
    acquired the axiomatic force due to ancient and unquestioned
    prescription.
          In order to gain and to hold the esteem of men it is not
    sufficient merely to possess wealth or power. The wealth or power
    must be put in evidence, for esteem is awarded only on evidence.
    And not only does the evidence of wealth serve to impress one's
    importance on others and to keep their sense of his importance
    alive and alert, but it is of scarcely less use in building up
    and preserving one's self-complacency. In all but the lowest
    stages of culture the normally constituted man is comforted and
    upheld in his self-respect by "decent surroundings" and by
    exemption from "menial offices". Enforced departure from his
    habitual standard of decency, either in the paraphernalia of life
    or in the kind and amount of his everyday activity, is felt to be
    a slight upon his human dignity, even apart from all conscious
    consideration of the approval or disapproval of his fellows.
          The archaic theoretical distinction between the base and
    the honourable in the manner of a man's life retains very much of
    its ancient force even today. So much so that there are few of
    the better class who are no possessed of an instinctive
    repugnance for the vulgar forms of labour. We have a realising
    sense of ceremonial uncleanness attaching in an especial degree
    to the occupations which are associated in our habits of thought
    with menial service. It is felt by all persons of refined taste
    that a spiritual contamination is inseparable from certain
    offices that are conventionally required of servants. Vulgar
    surroundings, mean (that is to say, inexpensive) habitations, and
    vulgarly productive occupations are unhesitatingly condemned and
    avoided. They are incompatible with life on a satisfactory
    spiritual plane __ with "high thinking". From the days of the
    Greek philosophers to the present, a degree of leisure and of
    exemption from contact with such industrial processes as serve
    the immediate everyday purposes of human life has ever been
    recognised by thoughtful men as a prerequisite to a worthy or
    beautiful, or even a blameless, human life. In itself and in its
    consequences the life of leisure is beautiful and ennobling in
    all civilised men's eyes.
          This direct, subjective value of leisure and of other
    evidences of wealth is no doubt in great part secondary and
    derivative. It is in part a reflex of the utility of leisure as a
    means of gaining the respect of others, and in part it is the
    result of a mental substitution. The performance of labour has
    been accepted as a conventional evidence of inferior force;
    therefore it comes itself, by a mental short-cut, to be regarded
    as intrinsically base.
          During the predatory stage proper, and especially during
    the earlier stages of the quasi-peaceable development of industry
    that follows the predatory stage, a life of leisure is the
    readiest and most conclusive evidence of pecuniary strength, and
    therefore of superior force; provided always that the gentleman
    of leisure can live in manifest ease and comfort. At this stage
    wealth consists chiefly of slaves, and the benefits accruing from
    the possession of riches and power take the form chiefly of
    personal service and the immediate products of personal service.
    Conspicuous abstention from labour therefore becomes the
    conventional mark of superior pecuniary achievement and the
    conventional index of reputability; and conversely, since
    application to productive labour is a mark of poverty and
    subjection, it becomes inconsistent with a reputable standing in
    the community. Habits of industry and thrift, therefore, are not
    uniformly furthered by a prevailing pecuniary emulation. On the
    contrary, this kind of emulation indirectly discountenances
    participation in productive labour. Labour would unavoidably
    become dishonourable, as being an evidence indecorous under the
    ancient tradition handed down from an earlier cultural stage. The
    ancient tradition of the predatory culture is that productive
    effort is to be shunned as being unworthy of able-bodied men. and
    this tradition is reinforced rather than set aside in the passage
    from the predatory to the quasi-peaceable manner of life.
          Even if the institution of a leisure class had not come in
    with the first emergence of individual ownership, by force of the
    dishonour attaching to productive employment, it would in any
    case have come in as one of the early consequences of ownership.
    And it is to be remarked that while the leisure class existed in
    theory from the beginning of predatory culture, the institution
    takes on a new and fuller meaning with the transition from the
    predatory to the next succeeding pecuniary stage of culture. It
    is from this time forth a "leisure class" in fact as well as in
    theory. From this point dates the institution of the leisure
    class in its consummate form.
          During the predatory stage proper the distinction between
    the leisure and the labouring class is in some degree a
    ceremonial distinction only. The able bodied men jealously stand
    aloof from whatever is in their apprehension, menial drudgery;
    but their activity in fact contributes appreciably to the
    sustenance of the group. The subsequent stage of quasi-peaceable
    industry is usually characterised by an established chattel
    slavery, herds of cattle, and a servile class of herdsmen and
    shepherds; industry has advanced so far that the community is no
    longer dependent for its livelihood on the chase or on any other
    form of activity that can fairly be classed as exploit. From this
    point on, the characteristic feature of leisure class life is a
    conspicuous exemption from all useful employment.
          The normal and characteristic occupations of the class in
    this mature phase of its life history are in form very much the
    same as in its earlier days. These occupations are government,
    war, sports, and devout observances. Persons unduly given to
    difficult theoretical niceties may hold that these occupations
    are still incidentally and indirectly "productive"; but it is to
    be noted as decisive of the question in hand that the ordinary
    and ostensible motive of the leisure class in engaging in these
    occupations is assuredly not an increase of wealth by productive
    effort. At this as at any other cultural stage, government and
    war are, at least in part, carried on for the pecuniary gain of
    those who engage in them; but it is gain obtained by the
    honourable method of seizure and conversion. These occupations
    are of the nature of predatory, not of productive, employment.
    Something similar may be said of the chase, but with a
    difference. As the community passes out of the hunting stage
    proper, hunting gradually becomes differentiated into two
    distinct employments. On the one hand it is a trade, carried on
    chiefly for gain; and from this the element of exploit is
    virtually absent, or it is at any rate not present in a
    sufficient degree to clear the pursuit of the imputation of
    gainful industry. On the other hand, the chase is also a sport
    -ªan exercise of the predatory impulse simply. As such it does
    not afford any appreciable pecuniary incentive, but it contains a
    more or less obvious element of exploit. It is this latter
    development of the chase -- purged of all imputation of
    handicraft -- that alone is meritorious and fairly belongs in the
    scheme of life of the developed leisure class.
          Abstention from labour is not only a honorific or
    meritorious act, but it presently comes to be a requisite of
    decency. The insistence on property as the basis of reputability
    is very naive and very imperious during the early stages of the
    accumulation of wealth. Abstention from labour is the convenient
    evidence of wealth and is therefore the conventional mark of
    social standing; and this insistence on the meritoriousness of
    wealth leads to a more strenuous insistence on leisure. Nota
    notae est nota rei ipsius. According to well established laws of
    human nature, prescription presently seizes upon this
    conventional evidence of wealth and fixes it in men's habits of
    thought as something that is in itself substantially meritorious
    and ennobling; while productive labour at the same time and by a
    like process becomes in a double sense intrinsically unworthy.
    Prescription ends by making labour not only disreputable in the
    eyes of the community, but morally impossible to the noble,
    freeborn man, and incompatible with a worthy life.
          This tabu on labour has a further consequence in the
    industrial differentiation of classes. As the population
    increases in density and the predatory group grows into a settled
    industrial community, the constituted authorities and the customs
    governing ownership gain in scope and consistency. It then
    presently becomes impracticable to accumulate wealth by simple
    seizure, and, in logical consistency, acquisition by industry is
    equally impossible for high minded and impecunious men. The
    alternative open to them is beggary or privation. Wherever the
    canon of conspicuous leisure has a chance undisturbed to work out
    its tendency, there will therefore emerge a secondary, and in a
    sense spurious, leisure class -- abjectly poor and living in a
    precarious life of want and discomfort, but morally unable to
    stoop to gainful pursuits. The decayed gentleman and the lady who
    has seen better days are by no means unfamiliar phenomena even
    now. This pervading sense of the indignity of the slightest
    manual labour is familiar to all civilized peoples, as well as to
    peoples of a less advanced pecuniary culture. In persons of a
    delicate sensibility who have long been habituated to gentle
    manners, the sense of the shamefulness of manual labour may
    become so strong that, at a critical juncture, it will even set
    aside the instinct of self-preservation. So, for instance, we are
    told of certain Polynesian chiefs, who, under the stress of good
    form, preferred to starve rather than carry their food to their
    mouths with their own hands. It is true, this conduct may have
    been due, at least in part, to an excessive sanctity or tabu
    attaching to the chief's person. The tabu would have been
    communicated by the contact of his hands, and so would have made
    anything touched by him unfit for human food. But the tabu is
    itself a derivative of the unworthiness or moral incompatibility
    of labour; so that even when construed in this sense the conduct
    of the Polynesian chiefs is truer to the canon of honorific
    leisure than would at first appear. A better illustration, or at
    least a more unmistakable one, is afforded by a certain king of
    France, who is said to have lost his life through an excess of
    moral stamina in the observance of good form. In the absence of
    the functionary whose office it was to shift his master's seat,
    the king sat uncomplaining before the fire and suffered his royal
    person to be toasted beyond recovery. But in so doing he saved
    his Most Christian Majesty from menial contamination.  Summum
    crede nefas animam praeferre pudori, Et propter vitam vivendi
    perdere causas. 
          It has already been remarked that the term "leisure", as
    here used, does not connote indolence or quiescence. What it
    connotes is non-productive consumption of time. Time is consumed
    non-productively (1) from a sense of the unworthiness of
    productive work, and (2) as an evidence of pecuniary ability to
    afford a life of idleness. But the whole of the life of the
    gentleman of leisure is not spent before the eyes of the
    spectators who are to be impressed with that spectacle of
    honorific leisure which in the ideal scheme makes up his life.
    For some part of the time his life is perforce withdrawn from the
    public eye, and of this portion which is spent in private the
    gentleman of leisure should, for the sake of his good name, be
    able to give a convincing account. He should find some means of
    putting in evidence the leisure that is not spent in the sight of
    the spectators. This can be done only indirectly, through the
    exhibition of some tangible, lasting results of the leisure so
    spent -- in a manner analogous to the familiar exhibition of
    tangible, lasting products of the labour performed for the
    gentleman of leisure by handicraftsmen and servants in his
    employ.
          The lasting evidence of productive labour is its material
    product -- commonly some article of consumption. In the case of
    exploit it is similarly possible and usual to procure some
    tangible result that may serve for exhibition in the way of
    trophy or booty. at a later phase of the development it is
    customary to assume some badge of insignia of honour that will
    serve as a conventionally accepted mark of exploit, and which at
    the same time indicates the quantity or degree of exploit of
    which it is the symbol. As the population increases in density,
    and as human relations grow more complex and numerous, all the
    details of life undergo a process of elaboration and selection;
    and in this process of elaboration the use of trophies develops
    into a system of rank, titles, degrees and insignia, typical
    examples of which are heraldic devices, medals, and honorary
    decorations.
          As seen from the economic point of view, leisure,
    considered as an employment, is closely allied in kind with the
    life of exploit; and the achievements which characterise a life
    of leisure, and which remain as its decorous criteria, have much
    in common with the trophies of exploit. But leisure in the
    narrower sense, as distinct from exploit and from any ostensibly
    productive employment of effort on objects which are of no
    intrinsic use, does not commonly leave a material product. The
    criteria of a past performance of leisure therefore commonly take
    the form of "immaterial" goods. Such immaterial evidences of past
    leisure are quasi-scholarly or quasi-artistic accomplishments and
    a knowledge of processes and incidents which do not conduce
    directly to the furtherance of human life. So, for instance, in
    our time there is the knowledge of the dead languages and the
    occult sciences; of correct spelling; of syntax and prosody; of
    the various forms of domestic music and other household art; of
    the latest properties of dress, furniture, and equipage; of
    games, sports, and fancy-bred animals, such as dogs and
    race-horses. In all these branches of knowledge the initial
    motive from which their acquisition proceeded at the outset, and
    through which they first came into vogue, may have been something
    quite different from the wish to show that one's time had not
    been spent in industrial employment; but unless these
    accomplishments had approved themselves as serviceable evidence
    of an unproductive expenditure of time, they would not have
    survived and held their place as conventional accomplishments of
    the leisure class.
          These accomplishments may, in some sense, be classed as
    branches of learning. Beside and beyond these there is a further
    range of social facts which shade off from the region of learning
    into that of physical habit and dexterity. Such are what is known
    as manners and breeding, polite usage, decorum, and formal and
    ceremonial observances generally. This class of facts are even
    more immediately and obtrusively presented to the observation,
    and they therefore more widely and more imperatively insisted on
    as required evidences of a reputable degree of leisure. It is
    worth while to remark that all that class of ceremonial
    observances which are classed under the general head of manners
    hold a more important place in the esteem of men during the stage
    of culture at which conspicuous leisure has the greatest vogue as
    a mark of reputability, than at later stages of the cultural
    development. The barbarian of the quasi-peaceable stage of
    industry is notoriously a more high-bred gentleman, in all that
    concerns decorum, than any but the very exquisite among the men
    of a later age. Indeed, it is well known, or at least it is
    currently believed, that manners have progressively deteriorated
    as society has receded from the patriarchal stage. Many a
    gentleman of the old school has been provoked to remark
    regretfully upon the under-bred manners and bearing of even the
    better classes in the modern industrial communities; and the
    decay of the ceremonial code -- or as it is otherwise called, the
    vulgarisation of life -- among the industrial classes proper has
    become one of the chief enormities of latter-day civilisation in
    the eyes of all persons of delicate sensibilities. The decay
    which the code has suffered at the hands of a busy people
    testifies -- all depreciation apart -- to the fact that decorum
    is a product and an exponent of leisure class life and thrives in
    full measure only under a regime of status.
          The origin, or better the derivation, of manners is no
    doubt, to be sought elsewhere than in a conscious effort on the
    part of the well-mannered to show that much time has been spent
    in acquiring them. The proximate end of innovation and
    elaboration has been the higher effectiveness of the new
    departure in point of beauty or of expressiveness. In great part
    the ceremonial code of decorous usages owes its beginning and its
    growth to the desire to conciliate or to show goodwill, as
    anthropologists and sociologists are in the habit of assuming,
    and this initial motive is rarely if ever absent from the conduct
    of well-mannered persons at any stage of the later development.
    Manners, we are told, are in part an elaboration of gesture, and
    in part they are symbolical and conventionalised survivals
    representing former acts of dominance or of personal service or
    of personal contact. In large part they are an expression of the
    relation of status, -- a symbolic pantomime of mastery on the one
    hand and of subservience on the other. Wherever at the present
    time the predatory habit of mind, and the consequent attitude of
    mastery and of subservience, gives its character to the
    accredited scheme of life, there the importance of all punctilios
    of conduct is extreme, and the assiduity with which the
    ceremonial observance of rank and titles is attended to
    approaches closely to the ideal set by the barbarian of the
    quasi-peaceable nomadic culture. Some of the Continental
    countries afford good illustrations of this spiritual survival.
    In these communities the archaic ideal is similarly approached as
    regards the esteem accorded to manners as a fact of intrinsic
    worth.
          Decorum set out with being symbol and pantomime and with
    having utility only as an exponent of the facts and qualities
    symbolised; but it presently suffered the transmutation which
    commonly passes over symbolical facts in human intercourse.
    Manners presently came, in popular apprehension, to be possessed
    of a substantial utility in themselves; they acquired a
    sacramental character, in great measure independent of the facts
    which they originally prefigured. Deviations from the code of
    decorum have become intrinsically odious to all men, and good
    breeding is, in everyday apprehension, not simply an adventitious
    mark of human excellence, but an integral feature of the worthy
    human soul. There are few things that so touch us with
    instinctive revulsion as a breach of decorum; and so far have we
    progressed in the direction of imputing intrinsic utility to the
    ceremonial observances of etiquette that few of us, if any, can
    dissociate an offence against etiquette from a sense of the
    substantial unworthiness of the offender. A breach of faith may
    be condoned, but a breach of decorum can not. "Manners maketh
    man."
          None the less, while manners have this intrinsic utility,
    in the apprehension of the performer and the beholder alike, this
    sense of the intrinsic rightness of decorum is only the proximate
    ground of the vogue of manners and breeding. Their ulterior,
    economic ground is to be sought in the honorific character of
    that leisure or non-productive employment of time and effort
    without which good manners are not acquired. The knowledge and
    habit of good form come only by long-continued use. Refined
    tastes, manners, habits of life are a useful evidence of
    gentility, because good breeding requires time, application and
    expense, and  can therefore not be compassed by those whose time
    and energy are taken up with work. A knowledge of good form is
    prima facie evidence that that portion of the well-bred person's
    life which is not spent under the observation of the spectator
    has been worthily spent in acquiring accomplishments that are of
    no lucrative effect. In the last analysis the value of manners
    lies in the fact that they are the voucher of a life of leisure.
    Therefore, conversely, since leisure is the conventional means of
    pecuniary repute, the acquisition of some proficiency in decorum
    is incumbent on all who aspire to a modicum of pecuniary decency.
          So much of the honourable life of leisure as is not spent
    in the sight of spectators can serve the purposes of reputability
    only in so far as it leaves a tangible, visible result that can
    be put in evidence and can be measured and compared with products
    of the same class exhibited by competing aspirants for repute.
    Some such effect, in the way of leisurely manners and carriage,
    etc., follows from simple persistent abstention from work, even
    where the subject does not take thought of the matter and
    studiously acquire an air of leisurely opulence and mastery.
    Especially does it seem to be true that a life of leisure in this
    way persisted in through several generations will leave a
    persistent, ascertainable effect in the conformation of the
    person, and still more in his habitual bearing and demeanour. But
    all the suggestions of a cumulative life of leisure, and all the
    proficiency in decorum that comes by the way of passive
    habituation, may be further improved upon by taking thought and
    assiduously acquiring the marks of honourable leisure, and then
    carrying the exhibition of these adventitious marks of exemption
    from employment out in a strenuous and systematic discipline.
    Plainly, this is a point at which a diligent application of
    effort and expenditure may materially further the attainment of a
    decent proficiency in the leisure-class properties. Conversely,
    the greater the degree of proficiency and the more patent the
    evidence of a high degree of habituation to observances which
    serve no lucrative or other directly useful purpose, the greater
    the consumption of time and substance impliedly involved in their
    acquisition, and the greater the resultant good repute. Hence
    under the competitive struggle for proficiency in good manners,
    it comes about that much pains in taken with the cultivation of
    habits of decorum; and hence the details of decorum develop into
    a comprehensive discipline, conformity to which is required of
    all who would be held blameless in point of repute. And hence, on
    the other hand, this conspicuous leisure of which decorum is a
    ramification grows gradually into a laborious drill in deportment
    and an education in taste and discrimination as to what articles
    of consumption are decorous and what are the decorous methods of
    consuming them.
          In this connection it is worthy of notice that the
    possibility of producing pathological and other idiosyncrasies of
    person and manner by shrewd mimicry and a systematic drill have
    been turned to account in the deliberate production of a cultured
    class -- often with a very happy effect. In this way, by the
    process vulgarly known as snobbery, a syncopated evolution of
    gentle birth and breeding is achieved in the case of a goodly
    number of families and lines of descent. This syncopated gentle
    birth gives results which, in point of serviceability as a
    leisure-class factor in the population, are in no wise
    substantially inferior to others who may have had a longer but
    less arduous training in the pecuniary properties.
          There are, moreover, measureable degrees of conformity to
    the latest accredited code of the punctilios as regards decorous
    means and methods of consumption. Differences between one person
    and another in the degree of conformity to the ideal in these
    respects can be compared, and persons may be graded and scheduled
    with some accuracy and effect according to a progressive scale of
    manners and breeding. The award of reputability in this regard is
    commonly made in good faith, on the ground of conformity to
    accepted canons of taste in the matters concerned, and without
    conscious regard to the pecuniary standing or the degree of
    leisure practised by any given candidate for reputability; but
    the canons of taste according to which the award is made are
    constantly under the surveillance of the law of conspicuous
    leisure, and are indeed constantly undergoing change and revision
    to bring them into closer conformity with its requirements. So
    that while the proximate ground of discrimination may be of
    another kind, still the pervading principle and abiding test of
    good breeding is the requirement of a substantial and patent
    waste of time. There may be some considerable range of variation
    in detail within the scope of this principle, but they are
    variations of form and expression, not of substance.
          Much of the courtesy of everyday intercourse is of course a
    direct expression of consideration and kindly good-will, and this
    element of conduct has for the most part no need of being traced
    back to any underlying ground of reputability to explain either
    its presence or the approval with which it is regarded; but the
    same is not true of the code of properties. These latter are
    expressions of status. It is of course sufficiently plain, to any
    one who cares to see, that our bearing towards menials and other
    pecuniary dependent inferiors is the bearing of the superior
    member in a relation of status, though its manifestation is often
    greatly modified and softened from the original expression of
    crude dominance. Similarly, our bearing towards superiors, and in
    great measure towards equals, expresses a more or less
    conventionalised attitude of subservience. Witness the masterful
    presence of the high-minded gentleman or lady, which testifies to
    so much of dominance and independence of economic circumstances,
    and which at the same time appeals with such convincing force to
    our sense of what is right and gracious. It is among this highest
    leisure class, who have no superiors and few peers, that decorum
    finds its fullest and maturest expression; and it is this highest
    class also that gives decorum that definite formulation which
    serves as a canon of conduct for the classes beneath. And there
    also the code is most obviously a code of status and shows most
    plainly its incompatibility with all vulgarly productive work. A
    divine assurance and an imperious complaisance, as of one
    habituated to require subservience and to take no thought for the
    morrow, is the birthright and the criterion of the gentleman at
    his best; and it is in popular apprehension even more than that,
    for this demeanour is accepted as an intrinsic attribute of
    superior worth, before which the base-born commoner delights to
    stoop and yield. 
          As has been indicated in an earlier chapter, there is
    reason to believe that the institution of ownership has begun
    with the ownership of persons, primarily women. The incentives to
    acquiring such property have apparently been: (1) a propensity
    for dominance and coercion; (2) the utility of these persons as
    evidence of the prowess of the owner; (3) the utility of their
    services.
          Personal service holds a peculiar place in the economic
    development. During the stage of quasi-peaceable industry, and
    especially during the earlier development of industry within the
    limits of this general stage, the utility of their services seems
    commonly to be the dominant motive to the acquisition of property
    in persons. Servants are valued for their services. But the
    dominance of this motive is not due to a decline in the absolute
    importance of the other two utilities possessed by servants. It
    is rather that the altered circumstance of life accentuate the
    utility of servants for this last-named purpose. Women and other
    slaves are highly valued, both as an evidence of wealth and as a
    means of accumulating wealth. Together with cattle, if the tribe
    is a pastoral one, they are the usual form of investment for a
    profit. To such an extent may female slavery give its character
    to the economic life under the quasi-peaceable culture that the
    women even comes to serve as a unit of value among peoples
    occupying this cultural stage -- as for instance in Homeric
    times. Where this is the case there need be little question but
    that the basis of the industrial system is chattel slavery and
    that the women are commonly slaves. The great, pervading human
    relation in such a system is that of master and servant. The
    accepted evidence of wealth is the possession of many women, and
    presently also of other slaves engaged in attendance on their
    master's person and in producing goods for him.
          A division of labour presently sets in, whereby personal
    service and attendance on the master becomes the special office
    of a portion of the servants, while those who are wholly employed
    in industrial occupations proper are removed more and more from
    all immediate relation to the person of their owner. At the same
    time those servants whose office is personal service, including
    domestic duties, come gradually to be exempted from productive
    industry carried on for gain.
          This process of progressive exemption from the common run
    of industrial employment will commonly begin with the exemption
    of the wife, or the chief wife. After the community has advanced
    to settled habits of life, wife-capture from hostile tribes
    becomes impracticable as a customary source of supply. Where this
    cultural advance has been achieved, the chief wife is ordinarily
    of gentle blood, and the fact of her being so will hasten her
    exemption from vulgar employment. The manner in which the concept
    of gentle blood originates, as well as the place which it
    occupies in the development of marriage, cannot be discussed in
    this place. For the purpose in hand it will be sufficient to say
    that gentle blood is blood which has been ennobled by protracted
    contact with accumulated wealth or unbroken prerogative. The
    women with these antecedents is preferred in marriage, both for
    the sake of a resulting alliance with her powerful relatives and
    because a superior worth is felt to inhere in blood which has
    been associated with many goods and great power. She will still
    be her husband's chattel, as she was her father's chattel before
    her purchase, but she is at the same time of her father's gentle
    blood; and hence there is a moral incongruity in her occupying
    herself with the debasing employments of her fellow-servants.
    However completely she may be subject to her master, and however
    inferior to the male members of the social stratum in which her
    birth has placed her, the principle that gentility is
    transmissible will act to place her above the common slave; and
    so soon as this principle has acquired a prescriptive authority
    it will act to invest her in some measure with that prerogative
    of leisure which is the chief mark of gentility. Furthered by
    this principle of transmissible gentility the wife's exemption
    gains in scope, if the wealth of her owner permits it, until it
    includes exemption from debasing menial service as well as from
    handicraft. As the industrial development goes on and property
    becomes massed in relatively fewer hands, the conventional
    standard of wealth of the upper class rises. The same tendency to
    exemption from handicraft, and in the course of time from menial
    domestic employments, will then assert itself as regards the
    other wives, if such there are, and also as regards other
    servants in immediate attendance upon the person of their master.
    The exemption comes more tardily the remoter the relation in
    which the servant stands to the person of the master.
          If the pecuniary situation of the master permits it, the
    development of a special class of personal or body servants is
    also furthered by the very grave importance which comes to attach
    to this personal service. The master's person, being the
    embodiment of worth and honour, is of the most serious
    consequence. Both for his reputable standing in the community and
    for his self-respect, it is a matter of moment that he should
    have at his call efficient specialised servants, whose attendance
    upon his person is not diverted from this their chief office by
    any by-occupation. These specialised servants are useful more for
    show than for service actually performed. In so far as they are
    not kept for exhibition simply, they afford gratification to
    their master chiefly in allowing scope to his propensity for
    dominance. It is true, the care of the continually increasing
    household apparatus may require added labour; but since the
    apparatus is commonly increased in order to serve as a means of
    good repute rather than as a means of comfort, this qualification
    is not of great weight. All these lines of utility are better
    served by a larger number of more highly specialised servants.
    There results, therefore, a constantly increasing differentiation
    and multiplication of domestic and body servants, along with a
    concomitant progressive exemption of such servants from
    productive labour. By virtue of their serving as evidence of
    ability to pay, the office of such domestics regularly tends to
    include continually fewer duties, and their service tends in the
    end to become nominal only. This is especially true of those
    servants who are in most immediate and obvious attendance upon
    their master. So that the utility of these comes to consist, in
    great part, in their conspicuous exemption from productive labour
    and in the evidence which this exemption affords of their
    master's wealth and power.
          After some considerable advance has been made in the
    practice of employing a special corps of servants for the
    performance of a conspicuous leisure in this manner, men begin to
    be preferred above women for services that bring them obtrusively
    into view. Men, especially lusty, personable fellows, such as
    footmen and other menials should be, are obviously more powerful
    and more expensive than women. They are better fitted for this
    work, as showing a larger waste of time and of human energy.
    Hence it comes about that in the economy of the leisure class the
    busy housewife of the early patriarchal days, with her retinue of
    hard-working handmaidens, presently gives place to the lady and
    the lackey.
          In all grades and walks of life, and at any stage of the
    economic development, the leisure of the lady and of the lackey
    differs from the leisure of the gentleman in his own right in
    that it is an occupation of an ostensibly laborious kind. It
    takes the form, in large measure, of a painstaking attention to
    the service of the master, or to the maintenance and elaboration
    of the household paraphernalia; so that it is leisure only in the
    sense that little or no productive work is performed by this
    class, not in the sense that all appearance of labour is avoided
    by them. The duties performed by the lady, or by the household or
    domestic servants, are frequently arduous enough, and they are 
    also frequently directed to ends which are considered extremely
    necessary to the comfort of the entire household. So far as these
    services conduce to the physical efficiency or comfort of the
    master or the rest of the household, they are to be accounted
    productive work. Only the residue of employment left after
    deduction of this effective work is to be classed as a
    performance of leisure.
          But much of the services classed as household cares in
    modern everyday life, and many of the "utilities" required for a
    comfortable existence by civilised man, are of a ceremonial
    character. They are, therefore, properly to be classed as a
    performance of leisure in the sense in which the term is here
    used. They may be none the less imperatively necessary from the
    point of view of decent existence: they may be none the less
    requisite for personal comfort even, although they may be chiefly
    or wholly of a ceremonial character. But in so far as they
    partake of this character they are imperative and requisite
    because we have been taught to require them under pain of
    ceremonial uncleanness or unworthiness. We feel discomfort in
    their absence, but not because their absence results directly in
    physical discomfort; nor would a taste not trained to
    discriminate between the conventionally good and the
    conventionally bad take offence at their omission. In so far as
    this is true the labour spent in these services is to be classed
    as leisure; and when performed by others than the economically
    free and self-directed head of the establishment, they are to be
    classed as vicarious leisure.
          The vicarious leisure performed by housewives and menials,
    under the head of household cares, may frequently develop into
    drudgery, especially where the competition for reputability is
    close and strenuous. This is frequently the case in modern life.
    Where this happens, the domestic service which comprises the
    duties of this servant class might aptly be designated as wasted
    effort, rather than as vicarious leisure. But the latter term has
    the advantage of indicating the line of derivation of these
    domestic offices, as well as of neatly suggesting the substantial
    economic ground of their utility; for these occupations are
    chiefly useful as a method of imputing pecuniary reputability to
    the master or to the household on the ground that a given amount
    of time and effort is conspicuously wasted in that behalf.
          In this way, then, there arises a subsidiary or derivative
    leisure class, whose office is the performance of a vicarious
    leisure for the behoof of the reputability of the primary or
    legitimate leisure class. This vicarious leisure class is
    distinguished from the leisure class proper by a characteristic
    feature of its habitual mode of life. The leisure of the master
    class is, at least ostensibly, an indulgence of a proclivity for
    the avoidance of labour and is presumed to enhance the master's
    own well-being and fulness of life; but the leisure of the
    servant class exempt from productive labour is in some sort a
    performance exacted from them, and is not normally or primarily
    directed to their own comfort. The leisure of the servant is not
    his own leisure. So far as he is a servant in the full sense, and
    not at the same time a member of a lower order of the leisure
    class proper, his leisure normally passes under the guise of
    specialised service directed to the furtherance of his master's
    fulness of life. Evidence of this relation of subservience is
    obviously present in the servant's carriage and manner of life.
    The like is often true of the wife throughout the protracted
    economic stage during which she is still primarily a servant --
    that is to say, so long as the household with a male head remains
    in force. In order to satisfy the requirements of the leisure
    class scheme of life, the servant should show not only an
    attitude of subservience, but also the effects of special
    training and practice in subservience. The servant or wife should
    not only perform certain offices and show a servile disposition,
    but it is quite as imperative that they should show an acquired
    facility in the tactics of subservience -- a trained conformity
    to the canons of effectual and conspicuous subservience. Even
    today it is this aptitude and acquired skill in the formal
    manifestation of the servile relation that constitutes the chief
    element of utility in our highly paid servants, as well as one of
    the chief ornaments of the well-bred housewife.
          The first requisite of a good servant is that he should
    conspicuously know his place. It is not enough that he knows how
    to effect certain desired mechanical results; he must above all,
    know how to effect these results in due form. Domestic service
    might be said to be a spiritual rather than a mechanical
    function. Gradually there grows up an elaborate system of good
    form, specifically regulating the manner in which this vicarious
    leisure of the servant class is to be performed. Any departure
    from these canons of form is to be depreciated, not so much
    because it evinces a shortcoming in mechanical efficiency, or
    even that it shows an absence of the servile attitude and
    temperament, but because, in the last analysis, it shows the
    absence of special training. Special training in personal service
    costs time and effort, and where it is obviously present in a
    high degree, it argues that the servant who possesses it, neither
    is nor has been habitually engaged in any productive occupation.
    It is prima facie evidence of a vicarious leisure extending far
    back in the past. So that trained service has utility, not only
    as gratifying the master's instinctive liking for good and
    skilful workmanship and his propensity for conspicuous dominance
    over those whose lives are subservient to his own, but it has
    utility also as putting in evidence a much larger consumption of
    human service than would be shown by the mere present conspicuous
    leisure performed by an untrained person. It is a serious
    grievance if a gentleman's butler or footman performs his duties
    about his master's table or carriage in such unformed style as to
    suggest that his habitual occupation may be ploughing or
    sheepherding. Such bungling work would imply inability on the
    master's part to procure the service of specially trained
    servants; that is to say, it would imply inability to pay for the
    consumption of time, effort, and instruction required to fit a
    trained servant for special service under the exacting code of
    forms. If the performance of the servant argues lack of means on
    the part of his master, it defeats its chief substantial end; for
    the chief use of servants is the evidence they afford of the
    master's ability to pay.
          What has just been said might be taken to imply that the
    offence of an under-trained servant lies in a direct suggestion
    of inexpensiveness or of usefulness. Such, of course, is not the
    case. The connection is much less immediate. What happens here is
    what happens generally. Whatever approves itself to us on any
    ground at the outset, presently comes to appeal to us as a
    gratifying thing in itself; it comes to rest in our habits of
    though as substantially right. But in order that any specific
    canon of deportment shall maintain itself in favour, it must
    continue to have the support of, or at least not be incompatible
    with, the habit or aptitude which constitutes the norm of its
    development. The need of vicarious leisure, or conspicuous
    consumption of service, is a dominant incentive to the keeping of
    servants. So long as this remains true it may be set down without
    much discussion that any such departure from accepted usage as
    would suggest an abridged apprenticeship in service would
    presently be found insufferable. The requirement of an expensive
    vicarious leisure acts indirectly, selectively, by guiding the
    formation of our taste, -- of our sense of what is right in these
    matters, -- and so weeds out unconformable departures by
    withholding approval of them.
          As the standard of wealth recognized by common consent
    advances, the possession and exploitation of servants as a means
    of showing superfluity undergoes a refinement. The possession and
    maintenance of slaves employed in the production of goods argues
    wealth and prowess, but the maintenance of servants who produce
    nothing argues still higher wealth and position. Under this
    principle there arises a class of servants, the more numerous the
    better, whose sole office is fatuously to wait upon the person of
    their owner, and so to put in evidence his ability unproductively
    to consume a large amount of service. There supervenes a division
    of labour among the servants or dependents whose life is spent in
    maintaining the honour of the gentleman of leisure. So that,
    while one group produces goods for him, another group, usually
    headed by the wife, or chief, consumes for him in conspicuous
    leisure; thereby putting in evidence his ability to sustain large
    pecuniary damage without impairing his superior opulence.
          This somewhat idealized and diagrammatic outline of the
    development and nature of domestic service comes nearest being
    true for that cultural stage which was here been named the
    "quasi-peaceable" stage of industry. At this stage personal
    service first rises to the position of an economic institution,
    and it is at this stage that it occupies the largest place in the
    community's scheme of life. In the cultural sequence, the
    quasiªpeaceable stage follows the predatory stage proper, the two
    being successive phases of barbarian life. Its characteristic
    feature is a formal observance of peace and order, at the same
    time that life at this stage still has too much of coercion and
    class antagonism to be called peaceable in the full sense of the
    word. For many purposes, and from another point of view than the
    economic one, it might as well be named the stage of status. The
    method of human relation during this stage, and the spiritual
    attitude of men at this level of culture, is well summed up under
    the term. But as a descriptive term to characterise the
    prevailing methods of industry, as well as to indicate the trend
    of industrial development at this point in economic evolution,
    the term "quasi-peaceable" seems preferable. So far as concerns
    the communities of the Western culture, this phase of economic
    development probably lies in the past; except for a numerically
    small though very conspicuous fraction of the community in whom
    the habits of thought peculiar to the barbarian culture have
    suffered but a relatively slight disintegration.
          Personal service is still an element of great economic
    importance, especially as regards the distribution and
    consumption of goods; but its relative importance even in this
    direction is no doubt less than it once was. The best development
    of this vicarious leisure lies in the past rather than in the
    present; and its best expression in the present is to be found in
    the scheme of life of the upper leisure class. To this class the
    modern culture owes much in the way of the conservation of
    traditions, usages, and habits of thought which belong on a more
    archaic cultural plane, so far as regards their widest acceptance
    and their most effective development.
          In the modern industrial communities the mechanical
    contrivances available for the comfort and convenience of
    everyday life are highly developed. So much so that body
    servants, or, indeed, domestic servants of any kind, would now
    scarcely be employed by anybody except on the ground of a canon
    of reputability carried over by tradition from earlier usage. The
    only exception would be servants employed to attend on the
    persons of the infirm and the feeble-minded. But such servants
    properly come under the head of trained nurses rather than under
    that of domestic servants, and they are, therefore, an apparent
    rather than a real exception to the rule.
          The proximate reason for keeping domestic servants, for
    instance, in the moderately well-to-do household of to-day, is
    (ostensibly) that the members of the household are unable without
    discomfort to compass the work required by such a modern
    establishment. And the reason for their being unable to
    accomplish it is (1) that they have too many "social duties", and 
    (2) that the work to be done is too severe and that there is too
    much of it. These two reasons may be restated as follows: (1)
    Under the mandatory code of decency, the time and effort of the
    members of such a household are required to be ostensibly all
    spent in a performance of conspicuous leisure, in the way of
    calls, drives, clubs, sewing-circles, sports, charity
    organisations, and other like social functions. Those persons
    whose time and energy are employed in these matters privately
    avow that all these observances, as well as the incidental
    attention to dress and other conspicuous consumption, are very
    irksome but altogether unavoidable. (2) Under the requirement of
    conspicuous consumption of goods, the apparatus of living has
    grown so elaborate and cumbrous, in the way of dwellings,
    furniture, bric-a-brac, wardrobe and meals, that the consumers of
    these things cannot make way with them in the required manner
    without help. Personal contact with the hired persons whose aid
    is called in to fulfil the routine of decency is commonly
    distasteful to the occupants of the house, but their presence is
    endured and paid for, in order to delegate to them a share in
    this onerous consumption of household goods. The presence of
    domestic servants, and of the special class of body servants in
    an eminent degree, is a concession of physical comfort to the
    moral need of pecuniary decency.
          The largest manifestation of vicarious leisure in modern
    life is made up of what are called domestic duties. These duties
    are fast becoming a species of services performed, not so much
    for the individual behoof of the head of the household as for the
    reputability of the household taken as a corporate unit -- a
    group of which the housewife is a member on a footing of
    ostensible equality. As fast as the household for which they are
    performed departs from its archaic basis of ownership-marriage,
    these household duties of course tend to fall out of the category
    of vicarious leisure in the original sense; except so far as they
    are performed by hired servants. That is to say, since vicarious
    leisure is possible only on a basis of status or of hired
    service, the disappearance of the relation of status from human
    intercourse at any point carries with it the disappearance of
    vicarious leisure so far as regards that much of life. But it is
    to be added, in qualification of this qualification, that so long
    as the household subsists, even with a divided head, this class
    of non-productive labour performed for the sake of the household
    reputability must still be classed as vicarious leisure, although
    in a slightly altered sense. It is now leisure performed for the
    quasi-personal corporate household, instead of, as formerly, for
    the proprietary head of the household.
     
    Chapter Four
    
    Conspicuous Consumption
    
         In what has been said of the evolution of the vicarious
    leisure class and its differentiation from the general body of
    the working classes, reference has been made to a further
    division of labour, -- that between the different servant
    classes. One portion of the servant class, chiefly those persons
    whose occupation is vicarious leisure, come to undertake a new,
    subsidiary range of duties -- the vicarious consumption of goods.
    The most obvious form in which this consumption occurs is seen in
    the wearing of liveries and the occupation of spacious servants'
    quarters. Another, scarcely less obtrusive or less effective form
    of vicarious consumption, and a much more widely prevalent one,
    is the consumption of food, clothing, dwelling, and furniture by
    the lady and the rest of the domestic establishment.
         But already at a point in economic evolution far antedating
    the emergence of the lady, specialised consumption of goods as an
    evidence of pecuniary strength had begun to work out in a more or
    less elaborate system. The beginning of a differentiation in
    consumption even antedates the appearance of anything that can
    fairly be called pecuniary strength. It is traceable back to the
    initial phase of predatory culture, and there is even a
    suggestion that an incipient differentiation in this respect lies
    back of the beginnings of the predatory life. This most primitive
    differentiation in the consumption of goods is like the later
    differentiation with which we are all so intimately familiar, in
    that it is largely of a ceremonial character, but unlike the
    latter it does not rest on a difference in accumulated wealth.
    The utility of consumption as an evidence of wealth is to be
    classed as a derivative growth. It is an adaption to a new end,
    by a selective process, of a distinction previously existing and
    well established in men's habits of thought.
         In the earlier phases of the predatory culture the only
    economic differentiation is a broad distinction between an
    honourable superior class made up of the able-bodied men on the
    one side, and a base inferior class of labouring women on the
    other. According to the ideal scheme of life in force at the time
    it is the office of the men to consume what the women produce.
    Such consumption as falls to the women is merely incidental to
    their work; it is a means to their continued labour, and not a
    consumption directed to their own comfort and fulness of life.
    Unproductive consumption of goods is honourable, primarily as a
    mark of prowess and a perquisite of human dignity; secondarily it
    becomes substantially honourable to itself, especially the
    consumption of the more desirable things. The consumption of
    choice articles of food, and frequently also of rare articles of
    adornment, becomes tabu to the women and children; and if there
    is a base (servile) class of men, the tabu holds also for them.
    With a further advance in culture this tabu may change into
    simple custom of a more or less rigorous character; but whatever
    be the theoretical basis of the distinction which is maintained,
    whether it be a tabu or a larger conventionality, the features of
    the conventional scheme of consumption do not change easily. When
    the quasi-peaceable stage of industry is reached, with its
    fundamental institution of chattel slavery, the general
    principle, more or less rigorously applied, is that the base,
    industrious class should consume only what may be necessary to
    their subsistence. In the nature of things, luxuries and the
    comforts of life belong to the leisure class. Under the tabu,
    certain victuals, and more particularly certain beverages, are
    strictly reserved for the use of the superior class.
         The ceremonial differentiation of the dietary is best seen
    in the use of intoxicating beverages and narcotics. If these
    articles of consumption are costly, they are felt to be noble and
    honorific. Therefore the base classes, primarily the women,
    practice an enforced continence with respect to these stimulants,
    except in countries where they are obtainable at a very low cost.
    From archaic times down through all the length of the patriarchal
    regime it has been the office of the women to prepare and
    administer these luxuries, and it has been the perquisite of the
    men of gentle birth and breeding to consume them. Drunkenness and
    the other pathological consequences of the free use of stimulants
    therefore tend in their turn to become honorific, as being a
    mark, at the second remove, of the superior status of those who
    are able to afford the indulgence. Infirmities induced by
    over-indulgence are among some peoples freely recognised as manly
    attributes. It has even happened that the name for certain
    diseased conditions of the body arising from such an origin has
    passed into everyday speech as a synonym for "noble" or "gentle".
    It is only at a relatively early stage of culture that the
    symptoms of expensive vice are conventionally accepted as marks
    of a superior status, and so tend to become virtues and command
    the deference of the community; but the reputability that
    attaches to certain expensive vices long retains so much of its
    force as to appreciably lesson the disapprobation visited upon
    the men of the wealthy or noble class for any excessive
    indulgence. The same invidious distinction adds force to the
    current disapproval of any indulgence of this kind on the part of
    women, minors, and inferiors. This invidious traditional
    distinction has not lost its force even among the more advanced
    peoples of today. Where the example set by the leisure class
    retains its imperative force in the regulation of the
    conventionalities, it is observable that the women still in great
    measure practise the same traditional continence with regard to
    stimulants.
         This characterisation of the greater continence in the use
    of stimulants practised by the women of the reputable classes may
    seem an excessive refinement of logic at the expense of common
    sense. But facts within easy reach of any one who cares to know
    them go to say that the greater abstinence of women is in some
    part due to an imperative conventionality; and this
    conventionality is, in a general way, strongest where the
    patriarchal tradition -- the tradition that the woman is a
    chattel -- has retained its hold in greatest vigour. In a sense
    which has been greatly qualified in scope and rigour, but which
    has by no means lost its meaning even yet, this tradition says
    that the woman, being a chattel, should consume only what is
    necessary to her sustenance, -- except so far as her further
    consumption contributes to the comfort or the good repute of her
    master. The consumption of luxuries, in the true sense, is a
    consumption directed to the comfort of the consumer himself, and
    is, therefore, a mark of the master. Any such consumption by
    others can take place only on a basis of sufferance. In
    communities where the popular habits of thought have been
    profoundly shaped by  the patriarchal tradition we may
    accordingly look for survivals of the tabu on luxuries at least
    to the extent of a conventional deprecation of their use by the
    unfree and dependent class. This is more particularly true as
    regards certain luxuries, the use of which by the dependent class
    would detract sensibly from the comfort or pleasure of their
    masters, or which are held to be of doubtful legitimacy on other
    grounds. In the apprehension of the great conservative middle
    class of Western civilisation the use of these various stimulants
    is obnoxious to at least one, if not both, of these objections;
    and it is a fact too significant to be passed over that it is
    precisely among these middle classes of the Germanic culture,
    with their strong surviving sense of the patriarchal proprieties,
    that the women are to the greatest extent subject to a qualified
    tabu on narcotics and alcoholic beverages. With many
    qualifications -- with more qualifications as the patriarchal
    tradition has gradually weakened -- the general rule is felt to
    be right and binding that women should consume only for the
    benefit of their masters. The objection of course presents itself
    that expenditure on women's dress and household paraphernalia is
    an obvious exception to this rule; but it will appear in the
    sequel that this exception is much more obvious than substantial.
         During the earlier stages of economic development,
    consumption of goods without stint, especially consumption of the
    better grades of goods, -- ideally all consumption in excess of
    the subsistence minimum, -- pertains normally to the leisure
    class. This restriction tends to disappear, at least formally,
    after the later peaceable stage has been reached, with private
    ownership of goods and an industrial system based on wage labour
    or on the petty household economy. But during the earlier
    quasiªpeaceable stage, when so many of the traditions through
    which the institution of a leisure class has affected the
    economic life of later times were taking form and consistency,
    this principle has had the force of a conventional law. It has
    served as the norm to which consumption has tended to conform,
    and any appreciable departure from it is to be regarded as an
    aberrant form, sure to be eliminated sooner or later in the
    further course of development.
         The quasi-peaceable gentleman of leisure, then, not only
    consumes of the staff of life beyond the minimum required for
    subsistence and physical efficiency, but his consumption also
    undergoes a specialisation as regards the quality of the goods
    consumed. He consumes freely and of the best, in food, drink,
    narcotics, shelter, services, ornaments, apparel, weapons and
    accoutrements, amusements, amulets, and idols or divinities. In
    the process of gradual amelioration which takes place in the
    articles of his consumption, the motive principle and proximate
    aim of innovation is no doubt the higher efficiency of the
    improved and more elaborate products for personal comfort and
    well-being. But that does not remain the sole purpose of their
    consumption. The canon of reputability is at hand and seizes upon
    such innovations as are, according to its standard, fit to
    survive. Since the consumption of these more excellent goods is
    an evidence of wealth, it becomes honorific; and conversely, the
    failure to consume in due quantity and quality becomes a mark of
    inferiority and demerit.
         This growth of punctilious discrimination as to qualitative
    excellence in eating, drinking, etc. presently affects not only
    the manner of life, but also the training and intellectual
    activity of the gentleman of leisure. He is no longer simply the
    successful, aggressive male, -- the man of strength, resource,
    and intrepidity. In order to avoid stultification he must also
    cultivate his tastes, for it now becomes incumbent on him to
    discriminate with some nicety between the noble and the ignoble
    in consumable goods. He becomes a connoisseur in creditable
    viands of various degrees of merit, in manly beverages and
    trinkets, in seemly apparel and architecture, in weapons, games,
    dancers, and the narcotics. This cultivation of aesthetic faculty
    requires time and application, and the demands made upon the
    gentleman in this direction therefore tend to change his life of
    leisure into a more or less arduous application to the business
    of learning how to live a life of ostensible leisure in a
    becoming way. Closely related to the requirement that the
    gentleman must consume freely and of the right kind of goods,
    there is the requirement that he must know how to consume them in
    a seemly manner. His life of leisure must be conducted in due
    form. Hence arise good manners in the way pointed out in an
    earlier chapter. High-bred manners and ways of living are items
    of conformity to the norm of conspicuous leisure and conspicuous
    consumption.
         Conspicuous consumption of valuable goods is a means of
    reputability to the gentleman of leisure. As wealth accumulates
    on his hands, his own unaided effort will not avail to
    sufficiently put his opulence in evidence by this method. The aid
    of friends and competitors is therefore brought in by resorting
    to the giving of valuable presents and expensive feasts and
    entertainments. Presents and feasts had probably another origin
    than that of naive ostentation, but they required their utility
    for this purpose very early, and they have retained that
    character to the present; so that their utility in this respect
    has now long been the substantial ground on which these usages
    rest. Costly entertainments, such as the potlatch or the ball,
    are peculiarly adapted to serve this end. The competitor with
    whom the entertainer wishes to institute a comparison is, by this
    method, made to serve as a means to the end. He consumes
    vicariously for his host at the same time that he is witness to
    the consumption of that excess of good things which his host is
    unable to dispose of single-handed, and he is also made to
    witness his host's facility in etiquette.
         In the giving of costly entertainments other motives, of
    more genial kind, are of course also present. The custom of
    festive gatherings probably originated in motives of conviviality
    and religion; these motives are also present in the later
    development, but they do not continue to be the sole motives. The
    latter-day leisure-class festivities and entertainments may
    continue in some slight degree to serve the religious need and in
    a higher degree the needs of recreation and conviviality, but
    they also serve an invidious purpose; and they serve it none the
    less effectually for having a colorable non-invidious ground in
    these more avowable motives. But the economic effect of these
    social amenities is not therefore lessened, either in the
    vicarious consumption of goods or in the exhibition of difficult
    and costly achievements in etiquette.
         As wealth accumulates, the leisure class develops further in
    function and structure, and there arises a differentiation within
    the class. There is a more or less elaborate system of rank and
    grades. This differentiation is furthered by the inheritance of
    wealth and the consequent inheritance of gentility. With the
    inheritance of gentility goes the inheritance of obligatory
    leisure; and gentility of a sufficient potency to entail a life
    of leisure may be inherited without the complement of wealth
    required to maintain a dignified leisure. Gentle blood may be
    transmitted without goods enough to afford a reputably free
    consumption at one's ease. Hence results a class of impecunious
    gentlemen of leisure, incidentally referred to already. These
    half-caste gentlemen of leisure fall into a system of
    hierarchical gradations. Those who stand near the higher and the
    highest grades of the wealthy leisure class, in point of birth,
    or in point of wealth, or both, outrank the remoter-born and the
    pecuniarily weaker. These lower grades, especially the
    impecunious, or marginal, gentlemen of leisure, affiliate
    themselves by a system of dependence or fealty to the great ones;
    by so doing they gain an increment of repute, or of the means
    with which to lead a life of leisure, from their patron. They
    become his courtiers or retainers, servants; and being fed and
    countenanced by their patron they are indices of his rank and
    vicarious consumer of his superfluous wealth. Many of these
    affiliated gentlemen of leisure are at the same time lesser men
    of substance in their own right; so that some of them are
    scarcely at all, others only partially, to be rated as vicarious
    consumers. So many of them, however, as make up the retainer and
    hangers-on of the patron may be classed as vicarious consumer
    without qualification. Many of these again, and also many of the
    other aristocracy of less degree, have in turn attached to their
    persons a more or less comprehensive group of vicarious consumer
    in the persons of their wives and children, their servants,
    retainers, etc.
         Throughout this graduated scheme of vicarious leisure and
    vicarious consumption the rule holds that these offices must be
    performed in some such manner, or under some such circumstance or
    insignia, as shall point plainly to the master to whom this
    leisure or consumption pertains, and to whom therefore the
    resulting increment of good repute of right inures. The
    consumption and leisure executed by these persons for their
    master or patron represents an investment on his part with a view
    to an increase of good fame. As regards feasts and largesses this
    is obvious enough, and the imputation of repute to the host or
    patron here takes place immediately, on the ground of common
    notoriety . Where leisure and consumption is performed
    vicariously by henchmen and retainers, imputation of the
    resulting repute to the patron is effected by their residing near
    his person so that it may be plain to all men from what source
    they draw. As the group whose good esteem is to be secured in
    this way grows larger, more patent means are required to indicate
    the imputation of merit for the leisure performed, and to this
    end uniforms, badges, and liveries come into vogue. The wearing
    of uniforms or liveries implies a considerable degree of
    dependence, and may even be said to be a mark of servitude, real
    or ostensible. The wearers of uniforms and liveries may be
    roughly divided into two classes-the free and the servile, or the
    noble and the ignoble. The services performed by them are
    likewise divisible into noble and ignoble. Of course the
    distinction is not observed with strict consistency in practice;
    the less debasing of the base services and the less honorific of
    the noble functions are not infrequently merged in the same
    person. But the general distinction is not on that account to be
    overlooked. What may add some perplexity is the fact that this
    fundamental distinction between noble and ignoble, which rests on
    the nature of the ostensible service performed, is traversed by a
    secondary distinction into honorific and humiliating, resting on
    the rank of the person for whom the service is performed or whose
    livery is worn. So, those offices which are by right the proper
    employment of the leisure class are noble; such as government,
    fighting, hunting, the care of arms and accoutrements, and the
    like -- in short, those which may be classed as ostensibly
    predatory employments. On the other hand, those employments which
    properly fall to the industrious class are ignoble; such as
    handicraft or other productive labor, menial services and the
    like. But a base service performed for a person of very high
    degree may become a very honorific office; as for instance the
    office of a Maid of Honor or of a Lady in Waiting to the Queen,
    or the King's Master of the Horse or his Keeper of the Hounds.
    The two offices last named suggest a principle of some general
    bearing. Whenever, as in these cases, the menial service in
    question has to do directly with the primary leisure employments
    of fighting and hunting, it easily acquires a reflected honorific
    character. In this way great honor may come to attach to an
    employment which in its own nature belongs to the baser sort.
         In the later development of peaceable industry, the usage of
    employing an idle corps of uniformed men-at-arms gradually
    lapses. Vicarious consumption by dependents bearing the insignia
    of their patron or master narrows down to a corps of liveried
    menials. In a heightened degree, therefore, the livery comes to
    be a badge of servitude, or rather servility. Something of a
    honorific character always attached to the livery of the armed
    retainer, but this honorific character disappears when the livery
    becomes the exclusive badge of the menial. The livery becomes
    obnoxious to nearly all who are required to wear it. We are yet
    so little removed from a state of effective slavery as still to
    be fully sensitive to the sting of any imputation of servility.
    This antipathy asserts itself even in the case of the liveries or
    uniforms which some corporations prescribe as the distinctive
    dress of their employees. In this country the aversion even goes
    the length of discrediting -- in a mild and uncertain way --
    those government employments, military and civil, which require
    the wearing of a livery or uniform.
         With the disappearance of servitude, the number of vicarious
    consumers attached to any one gentleman tends, on the whole, to
    decrease. The like is of course true, and perhaps in a still
    higher degree, of the number of dependents who perform vicarious
    leisure for him. In a general way, though not wholly nor
    consistently, these two groups coincide. The dependent who was
    first delegated for these duties was the wife, or the chief wife;
    and, as would be expected, in the later development of the
    institution, when the number of persons by whom these duties are
    customarily performed gradually narrows, the wife remains the
    last. In the higher grades of society a large volume of both
    these kinds of service is required; and here the wife is of
    course still assisted in the work by a more or less numerous
    corps of menials. But as we descend the social scale, the point
    is presently reached where the duties of vicarious leisure and
    consumption devolve upon the wife alone. In the communities of
    the Western culture, this point is at present found among the
    lower middle class.
         And here occurs a curious inversion. It is a fact of common
    observance that in this lower middle class there is no pretense
    of leisure on the part of the head of the household. Through
    force of circumstances it has fallen into disuse. But the
    middle-class wife still carries on the business of vicarious
    leisure, for the good name of the household and its master. In
    descending the social scale in any modern industrial community,
    the primary fact-the conspicuous leisure of the master of the
    household-disappears at a relatively high point. The head of the
    middle-class household has been reduced by economic circumstances
    to turn his hand to gaining a livelihood by occupations which
    often partake largely of the character of industry, as in the
    case of the ordinary business man of today. But the derivative
    fact-the vicarious leisure and consumption rendered by the wife,
    and the auxiliary vicarious performance of leisure by
    menials-remains in vogue as a conventionality which the demands
    of reputability will not suffer to be slighted. It is by no means
    an uncommon spectacle to find a man applying himself to work with
    the utmost assiduity, in order that his wife may in due form
    render for him that degree of vicarious leisure which the common
    sense of the time demands.
         The leisure rendered by the wife in such cases is, of
    course, not a simple manifestation of idleness or indolence. It
    almost invariably occurs disguised under some form of work or
    household duties or social amenities, which prove on analysis to
    serve little or no ulterior end beyond showing that she does not
    occupy herself with anything that is gainful or that is of
    substantial use. As has already been noticed under the head of
    manners, the greater part of the customary round of domestic
    cares to which the middle-class housewife gives her time and
    effort is of this character. Not that the results of her
    attention to household matters, of a decorative and mundificatory
    character, are not pleasing to the sense of men trained in
    middle-class proprieties; but the taste to which these effects of
    household adornment and tidiness appeal is a taste which has been
    formed under the selective guidance of a canon of propriety that
    demands just these evidences of wasted effort. The effects are
    pleasing to us chiefly because we have been taught to find them
    pleasing. There goes into these domestic duties much solicitude
    for a proper combination of form and color, and for other ends
    that are to be classed as aesthetic in the proper sense of the
    term; and it is not denied that effects having some substantial
    aesthetic value are sometimes attained. Pretty much all that is
    here insisted on is that, as regards these amenities of life, the
    housewife's efforts are under the guidance of traditions that
    have been shaped by the law of conspicuously wasteful expenditure
    of time and substance. If beauty or comfort is achieved-and it is
    a more or less fortuitous circumstance if they are-they must be
    achieved by means and methods that commend themselves to the
    great economic law of wasted effort. The more reputable,
    "presentable" portion of middle-class household paraphernalia
    are, on the one hand, items of conspicuous consumption, and on
    the other hand, apparatus for putting in evidence the vicarious
    leisure rendered by the housewife.
         The requirement of vicarious consumption at the hands of the
    wife continues in force even at a lower point in the pecuniary
    scale than the requirement of vicarious leisure. At a point below
    which little if any pretense of wasted effort, in ceremonial
    cleanness and the like, is observable, and where there is
    assuredly no conscious attempt at ostensible leisure, decency
    still requires the wife to consume some goods conspicuously for
    the reputability of the household and its head. So that, as the
    latter-day outcome of this evolution of an archaic institution,
    the wife, who was at the outset the drudge and chattel of the
    man, both in fact and in theory -- the producer of goods for him
    to consume -- has become the ceremonial consumer of goods which
    he produces. But she still quite unmistakably remains his chattel
    in theory; for the habitual rendering of vicarious leisure and
    consumption is the abiding mark of the unfree servant.
         This vicarious consumption practiced by the household of the
    middle and lower classes can not be counted as a direct
    expression of the leisure-class scheme of life, since the
    household of this pecuniary grade does not belong within the
    leisure class. It is rather that the leisure-class scheme of life
    here comes to an expression at the second remove. The leisure
    class stands at the head of the social structure in point of
    reputability; and its manner of life and its standards of worth
    therefore afford the norm of reputability for the community. The
    observance of these standards, in some degree of approximation,
    becomes incumbent upon all classes lower in the scale. In modern
    civilized communities the lines of demarcation between social
    classes have grown vague and transient, and wherever this happens
    the norm of reputability imposed by the upper class extends its
    coercive influence with but slight hindrance down through the
    social structure to the lowest strata. The result is that the
    members of each stratum accept as their ideal of decency the
    scheme of life in vogue in the next higher stratum, and bend
    their energies to live up to that ideal. On pain of forfeiting
    their good name and their self-respect in case of failure, they
    must conform to the accepted code, at least in appearance.
         The basis on which good repute in any highly organized
    industrial community ultimately rests is pecuniary strength; and
    the means of showing pecuniary strength, and so of gaining or
    retaining a good name, are leisure and a conspicuous consumption
    of goods. Accordingly, both of these methods are in vogue as far
    down the scale as it remains possible; and in the lower strata in
    which the two methods are employed, both offices are in great
    part delegated to the wife and children of the household. Lower
    still, where any degree of leisure, even ostensible, has become
    impracticable for the wife, the conspicuous consumption of goods
    remains and is carried on by the wife and children. The man of
    the household also can do something in this direction, and
    indeed, he commonly does; but with a still lower descent into the
    levels of indigence -- along the margin of the slums -- the man,
    and presently also the children, virtually cease to consume
    valuable goods for appearances, and the woman remains virtually
    the sole exponent of the household's pecuniary decency. No class
    of society, not even the most abjectly poor, forgoes all
    customary conspicuous consumption. The last items of this
    category of consumption are not given up except under stresS of
    the direst necessity. Very much of squalor and discomfort will be
    endured before the last trinket or the last pretense of pecuniary
    decency is put away. There is no class and no country that has
    yielded so abjectly before the pressure of physical want as to
    deny themselves all gratification of this higher or spiritual
    need.
         From the foregoing survey of the growth of conspicuous
    leisure and consumption, it appears that the utility of both
    alike for the purposes of reputability lies in the element of
    waste that is common to both. In the one case it is a waste of
    time and effort, in the other it is a waste of goods. Both are
    methods of demonstrating the possession of wealth, and the two
    are conventionally accepted as equivalents. The choice between
    them is a question of advertising expediency simply, except so
    far as it may be affected by other standards of propriety,
    springing from a different source. On grounds of expediency the
    preference may be given to the one or the other at different
    stages of the economic development. The question is, which of the
    two methods will most effectively reach the persons whose
    convictions it is desired to affect. Usage has answered this
    question in different ways under different circumstances.
         So long as the community or social group is small enough and
    compact enough to be effectually reached by common notoriety
    alone that is to say, so long as the human environment to which
    the individual is required to adapt himself in respect of
    reputability is comprised within his sphere of personal
    acquaintance and neighborhood gossip -- so long the one method is
    about as effective as the other. Each will therefore serve about
    equally well during the earlier stages of social growth. But when
    the differentiation has gone farther and it becomes necessary to
    reach a wider human environment, consumption begins to hold over
    leisure as an ordinary means of decency. This is especially true
    during the later, peaceable economic stage. The means of
    communication and the mobility of the population now expose the
    individual to the observation of many persons who have no other
    means of judging of his reputability than the display of goods
    (and perhaps of breeding) which he is able to make while he is
    under their direct observation.
         The modern organization of industry works in the same
    direction also by another line. The exigencies of the modern
    industrial system frequently place individuals and households in
    juxtaposition between whom there is little contact in any other
    sense than that of juxtaposition. One's neighbors, mechanically
    speaking, often are socially not one's neighbors, or even
    acquaintances; and still their transient good opinion has a high
    degree of utility. The only practicable means of impressing one's
    pecuniary ability on these unsympathetic observers of one's
    everyday life is an unremitting demonstration of ability to pay.
    In the modern community there is also a more frequent attendance
    at large gatherings of people to whom one's everyday life is
    unknown; in such places as churches, theaters, ballrooms, hotels,
    parks, shops, and the like. In order to impress these transient
    observers, and to retain one's self-complacency under their
    observation, the signature of one's pecuniary strength should be
    written in characters which he who runs may read. It is evident,
    therefore, that the present trend of the development is in the
    direction of heightening the utility of conspicuous consumption
    as compared with leisure.
         It is also noticeable that the serviceability of consumption
    as a means of repute, as well as the insistence on it as an
    element of decency, is at its best in those portions of the
    community where the human contact of the individual is widest and
    the mobility of the population is greatest. Conspicuous
    consumption claims a relatively larger portion of the income of
    the urban than of the rural population, and the claim is also
    more imperative. The result is that, in order to keep up a decent
    appearance, the former habitually live hand-to-mouth to a greater
    extent than the latter. So it comes, for instance, that the
    American farmer and his wife and daughters are notoriously less
    modish in their dress, as well as less urbane in their manners,
    than the city artisan's family with an equal income. It is not
    that the city population is by nature much more eager for the
    peculiar complacency that comes of a conspicuous consumption, nor
    has the rural population less regard for pecuniary decency. But
    the provocation to this line of evidence, as well as its
    transient effectiveness, is more decided in the city. This method
    is therefore more readily resorted to, and in the struggle to
    outdo one another the city population push their normal standard
    of conspicuous consumption to a higher point, with the result
    that a relatively greater expenditure in this direction is
    required to indicate a given degree of pecuniary decency in the
    city. The requirement of conformity to this higher conventional
    standard becomes mandatory. The standard of decency is higher,
    class for class, and this requirement of decent appearance must
    be lived up to on pain of losing caste.
         Consumption becomes a larger element in the standard of
    living in the city than in the country. Among the country
    population its place is to some extent taken by savings and home
    comforts known through the medium of neighborhood gossip
    sufficiently to serve the like general purpose of Pecuniary
    repute. These home comforts and the leisure indulged in -- where
    the indulgence is found -- are of course also in great part to be
    classed as items of conspicuous consumption; and much the same is
    to be said of the savings. The smaller amount of the savings laid
    by by the artisan class is no doubt due, in some measure, to the
    fact that in the case of the artisan the savings are a less
    effective means of advertisement, relative to the environment in
    which he is placed, than are the savings of the people living on
    farms and in the small villages. Among the latter, everybody's
    affairs, especially everybody's pecuniary status, are known to
    everybody else. Considered by itself simply -- taken in the first
    degree -- this added provocation to which the artisan and the
    urban laboring classes are exposed may not very seriously
    decrease the amount of savings; but in its cumulative action,
    through raising the standard of decent expenditure, its deterrent
    effect on the tendency to save cannot but be very great.
         A felicitous illustration of the manner in which this canon
    of reputability works out its results is seen in the practice of
    dram-drinking, "treating," and smoking in public places, which is
    customary among the laborers and handicraftsmen of the towns, and
    among the lower middle class of the urban population generally
    Journeymen printers may be named as a class among whom this form
    of conspicuous consumption has a great vogue, and among whom it
    carries with it certain well-marked consequences that are often
    deprecated. The peculiar habits of the class in this respect are
    commonly set down to some kind of an ill-defined moral deficiency
    with which this class is credited, or to a morally deleterious
    influence which their occupation is supposed to exert, in some
    unascertainable way, upon the men employed in it. The state of
    the case for the men who work in the composition and press rooms
    of the common run of printing-houses may be summed up as follows.
    Skill acquired in any printing-house or any city is easily turned
    to account in almost any other house or city; that is to say, the
    inertia due to special training is slight. Also, this occupation
    requires more than the average of intelligence and general
    information, and the men employed in it are therefore ordinarily
    more ready than many others to take advantage of any slight
    variation in the demand for their labor from one place to
    another. The inertia due to the home feeling is consequently also
    slight. At the same time the wages in the trade are high enough
    to make movement from place to place relatively easy. The result
    is a great mobility of the labor employed in printing; perhaps
    greater than in any other equally well-defined and considerable
    body of workmen. These men are constantly thrown in contact with
    new groups of acquaintances, with whom the relations established
    are transient or ephemeral, but whose good opinion is valued none
    the less for the time being. The human proclivity to ostentation,
    reenforced by sentiments of goodfellowship, leads them to spend
    freely in those directions which will best serve these needs.
    Here as elsewhere prescription seizes upon the custom as soon as
    it gains a vogue, and incorporates it in the accredited standard
    of decency. The next step is to make this standard of decency the
    point of departure for a new move in advance in the same
    direction -- for there is no merit in simple spiritless
    conformity to a standard of dissipation that is lived up to as a
    matter of course by everyone in the trade.
         The greater prevalence of dissipation among printers than
    among the average of workmen is accordingly attributable, at
    least in some measure, to the greater ease of movement and the
    more transient character of acquaintance and human contact in
    this trade. But the substantial ground of this high requirement
    in dissipation is in the last analysis no other than that same
    propensity for a manifestation of dominance and pecuniary decency
    which makes the French peasant-proprietor parsimonious and
    frugal, and induces the American millionaire to found colleges,
    hospitals and museums. If the canon of conspicuous consumption
    were not offset to a considerable extent by other features of
    human nature, alien to it, any saving should logically be
    impossible for a population situated as the artisan and laboring
    classes of the cities are at present, however high their wages or
    their income might be.
         But there are other standards of repute and other, more or
    less imperative, canons of conduct, besides wealth and its
    manifestation, and some of these come in to accentuate or to
    qualify the broad, fundamental canon of conspicuous waste. Under
    the simple test of effectiveness for advertising, we should
    expect to find leisure and the conspicuous consumption of goods
    dividing the field of pecuniary emulation pretty evenly between
    them at the outset. Leisure might then be expected gradually to
    yield ground and tend to obsolescence as the economic development
    goes forward, and the community increases in size; while the
    conspicuous consumption of goods should gradually gain in
    importance, both absolutely and relatively, until it had absorbed
    all the available product, leaving nothing over beyond a bare
    livelihood. But the actual course of development has been
    somewhat different from this ideal scheme. Leisure held the first
    place at the start, and came to hold a rank very much above
    wasteful consumption of goods, both as a direct exponent of
    wealth and as an element in the standard of decency , during the
    quasi-peaceable culture. From that point onward, consumption has
    gained ground, until, at present, it unquestionably holds the
    primacy, though it is still far from absorbing the entire margin
    of production above the subsistence minimum.
         The early ascendency of leisure as a means of reputability
    is traceable to the archaic distinction between noble and ignoble
    employments. Leisure is honorable and becomes imperative partly
    because it shows exemption from ignoble labor. The archaic
    differentiation into noble and ignoble classes is based on an
    invidious distinction between employments as honorific or
    debasing; and this traditional distinction grows into an
    imperative canon of decency during the early quasi-peaceable
    stage. Its ascendency is furthered by the fact that leisure is
    still fully as effective an evidence of wealth as consumption.
    Indeed, so effective is it in the relatively small and stable
    human environment to which the individual is exposed at that
    cultural stage, that, with the aid of the archaic tradition which
    deprecates all productive labor, it gives rise to a large
    impecunious leisure class, and it even tends to limit the
    production of the community's industry to the subsistence
    minimum. This extreme inhibition of industry is avoided because
    slave labor, working under a compulsion more vigorous than that
    of reputability, is forced to turn out a product in excess of the
    subsistence minimum of the working class. The subsequent relative
    decline in the use of conspicuous leisure as a basis of repute is
    due partly to an increasing relative effectiveness of consumption
    as an evidence of wealth; but in part it is traceable to another
    force, alien, and in some degree antagonistic, to the usage of
    conspicuous waste.
         This alien factor is the instinct of workmanship. Other
    circumstances permitting, that instinct disposes men to look with
    favor upon productive efficiency and on whatever is of human use.
    It disposes them to depreCate waste of substance or effort. The
    instinct of workmanship is present in all men, and asserts itself
    even under very adverse circumstances. So that however wasteful a
    given expenditure may be in reality, it must at least have some
    colorable excuse in the way of an ostensible purpose. The manner
    in which, under special circumstances, the instinct eventuates in
    a taste for exploit and an invidious discrimination between noble
    and ignoble classes has been indicated in an earlier chapter. In
    so far as it comes into conflict with the law of conspicuous
    waste, the instinct of workmanship expresses itself not so much
    in insistence on substantial usefulness as in an abiding sense of
    the odiousness and aesthetic impossibility of what is obviously
    futile. Being of the nature of an instinctive affection, its
    guidance touches chiefly and immediately the obvious and apparent
    violations of its requirements. It is only less promptly and with
    less constraining force that it reaches such substantial
    violations of its requirements as are appreciated only upon
    reflection.
         So long as all labor continues to be performed exclusively
    or usually by slaves, the baseness of all productive effort is
    too constantly and deterrently present in the mind of men to
    allow the instinct of workmanship seriously to take effect in the
    direction of industrial usefulness; but when the quasi-peaceable
    stage (with slavery and status) passes into the peaceable stage
    of industry (with wage labor and cash payment) the instinct comes
    more effectively into play. It then begins aggressively to shape
    men's views of what is meritorious, and asserts itself at least
    as an auxiliary canon of self-complacency. All extraneous
    considerations apart, those persons (adult) are but a vanishing
    minority today who harbor no inclination to the accomplishment of
    some end, or who are not impelled of their own motion to shape
    some object or fact or relation for human use. The propensity may
    in large measure be overborne by the more immediately
    constraining incentive to a reputable leisure and an avoidance of
    indecorous usefulness, and it may therefore work itself out in
    make-believe only; as for instance in "social duties," and in
    quasi-artistic or quasi-scholarly accomplishments, in the care
    and decoration of the house, in sewing-circle activity or dress
    reform, in proficiency at dress, cards, yachting, golf, and
    various sports. But the fact that it may under stress of
    circumstances eventuate in inanities no more disproves the
    presence of the instinct than the reality of the brooding
    instinct is disproved by inducing a hen to sit on a nestful of
    china eggs.
         This latter-day uneasy reaching-out for some form of
    purposeful activity that shall at the same time not be
    indecorously productive of either individual or collective gain
    marks a difference of attitude between the modern leisure class
    and that of the quasi-peaceable stage. At the earlier stage, as
    was said above, the all-dominating institution of slavery and
    status acted resistlessly to discountenance exertion directed to
    other than naively predatory ends. It was still possible to find
    some habitual employment for the inclination to action in the way
    of forcible aggression or repression directed against hostile
    groups or against the subject classes within the group; and this
    sewed to relieve the pressure and draw off the energy of the
    leisure class without a resort to actually useful, or even
    ostensibly useful employments. The practice of hunting also sewed
    the same purpose in some degree. When the community developed
    into a peaceful industrial organization, and when fuller
    occupation of the land had reduced the opportunities for the hunt
    to an inconsiderable residue, the pressure of energy seeking
    purposeful employment was left to find an outlet in some other
    direction. The ignominy which attaches to useful effort also
    entered upon a less acute phase with the disappearance of
    compulsory labor; and the instinct of workmanship then came to
    assert itself with more persistence and consistency.
         The line of least resistance has changed in some measure,
    and the energy which formerly found a vent in predatory activity,
    now in part takes the direction of some ostensibly useful end.
    Ostensibly purposeless leisure has come to be deprecated,
    especially among that large portion of the leisure class whose
    plebeian origin acts to set them at variance with the tradition
    of the otium cum dignitate. But that canon of reputability which
    discountenances all employment that is of the nature of
    productive effort is still at hand, and will permit nothing
    beyond the most transient vogue to any employment that is
    substantially useful or productive. The consequence is that a
    change has been wrought in the conspicuous leisure practiced by
    the leisure class; not so much in substance as in form. A
    reconciliation between the two conflicting requirements is
    effected by a resort to make-believe. Many and intricate polite
    observances and social duties of a ceremonial nature are
    developed; many organizations are founded, with some specious
    object of amelioration embodied in their official style and
    title; there is much coming and going, and a deal of talk, to the
    end that the talkers may not have occasion to reflect on what is
    the effectual economic value of their traffic. And along with the
    make-believe of purposeful employment, and woven inextricably
    into its texture, there is commonly, if not invariably, a more or
    less appreciable element of purposeful effort directed to some
    serious end.
         In the narrower sphere of vicarious leisure a similar change
    has gone forward. Instead of simply passing her time in visible
    idleness, as in the best days of the patriarchal regime, the
    housewife of the advanced peaceable stage applies herself
    assiduously to household cares. The salient features of this
    development of domestic service have already been indicated.
         Throughout the entire evolution of conspicuous expenditure,
    whether of goods or of services or human life, runs the obvious
    implication that in order to effectually mend the consumer's good
    fame it must be an expenditure of superfluities. In order to be
    reputable it must be wasteful. No merit would accrue from the
    consumption of the bare necessaries of life, except by comparison
    with the abjectly poor who fall short even of the subsistence
    minimum; and no standard of expenditure could result from such a
    comparison, except the most prosaic and unattractive level of
    decency. A standard of life would still be possible which should
    admit of invidious comparison in other respects than that of
    opulence; as, for instance, a comparison in various directions in
    the manifestation of moral, physical, intellectual, or aesthetic
    force. Comparison in all these directions is in vogue today; and
    the comparison made in these respects is commonly so inextricably
    bound up with the pecuniary comparison as to be scarcely
    distinguishable from the latter. This is especially true as
    regards the current rating of expressions of intellectual and
    aesthetic force or proficiency' so that we frequently interpret
    as aesthetic or intellectual a difference which in substance is
    pecuniary only.
         The use of the term "waste" is in one respect an unfortunate
    one. As used in the speech of everyday life the word carries an
    undertone of deprecation. It is here used for want of a better
    term that will adequately describe the same range of motives and
    of phenomena, and it is not to be taken in an odious sense, as
    implying an illegitimate expenditure of human products or of
    human life. In the view of economic theory the expenditure in
    question is no more and no less legitimate than any other
    expenditure. It is here called "waste" because this expenditure
    does not serve human life or human well-being on the whole, not
    because it is waste or misdirection of effort or expenditure as
    viewed from the standpoint of the individual consumer who chooses
    it. If he chooses it, that disposes of the question of its
    relative utility to him, as compared with other forms of
    consumption that would not be deprecated on account of their
    wastefulness. Whatever form of expenditure the consumer chooses,
    or whatever end he seeks in making his choice, has utility to him
    by virtue of his preference. As seen from the point of view of
    the individual consumer, the question of wastefulness does not
    arise within the scope of economic theory proper. The use of the
    word "waste" as a technical term, therefore, implies no
    deprecation of the motives or of the ends sought by the consumer
    under this canon of conspicuous waste.
         But it is, on other grounds, worth noting that the term
    "waste" in the language of everyday life implies deprecation of
    what is characterized as wasteful. This common-sense implication
    is itself an outcropping of the instinct of workmanship. The
    popular reprobation of waste goes to say that in order to be at
    peace with himself the common man must be able to see in any and
    all human effort and human enjoyment an enhancement of life and
    well-being on the whole. In order to meet with unqualified
    approval, any economic fact must approve itself under the test of
    impersonal usefulness-usefulness as seen from the point of view
    of the generically human. Relative or competitive advantage of
    one individual in comparison with another does not satisfy the
    economic conscience, and therefore competitive expenditure has
    not the approval of this conscience.
         In strict accuracy nothing should be included under the head
    of conspicuous waste but such expenditure as is incurred on the
    ground of an invidious pecuniary comparison. But in order to
    bring any given item or element in under this head it is not
    necessary that it should be recognized as waste in this sense by
    the person incurring the expenditure. It frequently happens that
    an element of the standard of living which set out with being
    primarily wasteful, ends with becoming, in the apprehension of
    the consumer, a necessary of life; and it may in this way become
    as indispensable as any other item of the consumer's habitual
    expenditure. As items which sometimes fall under this head, and
    are therefore available as illustrations of the manner in which
    this principle applies, may be cited carpets and tapestries,
    silver table service, waiter's services, silk hats, starched
    linen, many articles of jewelry and of dress. The
    indispensability of these things after the habit and the
    convention have been formed, however, has little to say in the
    classification of expenditures as waste or not waste in the
    technical meaning of the word. The test to which all expenditure
    must be brought in an attempt to decide that point is the
    questiOn whether it serves directly to enhance human life on the
    whole-whether it furthers the life process taken impersonally.
    For this is the basis of award of the instinct of workmanship,
    and that instinct is the court of final appeal in any question of
    economic truth or adequacy. It is a question as to the award
    rendered by a dispassionate common sense. The question is,
    therefore, not whether, under the existing circumstances of
    individual habit and social custom, a given expenditure conduces
    to the particular consumer's gratification or peace of mind; but
    whether, aside from acquired tastes and from the canons of usage
    and conventional decency, its result is a net gain in comfort or
    in the fullness of life. Customary expenditure must be classed
    under the head of waste in so far as the custom on which it rests
    is traceable to the habit of making an invidious pecuniary
    comparison-in so far as it is conceived that it could not have
    become customary and prescriptive without the backing of this
    principle of pecuniary reputability or relative economic success.
         It is obviously not necessary that a given object of
    expenditure should be exclusively wasteful in order to come in
    under the category of conspicuous waste. An article may be useful
    and wasteful both, aud its utility to the consumer may be made up
    of use and waste in the most varying proportions. Consumable
    goods, and even productive goods, generally show the two elements
    in combination, as constituents of their utility; although, in a
    general way, the element of waste tends to predominate in
    articles of consumption, while the contrary is true of articles
    designed for productive use. Even in articles which appear at
    first glance to serve for pure ostentation only, it is always
    possible to detect the presence of some, at least ostensible,
    useful purpose; and on the other hand, even in special machinery
    and tools contrived for some particular industrial process, as
    well as in the rudest appliances of human industry, the traces of
    conspicuous waste, or at least of the habit of ostentation,
    usually become evident on a close scrutiny. It would be hazardous
    to assert that a useful purpose is ever absent from the utility
    of any article or of any service, however obviously its prime
    purpose and chief element is conspicuous waste; and it would be
    only less hazardous to assert of any primarily useful product
    that the element of waste is in no way concerned in its value,
    immediately or remotely.
     
    Chapter Five
    The Pecuniary Standard of Living
    
    
    
         For the great body of the people in any modern community,
    the proximate ground of expenditure in excess of what is required
    for physical comfort is not a conscious effort to excel in the
    expensiveness of their visible consumption, so much as it is a
    desire to live up to the conventional standard of decency in the
    amount and grade of goods consumed. This desire is not guided by
    a rigidly invariable standard, which must be lived up to, and
    beyond which there is no incentive to go. The standard is
    flexible; and especially it is indefinitely extensible, if only
    time is allowed for habituation to any increase in pecuniary
    ability and for acquiring facility in the new and larger scale of
    expenditure that follows such an increase. It is much more
    difficult to recede from a scale of expenditure once adopted than
    it is to extend the accustomed scale in response to an accession
    of wealth. Many items of customary expenditure prove on analysis
    to be almost purely wasteful, and they are therefore honorific
    only, but after they have once been incorporated into the scale
    of decent consumption, and so have become an integral part of
    one's scheme of life, it is quite as hard to give up these as it
    is to give up many items that conduce directly to one's physicaL
    comfort, or even that may be necessary to life and health. That
    is to say, the conspicuously wasteful honorific expenditure that
    confers spiritual well-being may become more indispensable than
    much of that expenditure which ministers to the "lower" wants of
    physical well-being or sustenance only. It is notoriously just as
    difficult to recede from a "high" standard of living as it is to
    lower a standard which is already relatively low; although in the
    former case the difficulty is a moral one, while in the latter it
    may involve a material deduction from the physical comforts of
    life.
         But while retrogression is difficult, a fresh advance in
    conspicuous expenditure is relatively easy; indeed, it takes
    place almost as a matter of course. In the rare cases where it
    occurs, a failure to increase one's visible consumption when the
    means for an increase are at hand is felt in popular apprehension
    to call for explanation, and unworthy motives of miserliness are
    imputed to those who fall short in this respect. A prompt
    response to the stimulus, on the other hand, is accepted as the
    normal effect. This suggests that the standard of expenditure
    which commonly guides our efforts is not the average, ordinary
    expenditure already achieved; it is an ideal of consumption that
    lies just beyond our reach, or to reach which requires some
    strain. The motive is emulation -- the stimulus of an invidious
    comparison which prompts us to outdo those with whom we are in
    the habit of classing ourselves. Substantially the same
    proposition is expressed in the commonplace remark that each
    class envies and emulates the class next above it in the social
    scale, while it rarely compares itself with those below or with
    those who are considerably in advance. That is to say, in other
    words, our standard of decency in expenditure, as in other ends
    of emulation, is set by the usage of those next above us in
    reputability; until, in this way, especially in any community
    where class distinctions are somewhat vague, all canons of
    reputability and decency, and all standards of consumption, are
    traced back by insensible gradations to the usages and habits of
    thought of the highest social and pecuniary class -- the wealthy
    leisure class.
         It is for this class to determine, in general outline, what
    scheme of Life the community shall accept as decent or honorific;
    and it is their office by precept and example to set forth this
    scheme of social salvation in its highest, ideal form. But the
    higher leisure class can exercise this quasi-sacerdotal office
    only under certain material limitations. The class cannot at
    discretion effect a sudden revolution or reversal of the popular
    habits of thought with respect to any of these ceremonial
    requirements. It takes time for any change to permeate the mass
    and change the habitual attitude of the people; and especially it
    takes time to change the habits of those classes that are
    socially more remote from the radiant body. The process is slower
    where the mobility of the population is less or where the
    intervals between the several classes are wider and more abrupt.
    But if time be allowed, the scope of the discretion of the
    leisure class as regards questions of form and detail in the
    community's scheme of life is large; while as regards the
    substantial principles of reputability, the changes which it can
    effect lie within a narrow margin of tolerance. Its example and
    precept carries the force of prescription for all classes below
    it; but in working out the precepts which are handed down as
    governing the form and method of reputability -- in shaping the
    usages and the spiritual attitude of the lower classes -- this
    authoritative prescription constantly works under the selective
    guidance of the canon of conspicuous waste, tempered in varying
    degree by the instinct of workmanship. To those norms is to be
    added another broad principle of human nature -- the predatory
    animus -- which in point of generality and of psychological
    content lies between the two just named. The effect of the latter
    in shaping the accepted scheme of life is yet to be discussed.
    The canon of reputability, then, must adapt itself to the
    economic circumstances, the traditions, and the degree of
    spiritual maturity of the particular class whose scheme of life
    it is to regulate. It is especially to be noted that however high
    its authority and however true to the fundamental requirements of
    reputability it may have been at its inception, a specific formal
    observance can under no circumstances maintain itself in force if
    with the lapse of time or on its transmission to a lower
    pecuniary class it is found to run counter to the ultimate ground
    of decency among civilized peoples, namely, serviceability for
    the purpose of an invidious comparison in pecuniary success.
         It is evident that these canons of expenditure have much to
    say in determining the standard of living for any community and
    for any class. It is no less evident that the standard of living
    which prevails at any time or at any given social altitude will
    in its turn have much to say as to the forms which honorific
    expenditure will take, and as to the degree to which this
    "higher" need will dominate a people's consumption. In this
    respect the control exerted by the accepted standard of living is
    chiefly of a negative character; it acts almost solely to prevent
    recession from a scale of conspicuous expenditure that has once
    become habitual.
         A standard of living is of the nature of habit. It is an
    habitual scale and method of responding to given stimuli. The
    difficulty in the way of receding from an accustomed standard is
    the difficulty of breaking a habit that has once been formed. The
    relative facility with which an advance in the standard is made
    means that the life process is a process of unfolding activity
    and that it will readily unfold in a new direction whenever and
    wherever the resistance to self-expression decreases. But when
    the habit of expression along such a given line of low resistance
    has once been formed, the discharge will seek the accustomed
    outlet even after a change has taken place in the environment
    whereby the external resistance has appreciably risen. That
    heightened facility of expression in a given direction which is
    called habit may offset a considerable increase in the resistance
    offered by external circumstances to the unfolding of life in the
    given direction. As between the various habits, or habitual modes
    and directions of expression, which go to make up an individual's
    standard of living, there is an appreciable difference in point
    of persistence under counteracting circumstances and in point of
    the degree of imperativeness with which the discharge seeks a
    given direction.
         That is to say, in the language of current economic theory,
    while men are reluctant to retrench their expenditures in any
    direction, they are more reluctant to retrench in some directions
    than in others; so that while any accustomed consumption is
    reluctantly given up, there are certain lines of consumption
    which are given up with relatively extreme reluctance. The
    articles or forms of consumption to which the consumer clings
    with the greatest tenacity are commonly the so-called necessaries
    of life, or the subsistence minimum. The subsistence minimum is
    of course not a rigidly determined allowance of goods, definite
    and invariable in kind and quantity; but for the purpose in hand
    it may be taken to comprise a certain, more or less definite,
    aggregate of consumption required for the maintenance of life.
    This minimum, it may be assumed, is ordinarily given up last in
    case of a progressive retrenchment of expenditure. That is to
    say, in a general way, the most ancient and ingrained of the
    habits which govern the individual's life -- those habits that
    touch his existence as an organism -- are the most persistent and
    imperative. Beyond these come the higher wants -- later-formed
    habits of the individual or the race -- in a somewhat irregular
    and by no means invariable gradation. Some of these higher wants,
    as for instance the habitual use of certain stimulants, or the
    need of salvation (in the eschatological sense), or of good
    repute, may in some cases take precedence of the lower or more
    elementary wants. In general, the longer the habituation, the
    more unbroken the habit, and the more nearly it coincides with
    previous habitual forms of the life process, the more
    persistently will the given habit assert itself. The habit will
    be stronger if the particular traits of human nature which its
    action involves, or the particular aptitudes that find exercise
    in it, are traits or aptitudes that are already largely and
    profoundly concerned in the life process or that are intimately
    bound up with the life history of the particular racial stock.
         The varying degrees of ease with which different habits are
    formed by different persons, as well as the varying degrees of
    reluctance with which different habits are given up, goes to say
    that the formation of specific habits is not a matter of length
    of habituation simply. Inherited aptitudes and traits of
    temperament count for quite as much as length of habituation in
    deciding what range of habits will come to dominate any
    individual's scheme of life. And the prevalent type of
    transmitted aptitudes, or in other words the type of temperament
    belonging to the dominant ethnic element in any community, will
    go far to decide what will be the scope and form of expression of
    the community's habitual life process. How greatly the
    transmitted idiosyncrasies of aptitude may count in the way of a
    rapid and definitive formation of habit in individuals is
    illustrated by the extreme facility with which an all-dominating
    habit of alcoholism is sometimes formed; or in the similar
    facility and the similarly inevitable formation of a habit of
    devout observances in the case of persons gifted with a special
    aptituDe in that direction. Much the same meaning attaches to
    that peculiar facility of habituation to a specific human
    environment that is called romantic love.
         Men differ in respect of transmitted aptitudes, or in
    respect of the relative facility with which they unfold their
    life activity in particular directions; and the habits which
    coincide with or proceed upon a relatively strong specific
    aptitude or a relatively great specific facility of expression
    become of great consequence to the man's well-being. The part
    played by this element of aptitude in determining the relative
    tenacity of the several habits which constitute the standard of
    living goes to explain the extreme reluctance with which men give
    up any habitual expenditure in the way of conspicuous
    consumption. The aptitudes or propensities to which a habit of
    this kind is to be referred as its ground are those aptitudes
    whose exercise is comprised in emulation; and the propensity for
    emulation -- for invidious comparison -- is of ancient growth and
    is a pervading trait of human nature. It is easily called into
    vigorous activity in any new form, and it asserts itself with
    great insistence under any form under which it has once found
    habitual expression. When the individual has once formed the
    habit of seeking expression in a given line of honorific
    expenditure -- when a given set of stimuli have come to be
    habitually responded to in activity of a given kind and direction
    under the guidance of these alert and deep-reaching propensities
    of emulation -- it is with extreme reluctance that such an
    habitual expenditure is given up. And on the other hand, whenever
    an accession of pecuniary strength puts the individual in a
    position to unfold his life process in larger scope and with
    additional reach, the ancient propensities of the race will
    assert themselves in determining the direction which the new
    unfolding of life is to take. And those propensities which are
    already actively in the field under some related form of
    expression, which are aided by the pointed suggestions afforded
    by a current accredited scheme of life, and for the exercise of
    which the material means and opportunities are readily available
    -- these will especially have much to say in shaping the form and
    direction in which the new accession to the individual's
    aggregate force will assert itself. That is to say, in concrete
    terms, in any community where conspicuous consumption is an
    element of the scheme of life, an increase in an individual's
    ability to pay is likely to take the form of an expenditure for
    some accredited line of conspicuous consumption.
         With the exception of the instinct of self-preservation, the
    propensity for emulation is probably the strongest and most alert
    and persistent of the economic motives proper. In an industrial
    community this propensity for emulation expresses itself in
    pecuniary emulation; and this, so far as regards the Western
    civilized communities of the present, is virtually equivalent to
    saying that it expresses itself in some form of conspicuous
    waste. The need of conspicuous waste, therefore, stands ready to
    absorb any increase in the community's industrial efficiency or
    output of goods, after the most elementary physical wants have
    been provided for. Where this result does not follow, under
    modern conditions, the reason for the discrepancy is commonly to
    be sought in a rate of increase in the individual's wealth too
    rapid for the habit of expenditure to keep abreast of it; or it
    may be that the individual in question defers the conspicuous
    consumption of the increment to a later date -- ordinarily with a
    view to heightening the spectacular effect of the aggregate
    expenditure contemplated. As increased industrial efficiency
    makes it possible to procure the means of livelihood with less
    labor, the energies of the industrious members of the community
    are bent to the compassing of a higher result in conspicuous
    expenditure, rather than slackened to a more comfortable pace.
    The strain is not lightened as industrial efficiency increases
    and makes a lighter strain possible, but the increment of output
    is turned to use to meet this want, which is indefinitely
    expansible, after the manner commonly imputed in economic theory
    to higher or spiritual wants. It is owing chiefly to the presence
    of this element in the standard of living that J. S. Mill was
    able to say that "hitherto it is questionable if all the
    mechanical inventions yet made have lightened the day's toil of
    any human being." The accepted standard of expenditure in the
    community or in the class to which a person belongs largely
    determines what his standard of living will be. It does this
    directly by commending itself to his common sense as right and
    good, through his habitually contemplating it and assimilating
    the scheme of life in which it belongs; but it does so also
    indirectly through popular insistence on conformity to the
    accepted scale of expenditure as a matter of propriety, under
    pain of disesteem and ostracism. To accept and practice the
    standard of living which is in vogue is both agreeable and
    expedient, commonly to the point of being indispensable to
    personal comfort and to success in life. The standard of living
    of any class, so far as concerns the element of conspicuous
    waste, is commonly as high as the earning capacity of the class
    will permit -- with a constant tendency to go higher. The effect
    upon the serious activities of men is therefore to direct them
    with great singleness of purpose to the largest possible
    acquisition of wealth, and to discountenance work that brings no
    pecuniary gain. At the same time the effect on consumption is to
    concentrate it upon the lines which are most patent to the
    observers whose good opinion is sought; while the inclinations
    and aptitudes whose exercise does not involve a honorific
    expenditure of time or substance tend to fall into abeyance
    through disuse.
         Through this discrimination in favor of visible consumption
    it has come about that the domestic life of most classes is
    relatively shabby, as compared with the éclat of that overt
    portion of their life that is carried on before the eyes of
    observers. As a secondary consequence of the same discrimination,
    people habitually screen their private life from observation. So
    far as concerns that portion of their consumption that may
    without blame be carried on in secret, they withdraw from all
    contact with their neighbors, Hence the exclusiveness of people,
    as regards their domestic life, in most of the industrially
    developed communities; and hence, by remoter derivation, the
    habit of privacy and reserve that is so large a feature in the
    code of proprieties of the better class in all communities. The
    low birthrate of the classes upon whom the requirements of
    reputable expenditure fall with great urgency is likewise
    traceable to the exigencies of a standard of living based on
    conspicuous waste. The conspicuous consumption, and the
    consequent increased expense, required in the reputable
    maintenance of a child is very considerable and acts as a
    powerful deterrent. It is probably the most effectual of the
    Malthusian prudential checks.
        The effect of this factor of the standard of living, both in
    the way of retrenchment in the obscurer elements of consumption
    that go to physical comfort and maintenance, and also in the
    paucity or absence of children, is perhaps seen at its best among
    the classes given to scholarly pursuits. Because of a presumed
    superiority and scarcity of the gifts and attainments that
    characterize their life, these classes are by convention subsumed
    under a higher social grade than their pecuniary grade should
    warrant. The scale of decent expenditure in their case is pitched
    correspondingly high, and it consequently leaves an exceptionally
    narrow margin disposable for the other ends of life. By force of
    circumstances, their habitual sense of what is good and right in
    these matters, as well as the expectations of the community in
    the way of pecuniary decency among the learned, are excessively
    high -- as measured by the prevalent degree of opulence and
    earning capacity of the class, relatively to the non-scholarly
    classes whose social equals they nominally are. In any modern
    community where there is no priestly monopoly of these
    occupations, the people of scholarly pursuits are unavoidably
    thrown into contact with classes that are pecuniarily their
    superiors. The high standard of pecuniary decency in force among
    these superior classes is transfused among the scholarly classes
    with but little mitigation of its rigor; and as a consequence
    there is no class of the community that spends a larger
    proportion of its substance in conspicuous waste than these.
    
    Chapter Six
    
    Pecuniary Canons of Taste
    
    
         The caution has already been repeated more than once, that
    while the regulating norm of consumption is in large part the
    requirement of conspicuous waste, it must not be understood that
    the motive on which the consumer acts in any given case is this
    principle in its bald, unsophisticated form. Ordinarily his
    motive is a wish to conform to established usage, to avoid
    unfavorable notice and comment, to live up to the accepted canons
    of decency in the kind, amount, and grade of goods consumed, as
    well as in the decorous employment of his time and effort. In the
    common run of cases this sense of prescriptive usage is present
    in the motives of the consumer and exerts a direct constraining
    force, especially as regards consumption carried on under the
    eyes of observers. But a considerable element of prescriptive
    expensiveness is observable also in consumption that does not in
    any appreciable degree become known to outsiders -- as, for
    instance, articles of underclothing, some articles of food,
    kitchen utensils, and other household apparatus designed for
    service rather than for evidence. In all such useful articles a
    close scrutiny will discover certain features which add to the
    cost and enhance the commercial value of the goods in question,
    but do not proportionately increase the serviceability of these
    articles for the material purposes which alone they ostensibly
    are designed to serve.
         Under the selective surveillance of the law of conspicuous
    waste there grows up a code of accredited canons of consumption,
    the effect of which is to hold the consumer up to a standard of
    expensiveness and wastefulness in his consumption of goods and in
    his employment of time and effort. This growth of prescriptive
    usage has an immediate effect upon economic life, but it has also
    an indirect and remoter effect upon conduct in other respects as
    well. Habits of thought with respect to the expression of life in
    any given direction unavoidably affect the habitual view of what
    is good and right in life in other directions also. In the
    organic complex of habits of thought which make up the substance
    of an individual's conscious life the economic interest does not
    lie isolated and distinct from all other interests. Something,
    for instance, has already been said of its relation to the canons
    of reputability.
         The principle of conspicuous waste guides the formation of
    habits of thought as to what is honest and reputable in life and
    in commodities. In so doing, this principle will traverse other
    norms of conduct which do not primarily have to do with the code
    of pecuniary honor, but which have, directly or incidentally, an
    economic significance of some magnitude. So the canon of
    honorific waste may, immediately or remotely, influence the sense
    of duty, the sense of beauty, the sense of utility, the sense of
    devotional or ritualistic fitness, and the scientific sense of
    truth.
         It is scarcely necessary to go into a discussion here of the
    particular points at which, or the particular manner in which,
    the canon of honorific expenditure habitually traverses the
    canons of moral conduct. The matter is one which has received
    large attention and illustration at the hands of those whose
    office it is to watch and admonish with respect to any departures
    from the accepted code of morals. In modern communities, where
    the dominant economic and legal feature of the community's life
    is the institution of private property, one of the salient
    features of the code of morals is the sacredness of property.
    There needs no insistence or illustration to gain assent to the
    proposition that the habit of holding private property inviolate
    is traversed by the other habit of seeking wealth for the sake of
    the good repute to be gained through its conspicuous consumption.
    Most offenses against property, especially offenses of an
    appreciable magnitude, come under this head. It is also a matter
    of common notoriety and byword that in offenses which result in a
    large accession of property to the offender he does not
    ordinarily incur the extreme penalty or the extreme obloquy with
    which his offenses would he visited on the ground of the naive
    moral code alone. The thief or swindler who has gained great
    wealth by his delinquency has a better chance than the small
    thief of escaping the rigorous penalty of the law and some good
    repute accrues to him from his increased wealth and from his
    spending the irregularly acquired possessions in a seemly manner.
    A well-bred expenditure of his booty especially appeals with
    great effect to persons of a cultivated sense of the proprieties,
    and goes far to mitigate the sense of moral turpitude with which
    his dereliction is viewed by them. It may be noted also -- and it
    is more immediately to the point -- that we are all inclined to
    condone an offense against property in the case of a man whose
    motive is the worthy one of providing the means of a "decent"
    manner of life for his wife and children. If it is added that the
    wife has been "nurtured in the lap of luxury," that is accepted
    as an additional extenuating circumstance. That is to say, we are
    prone to condone such an offense where its aim is the honorific
    one of enabling the offender's wife to perform for him such an
    amount of vicarious consumption of time and substance as is
    demanded by the standard of pecuniary decency. In such a case the
    habit of approving the accustomed degree of conspicuous waste
    traverses the habit of deprecating violations of ownership, to
    the extent even of sometimes leaving the award of praise or blame
    uncertain. This is peculiarly true where the dereliction involves
    an appreciable predatory or piratical element.
         This topic need scarcely be pursued further here; but the
    remark may not be out of place that all that considerable body of
    morals that clusters about the concept of an inviolable ownership
    is itself a psychological precipitate of the traditional
    meritoriousness of wealth. And it should be added that this
    wealth which is held sacred is valued primarily for the sake of
    the good repute to be got through its conspicuous consumption.
         The bearing of pecuniary decency upon the scientific spirit
    or the quest of knowledge will he taken up in some detail in a
    separate chapter. Also as regards the sense of devout or ritual
    merit and adequacy in this connection, little need be said in
    this place. That topic will also come up incidentally in a later
    chapter. Still, this usage of honorific expenditure has much to
    say in shaping popular tastes as to what is right and meritorious
    in sacred matters, and the bearing of the principle of
    conspicuous waste upon some of the commonplace devout observances
    and conceits may therefore be pointed out.
         Obviously, the canon of conspicuous waste is accountable for
    a great portion of what may be called devout consumption; as,
    e.g., the consumption of sacred edifices, vestments, and other
    goods of the same class. Even in those modern cults to whose
    divinities is imputed a predilection for temples not built with
    hands, the sacred buildings and the other properties of the cult
    are constructed and decorated with some view to a reputable
    degree of wasteful expenditure. And it needs but little either of
    observation or introspection -- and either will serve the turn --
    to assure us that the expensive splendor of the house of worship
    has an appreciable uplifting and mellowing effect upon the
    worshipper's frame of mind. It will serve to enforce the same
    fact if we reflect upon the sense of abject shamefulness with
    which any evidence of indigence or squalor about the sacred place
    affects all beholders. The accessories of any devout observance
    should be pecuniarily above reproach. This requirement is
    imperative, whatever latitude may be allowed with regard to these
    accessories in point of aesthetic or other serviceability.
         It may also be in place to notice that in all communities,
    especially in neighborhoods where the standard of pecuniary
    decency for dwellings is not high, the local sanctuary is more
    ornate, more conspicuously wasteful in its architecture and
    decoration, than the dwelling houses of the congregation. This is
    true of nearly all denominations and cults, whether Christian or
    Pagan, but it is true in a peculiar degree of the older and
    maturer cults. At the same time the sanctuary commonly
    contributes little if anything to the physical comfort of the
    members. Indeed, the sacred structure not only serves the
    physical well-being of the members to but a slight extent, as
    compared with their humbler dwelling-houses; but it is felt by
    all men that a right and enlightened sense of the true, the
    beautiful, and the good demands that in all expenditure on the
    sanctuary anything that might serve the comfort of the worshipper
    should be conspicuously absent. If any element of comfort is
    admitted in the fittings of the sanctuary, it should be at least
    scrupulously screened and masked under an ostensible austerity.
    In the most reputable latter-day houses of worship, where no
    expense is spared, the principle of austerity is carried to the
    length of making the fittings of the place a means of mortifying
    the flesh, especially in appearance. There are few persons of
    delicate tastes, in the matter of devout consumption to whom this
    austerely wasteful discomfort does not appeal as intrinsically
    right and good. Devout consumption is of the nature of vicarious
    consumption. This canon of devout austerity is based on the
    pecuniary reputability of conspicuously wasteful consumption,
    backed by the principle that vicarious consumption should
    conspicuously not conduce to the comfort of the vicarious
    consumer.
         The sanctuary and its fittings have something of this
    austerity in all the cults in which the saint or divinity to whom
    the sanctuary pertains is not conceived to be present and make
    personal use of the property for the gratification of luxurious
    tastes imputed to him. The character of the sacred paraphernalia
    is somewhat different in this respect in those cults where the
    habits of life imputed to the divinity more nearly approach those
    of an earthly patriarchal potentate -- where he is conceived to
    make use of these consumable goods in person. In the latter case
    the sanctuary and its fittings take on more of the fashion given
    to goods destined for the conspicuous consumption of a temporal
    master or owner. On the other hand, where the sacred apparatus is
    simply employed in the divinity's service, that is to say, where
    it is consumed vicariously on his account by his servants, there
    the sacred properties take the character suited to goods that are
    destined for vicarious consumption only.
         In the latter case the sanctuary and the sacred apparatus
    are so contrived as not to enhance the comfort or fullness of
    life of the vicarious consumer, or at any rate not to convey the
    impression that the end of their consumption is the consumer's
    comfort. For the end of vicarious consumption is to enhance, not
    the fullness of life of the consumer, but the pecuniary repute of
    the master for whose behoof the consumption takes place.
    Therefore priestly vestments are notoriously expensive, ornate,
    and inconvenient; and in the cults where the priestly servitor of
    the divinity is not conceived to serve him in the capacity of
    consort, they are of an austere, comfortless fashion. And such it
    is felt that they should be.
         It is not only in establishing a devout standard of decent
    expensiveness that the principle of waste invades the domain of
    the canons of ritual serviceability. It touches the ways as well
    as the means, and draws on vicarious leisure as well as on
    vicarious consumption. Priestly demeanor at its best is aloof,
    leisurely, perfunctory, and uncontaminated with suggestions of
    sensuOus pleasure. This holds true, in different degrees of
    course, for the different cults and denominations; but in the
    priestly life of all anthropomorphic cults the marks of a
    vicarious consumption of time are visible.
         The same pervading canon of vicarious leisure is also
    visibly present in the exterior details of devout observances and
    need only be pointed out in order to become obvious to all
    beholders. All ritual has a notable tendency to reduce itself to
    a rehearsal of formulas. This development of formula is most
    noticeable in the maturer cults, which have at the same time a
    more austere, ornate, and severe priestly life and garb; but it
    is perceptible also in the forms and methods of worship of the
    newer and fresher sects, whose tastes in respect of priests,
    vestments, and sanctuaries are less exacting. The rehearsal of
    the service (the term "service" carries a suggestion significant
    for the point in question) grows more perfunctory as the cult
    gains in age and consistency, and this perfunctoriness of the
    rehearsal is very pleasing to the correct devout taste. And with
    a good reason, for the fact of its being perfunctory goes to say
    pointedly that the master for whom it is performed is exalted
    above the vulgar need of actually proficuous service on the part
    of his servants. They are unprofitable servants, and there is an
    honorific implication for their master in their remaining
    unprofitable. It is needless to point out the close analogy at
    this point between the priestly office and the office of the
    footman. It is pleasing to our sense of what is fitting in these
    matters, in either case, to recognize in the obvious
    perfunctoriness of the service that it is a pro forma execution
    only. There should be no show of agility or of dexterous
    manipulation in the execution of the priestly office, such as
    might suggest a capacity for turning off the work.
         In all this there is of course an obvious implication as to
    the temperament, tastes, propensities, and habits of life imputed
    to the divinity by worshippers who live under the tradition of
    these pecuniary canons of reputability. Through its pervading
    men's habits of thought, the principle of conspicuous waste has
    colored the worshippers' notions of the divinity and of the
    relation in which the human subject stands to him. It is of
    course in the more naive cults that this suffusion of pecuniary
    beauty is most patent, but it is visible throughout. All peoples,
    at whatever stage of culture or degree of enlightenment, are fain
    to eke out a sensibly scant degree of authentic formation
    regarding the personality and habitual surroundings of their
    divinities. In so calling in the aid of fancy to enrich and fill
    in their picture of the divinity's presence and manner of life
    they habitually impute to him such traits as go to make up their
    ideal of a worthy man. And in seeking communion with the divinity
    the ways and means of approach are assimilated as nearly as may
    be to the divine ideal that is in men's minds at the time. It is
    felt that the divine presence is entered with the best grace, and
    with the best effect, according to certain accepted methods and
    with the accompaniment of certain material circumstances which in
    popular apprehension are peculiarly consonant with the divine
    nature. This popularly accepted ideal of the bearing and
    paraphernalia adequate to such occasions of communion is, of
    course, to a good extent shaped by the popular apprehension of
    what is intrinsically worthy and beautiful in human carriage and
    surroundings on all occasions of dignified intercourse. It would
    on this account be misleading to attempt an analysis of devout
    demeanor by referring all evidences of the presence of a
    pecuniary standard of reputability back directly and baldly to
    the underlying norm of pecuniary emulation. So it would also be
    misleading to ascribe to the divinity, as popularly conceived, a
    jealous regard for his pecuniary standing and a habit of avoiding
    and condemning squalid situations and surroundings simply because
    they are under grade in the pecuniary respect.
         And still, after all allowance has been made, it appears
    that the canons of pecuniary reputability do, directly or
    indirectly, materially affect our notions of the attributes of
    divinity, as well as our notions of what are the fit and adequate
    manner and circumstances of divine communion. It is felt that the
    divinity must be of a peculiarly serene and leisurely habit of
    life. And whenever his local habitation is pictured in poetic
    imagery, for edification or in appeal to the devout fancy, the
    devout word-painter, as a matter of course, brings out before his
    auditors' imagination a throne with a profusion of the insignia
    of opulence and power, and surrounded by a great number of
    servitors. In the common run of such presentations of the
    celestial abodes, the office of this corps of servants is a
    vicarious leisure, their time and efforts being in great measure
    taken up with an industrially unproductive rehearsal of the
    meritorious characteristics and exploits of the divinity; while
    the background of the presentation is filled with the shimmer of
    the precious metals and of the more expensive varieties of
    precious stones. It is only in the crasser expressions of devout
    fancy that this intrusion of pecuniary canons into the devout
    ideals reaches such an extreme. An extreme case occurs in the
    devout imagery of the Negro population of the South. Their
    word-painters are unable to descend to anything cheaper than
    gold; so that in this case the insistence on pecuniary beauty
    gives a startling effect in yellow -- such as would be unbearable
    to a soberer taste. Still, there is probably no cult in which
    ideals of pecuniary merit have not been called in to supplement
    the ideals of ceremonial adequacy that guide men's conception of
    what is right in the matter of sacred apparatus.
         Similarly it is felt -- and the sentiment is acted upon --
    that the priestly servitors of the divinity should not engage in
    industrially productive work; that work of any kind -- any
    employment which is of tangible human use -- must not be carried
    on in the divine presence, or within the precincts of the
    sanctuary; that whoever comes into the presence should come
    cleansed of all profane industrial features in his apparel or
    person, and should come clad in garments of more than everyday
    expensiveness; that on holidays set apart in honor of or for
    communion with the divinity no work that is of human use should
    be performed by any one. Even the remoter, lay dependents should
    render a vicarious leisure to the extent of one day in seven.
         In all these deliverances of men's uninstructed sense of
    what is fit and proper in devout observance and in the relations
    of the divinity, the effectual presence of the canons of
    pecuniary reputability is obvious enough, whether these canons
    have had their effect on the devout judgment in this respect
    immediately or at the second remove.
         These canons of reputability have had a similar, but more
    far-reaching and more specifically determinable, effect upon the
    popular sense of beauty or serviceability in consumable goods.
    The requirements of pecuniary decency have, to a very appreciable
    extent, influenced the sense of beauty and of utility in articles
    of use or beauty. Articles are to an extent preferred for use on
    account of their being conspicuously wasteful; they are felt to
    be serviceable somewhat in proportion as they are wasteful and
    ill adapted to their ostensible use.
         The utility of articles valued for their beauty depends
    closely upon the expensiveness of the articles. A homely
    illustration will bring out this dependence. A hand-wrought
    silver spoon, of a commercial value of some ten to twenty
    dollars, is not ordinarily more serviceable -- in the first sense
    of the word -- than a machine-made spoon of the same material. It
    may not even be more serviceable than a machine-made spoon of
    some "base" metal, such as aluminum, the value of which may be no
    more than some ten to twenty cents. The former of the two
    utensils is, in fact, commonly a less effective contrivance for
    its ostensible purpose than the latter. The objection is of
    course ready to hand that, in taking this view of the matter, one
    of the chief uses, if not the chief use, of the costlier spoon is
    ignored; the hand-wrought spoon gratifies our taste, our sense of
    the beautiful, while that made by machinery out of the base metal
    has no useful office beyond a brute efficiency. The facts are no
    doubt as the objection states them, but it will be evident on
    reJection that the objection is after all more plausible than
    conclusive. It appears (1) that while the different materials of
    which the two spoons are made each possesses beauty and
    serviceability for the purpose for which it is used, the material
    of the hand-wrought spoon is some one hundred times more valuable
    than the baser metal, without very greatly excelling the latter
    in intrinsic beauty of grain or color, and without being in any
    appreciable degree superior in point of mechanical
    serviceability; (2) if a close inspection should show that the
    supposed hand-wrought spoon were in reality only a very clever
    citation of hand-wrought goods, but an imitation so cleverly
    wrought as to give the same impression of line and surface to any
    but a minute examination by a trained eye, the utility of the
    article, including the gratification which the user derives from
    its contemplation as an object of beauty, would immediately
    decline by some eighty or ninety per cent, or even more; (3) if
    the two spoons are, to a fairly close observer, so nearly
    identical in appearance that the lighter weight of the spurious
    article alone betrays it, this identity of form and color will
    scarcely add to the value of the machine-made spoon, nor
    appreciably enhance the gratification of the user's "sense of
    beauty" in contemplating it, so long as the cheaper spoon is not
    a novelty, ad so long as it can be procured at a nominal cost.
         The case of the spoons is typical. The superior
    gratification derived from the use and contemplation of costly
    and supposedly beautiful products is, commonly, in great measure
    a gratification of our sense of costliness masquerading under the
    name of beauty. Our higher appreciation of the superior article
    is an appreciation of its superior honorific character, much more
    frequently than it is an unsophisticated appreciation of its
    beauty. The requirement of conspicuous wastefulness is not
    commonly present, consciously, in our canons of taste, but it is
    none the less present as a constraining norm selectively shaping
    and sustaining our sense of what is beautiful, and guiding our
    discrimination with respect to what may legitimately be approved
    as beautiful and what may not.
         It is at this point, where the beautiful and the honorific
    meet and blend, that a discrimination between serviceability and
    wastefulness is most difficult in any concrete case. It
    frequently happens that an article which serves the honorific
    purpose of conspicuous waste is at the same time a beautiful
    object; and the same application of labor to which it owes its
    utility for the former purpose may, and often does, give beauty
    of form and color to the article. The question is further
    complicated by the fact that many objects, as, for instance, the
    precious stones and the metals and some other materials used for
    adornment and decoration, owe their utility as items of
    conspicuous waste to an antecedent utility as objects of beauty.
    Gold, for instance, has a high degree of sensuous beauty very
    many if not most of the highly prized works of art are
    intrinsically beautiful, though often with material
    qualification; the like is true of some stuffs used for clothing,
    of some landscapes, and of many other things in less degree.
    Except for this intrinsic beauty which they possess, these
    objects would scarcely have been coveted as they are, or have
    become monopolized objects of pride to their possessors and
    users. But the utility of these things to the possessor is
    commonly due less to their intrinsic beauty than to the honor
    which their possession and consumption confers, or to the obloquy
    which it wards off.
         Apart from their serviceability in other respects, these
    objects are beautiful and have a utility as such; they are
    valuable on this account if they can be appropriated or
    monopolized; they are, therefore, coveted as valuable
    possessions, and their exclusive enjoyment gratifies the
    possessor's sense of pecuniary superiority at the same time that
    their contemplation gratifies his sense of beauty. But their
    beauty, in the naive sense of the word, is the occasion rather
    than the ground of their monopolization or of their commercial
    value. "Great as is the sensuous beauty of gems, their rarity and
    price adds an expression of distinction to them, which they would
    never have if they were cheap." There is, indeed, in the common
    run of cases under this head, relatively little incentive to the
    exclusive possession and use of these beautiful things, except on
    the ground of their honorific character as items of conspicuous
    waste. Most objects of this general class, with the partial
    exception of articles of personal adornment, would serve all
    other purposes than the honorific one equally well, whether owned
    by the person viewing them or not; and even as regards personal
    ornaments it is to be added that their chief purpose is to lend
    áéáclat to the person of their wearer (or owner) by comparison
    with other persons who are compelled to do without. The aesthetic
    serviceability of objects of beauty is not greatly nor
    universally heightened by possession.
         The generalization for which the discussion so far affords
    ground is that any valuable object in order to appeal to our
    sense of beauty must conform to the requirements of beauty and of
    expensiveness both. But this is not all. Beyond this the canon of
    expensiveness also affects our tastes in such a way as to
    inextricably blend the marks of expensiveness, in our
    appreciation, with the beautiful features of the object, and to
    subsume the resultant effect under the head of an appreciation of
    beauty simply. The marks of expensiveness come to be accepted as
    beautiful features of the expensive articles. They are pleasing
    as being marks of honorific costliness, and the pleasure which
    they afford on this score blends with that afforded by the
    beautiful form and color of the object; so that we often declare
    that an article of apparel, for instance, is "perfectly lovely,"
    when pretty much all that an analysis of the aesthetic value of
    the article would leave ground for is the declaration that it is
    pecuniarily honorific.
         This blending and confusion of the elements of expensiveness
    and of beauty is, perhaps, best exemplified in articles of dress
    and of household furniture. The code of reputability in matters
    of dress decides what shapes, colors, materials, and general
    effects in human apparel are for the time to be accepted as
    suitable; and departures from the code are offensive to our
    taste, supposedly as being departures from aesthetic truth. The
    approval with which we look upon fashionable attire is by no
    means to be accounted pure make-believe. We readily, and for the
    most part with utter sincerity, find those things pleasing that
    are in vogue. Shaggy dress-stuffs and pronounced color effects,
    for instance, offend us at times when the vogue is goods of a
    high, glossy finish and neutral colors. A fancy bonnet of this
    year's model unquestionably appeals to our sensibilities today
    much more forcibly than an equally fancy bonnet of the model of
    last year; although when viewed in the perspective of a quarter
    of a century, it would, I apprehend, be a matter of the utmost
    difficulty to award the palm for intrinsic beauty to the one
    rather than to the other of these structures. So, again, it may
    be remarked that, considered simply in their physical
    juxtaposition with the human form, the high gloss of a
    gentleman's hat or of a patent-leather shoe has no more of
    intrinsic beauty than a similiarly high gloss on a threadbare
    sleeve; and yet there is no question but that all well-bred
    people (in the Occidental civilized communities) instinctively
    and unaffectedly cleave to the one as a phenomenon of great
    beauty, and eschew the other as offensive to every sense to which
    it can appeal. It is extremely doubtful if any one could be
    induced to wear such a contrivance as the high hat of civilized
    society, except for some urgent reason based on other than
    aesthetic grounds.
         By further habituation to an appreciative perception of the
    marks of expensiveness in goods, and by habitually identifying
    beauty with reputability, it comes about that a beautiful article
    which is not expensive is accounted not beautiful. In this way it
    has happened, for instance, that some beautiful flowers pass
    conventionally for offensive weeds; others that can be cultivated
    with relative ease are accepted and admired by the lower middle
    class, who can afford no more expensive luxuries of this kind;
    but these varieties are rejected as vulgar by those people who
    are better able to pay for expensive flowers and who are educated
    to a higher schedule of pecuniary beauty in the florist's
    products; while still other flowers, of no greater intrinsic
    beauty than these, are cultivated at great cost and call out much
    admiration from flower-lovers whose tastes have been matured
    under the critical guidance of a polite environment.
         The same variation in matters of taste, from one class of
    society to another, is visible also as regards many other kinds
    of consumable goods, as, for example, is the case with furniture,
    houses, parks, and gardens. This diversity of views as to what is
    beautiful in these various classes of goods is not a diversity of
    the norm according to which the unsophisticated sense of the
    beautiful works. It is not a constitutional difference of
    endowments in the aesthetic respect, but rather a difference in
    the code of reputability which specifies what objects properly
    lie within the scope of honorific consumption for the class to
    which the critic belongs. It is a difference in the traditions of
    propriety with respect to the kinds of things which may, without
    derogation to the consumer, be consumed under the head of objects
    of taste and art. With a certain allowance for variations to be
    accounted for on other grounds, these traditions are determined,
    more or less rigidly, by the pecuniary plane of life of the
    class.
         Everyday life affords many curious illustrations of the way
    in which the code of pecuniary beauty in articles of use varies
    from class to class, as well as of the way in which the
    conventional sense of beauty departs in its deliverances from the
    sense untutored by the requirements of pecuniary repute. Such a
    fact is the lawn, or the close-cropped yard or park, which
    appeals so unaffectedly to the taste of the Western peoples. It
    appears especially to appeal to the tastes of the well-to-do
    classes in those communities in which the dolicho-blond element
    predominates in an appreciable degree. The lawn unquestionably
    has an element of sensuous beauty, simply as an object of
    apperception, and as such no doubt it appeals pretty directly to
    the eye of nearly all races and all classes; but it is, perhaps,
    more unquestionably beautiful to the eye of the dolicho-blond
    than to most other varieties of men. This higher appreciation of
    a stretch of greensward in this ethnic element than in the other
    elements of the population, goes along with certain other
    features of the dolicho-blond temperament that indicate that this
    racial element had once been for a long time a pastoral people
    inhabiting a region with a humid climate. The close-cropped lawn
    is beautiful in the eyes of a people whose inherited bent it is
    to readily find pleasure in contemplating a well-preserved
    pasture or grazing land.
         For the aesthetic purpose the lawn is a cow pasture; and in
    some cases today -- where the expensiveness of the attendant
    circumstances bars out any imputation of thrift -- the idyl of
    the dolicho-blond is rehabilitated in the introduction of a cow
    into a lawn or private ground. In such cases the cow made use of
    is commonly of an expensive breed. The vulgar suggestion of
    thrift, which is nearly inseparable from the cow, is a standing
    objection to the decorative use of this animal. So that in all
    cases, except where luxurious surroundings negate this
    suggestion, the use of the cow as an object of taste must be
    avoided. Where the predilection for some grazing animal to fill
    out the suggestion of the pasture is too strong to be suppressed,
    the cow's place is often given to some more or less inadequate
    substitute, such as deer, antelopes, or some such exotic beast.
    These substitutes, although less beautiful to the pastoral eye of
    Western man than the cow, are in such cases preferred because of
    their superior expensiveness or futility, and their consequent
    repute. They are not vulgarly lucrative either in fact or in
    suggestion.
         Public parks of course fall in the same category with the
    lawn; they too, at their best, are imitations of the pasture.
    Such a park is of course best kept by grazing, and the cattle on
    the grass are themselves no mean addition to the beauty of the
    thing, as need scarcely be insisted on with anyone who has once
    seen a well-kept pasture. But it is worth noting, as an
    expression of the pecuniary element in popular taste, that such a
    method of keeping public grounds is seldom resorted to. The best
    that is done by skilled workmen under the supervision of a
    trained keeper is a more or less close imitation of a pasture,
    but the result invariably falls somewhat short of the artistic
    effect of grazing. But to the average popular apprehension a herd
    of cattle so pointedly suggests thrift and usefulness that their
    presence in the public pleasure ground would be intolerably
    cheap. This method of keeping grounds is comparatively
    inexpensive, therefore it is indecorous.
         Of the same general bearing is another feature of public
    grounds. There is a studious exhibition of expensiveness coupled
    with a make-believe of simplicity and crude serviceability.
    Private grounds also show the same physiognomy wherever they are
    in the management or ownership of persons whose tastes have been
    formed under middle-class habits of life or under the upper-class
    traditions of no later a date than the childhood of the
    generation that is now passing. Grounds which conform to the
    instructed tastes of the latter-day upper class do not show these
    features in so marked a degree. The reason for this difference in
    tastes between the past and the incoming generation of the
    well-bred lies in the changing economic situation. A similar
    difference is perceptible in other respects, as well as in the
    accepted ideals of pleasure grounds. In this country as in most
    others, until the last half century but a very small proportion
    of the population were possessed of such wealth as would exempt
    them from thrift. Owing to imperfect means of communication, this
    small fraction were scattered and out of effective touch with one
    another. There was therefore no basis for a growth of taste in
    disregard of expensiveness. The revolt of the well-bred taste
    against vulgar thrift was unchecked. Wherever the unsophisticated
    sense of beauty might show itself sporadically in an approval of
    inexpensive or thrifty surroundings, it would lack the "social
    confirmation" which nothing but a considerable body of
    like-minded people can give. There was, therefore, no effective
    upper-class opinion that would overlook evidences of possible
    inexpensiveness in the management of grounds; and there was
    consequently no appreciable divergence between the leisure-class
    and the lower middle-class ideal in the physiognomy of pleasure
    grounds. Both classes equally constructed their ideals with the
    fear of pecuniary disrepute before their eyes.
         Today a divergence in ideals is beginning to be apparent.
    The portion of the leisure class that has been consistently
    exempt from work and from pecuniary cares for a generation or
    more is now large enough to form and sustain opinion in matters
    of taste. increased mobility of the members has also added to the
    facility with which a "social confirmation" can be attained
    within the class. Within this select class the exemption from
    thrift is a matter so commonplace as to have lost much of its
    utility as a basis of pecuniary decency. Therefore the latter-day
    upper-class canons of taste do not so consistently insist on an
    unremitting demonstration of expensiveness and a strict exclusion
    of the appearance of thrift. So, a predilection for the rustic
    and the "natural" in parks and grounds makes its appearance on
    these higher social and intellectual levels. This predilection is
    in large part an outcropping of the instinct of workmanship; and
    it works out its results with varying degrees of consistency. It
    is seldom altogether unaffected, and at times it shades off into
    something not widely different from that make-believe of
    rusticity which has been referred to above.
         A weakness for crudely serviceable contrivances that
    pointedly suggest immediate and wasteless use is present even in
    the middle-class tastes; but it is there kept well in hand under
    the unbroken dominance of the canon of reputable futility.
    Consequently it works out in a variety of ways and means for
    shamming serviceability -- in such contrivances as rustic fences,
    bridges, bowers, pavilions, and the like decorative features. An
    expression of this affectation of serviceability, at what is
    perhaps its widest divergence from the first promptings of the
    sense of economic beauty, is afforded by the cast-iron rustic
    fence and trellis or by a circuitous drive laid across level
    ground.
         The select leisure class has outgrown the use of these
    pseudo-serviceable variants of pecuniary beauty, at least at some
    points. But the taste of the more recent accessions to the
    leisure class proper and of the middle and lower classes still
    requires a pecuniary beauty to supplement the aesthetic beauty,
    even in those objects which are primarily admired for the beauty
    that belongs to them as natural growths.
         The popular taste in these matters is to be seen in the
    prevalent high appreciation of topiary work and of the
    conventional flower-beds of public grounds. Perhaps as happy an
    illustration as may be had of this dominance of pecuniary beauty
    over aesthetic beauty in middle-class tastes is seen in the
    reconstruction of the grounds lately occupied by the Columbian
    Exposition. The evidence goes to show that the requirement of
    reputable expensiveness is still present in good vigor even where
    all ostensibly lavish display is avoided. The artistic effects
    actually wrought in this work of reconstruction diverge somewhat
    widely from the effect to which the same ground would have lent
    itself in hands not guided by pecuniary canons of taste. And even
    the better class of the city's population view the progress of
    the work with an unreserved approval which suggests that there is
    in this case little if any discrepancy between the tastes of the
    upper and the lower or middle classes of the city. The sense of
    beauty in the population of this representative city of the
    advanced pecuniary culture is very chary of any departure from
    its great cultural principle of conspicuous waste.
         The love of nature, perhaps itself borrowed from a
    higher-class code of taste, sometimes expresses itself in
    unexpected ways under the guidance of this canon of pecuniary
    beauty, and leads to results that may seem incongruous to an
    unreflecting beholder. The well-accepted practice of planting
    trees in the treeless areas of this country, for instance, has
    been carried over as an item of honorific expenditure into the
    heavily wooded areas; so that it is by no means unusual for a
    village or a farmer in the wooded country to clear the land of
    its native trees and immediately replant saplings of certain
    introduced varieties about the farmyard or along the streets. In
    this way a forest growth of oak, elm, beech, butternut, hemlock,
    basswood, and birch is cleared off to give room for saplings of
    soft maple, cottonwood, and brittle willow. It is felt that the
    inexpensiveness of leaving the forest trees standing would
    derogate from the dignity that should invest an article which is
    intended to serve a decorative and honorific end.
         The like pervading guidance of taste by pecuniary repute is
    traceable in the prevalent standards of beauty in animals. The
    part played by this canon of taste in assigning her place in the
    popular aesthetic scale to the cow has already been spokes of.
    Something to the same effect is true of the other domestic
    animals, so far as they are in an appreciable degree industrially
    useful to the community -- as, for instance, barnyard fowl, hogs,
    cattle, sheep, goats, draught-horses. They are of the nature of
    productive goods, and serve a useful, often a lucrative end;
    therefore beauty is not readily imputed to them. The case is
    different with those domestic animals which ordinarily serve no
    industrial end; such as pigeons, parrots and other cage-birds,
    cats, dogs, and fast horses. These commonly are items of
    conspicuous consumption, and are therefore honorific in their
    nature and may legitimately be accounted beautiful. This class of
    animals are conventionally admired by the body of the upper
    classes, while the pecuniarily lower classes -- and that select
    minority of the leisure class among whom the rigorous canon that
    abjures thrift is in a measure obsolescent -- find beauty in one
    class of animals as in another, without drawing a hard and fast
    line of pecuniary demarcation between the beautiful and the ugly.
         In the case of those domestic animals which are honorific
    and are reputed beautiful, there is a subsidiary basis of merit
    that should be spokes of. Apart from the birds which belong in
    the honorific class of domestic animals, and which owe their
    place in this class to their non-lucrative character alone, the
    animals which merit particular attention are cats, dogs, and fast
    horses. The cat is less reputable than the other two just named,
    because she is less wasteful; she may eves serve a useful end. At
    the same time the cat's temperament does not fit her for the
    honorific purpose. She lives with man on terms of equality, knows
    nothing of that relation of status which is the ancient basis of
    all distinctions of worth, honor, and repute, and she does not
    lend herself with facility to an invidious comparison between her
    owner and his neighbors. The exception to this last rule occurs
    in the case of such scarce and fanciful products as the Angora
    cat, which have some slight honorific value on the ground of
    expensiveness, and have, therefore, some special claim to beauty
    on pecuniary grounds.
         The dog has advantages in the way of uselessness as well as
    in special gifts of temperament. He is often spoken of, in an
    eminent sense, as the friend of man, and his intelligence and
    fidelity are praised. The meaning of this is that the dog is
    man's servant and that he has the gift of an unquestioning
    subservience and a slave's quickness in guessing his master's
    mood. Coupled with these traits, which fit him well for the
    relation of status -- and which must for the present purpose be
    set down as serviceable traits -- the dog has some
    characteristics which are of a more equivocal aesthetic value. He
    is the filthiest of the domestic animals in his person and the
    nastiest in his habits. For this he makes up is a servile,
    fawning attitude towards his master, and a readiness to inflict
    damage and discomfort on all else. The dog, then, commends
    himself to our favor by affording play to our propensity for
    mastery, and as he is also an item of expense, and commonly
    serves no industrial purpose, he holds a well-assured place in
    men's regard as a thing of good repute. The dog is at the same
    time associated in our imagination with the chase -- a
    meritorious employment and an expression of the honorable
    predatory impulse. Standing on this vantage ground, whatever
    beauty of form and motion and whatever commendable mental traits
    he may possess are conventionally acknowledged and magnified. And
    even those varieties of the dog which have been bred into
    grotesque deformity by the dog-fancier are in good faith
    accounted beautiful by many. These varieties of dogs -- and the
    like is true of other fancy-bred animals -- are rated and graded
    in aesthetic value somewhat in proportion to the degree of
    grotesqueness and instability of the particular fashion which the
    deformity takes in the given case. For the purpose in hand, this
    differential utility on the ground of grotesqueness and
    instability of structure is reducible to terms of a greater
    scarcity and consequent expense. The commercial value of canine
    monstrosities, such as the prevailing styles of pet dogs both for
    men's and women's use, rests on their high cost of production,
    and their value to their owners lies chiefly in their utility as
    items of conspicuous consumption. In directly, through reflection
    Upon their honorific expensiveness, a social worth is imputed to
    them; and so, by an easy substitution of words and ideas, they
    come to be admired and reputed beautiful. Since any attention
    bestowed upon these animals is in no sense gainful or useful, it
    is also reputable; and since the habit of giving them attention
    is consequently not deprecated, it may grow into an habitual
    attachment of great tenacity and of a most benevolent character.
    So that in the affection bestowed on pet animals the canon of
    expensiveness is present more or less remotely as a norm which
    guides and shapes the sentiment and the selection of its object.
    The like is true, as will be noticed presently, with respect to
    affection for persons also; although the manner in which the norm
    acts in that case is somewhat different.
         The case of the fast horse is much like that of the dog. He
    is on the whole expensive, or wasteful and useless -- for the
    industrial purpose. What productive use he may possess, in the
    way of enhancing the well-being of the community or making the
    way of life easier for men, takes the form of exhibitions of
    force and facility of motion that gratify the popular aesthetic
    sense. This is of course a substantial serviceability. The horse
    is not endowed with the spiritual aptitude for servile dependence
    in the same measure as the dog; but he ministers effectually to
    his master's impulse to convert the "animate" forces of the
    environment to his own use and discretion and so express his own
    dominating individuality through them. The fast horse is at least
    potentially a race-horse, of high or low degree; and it is as
    such that he is peculiarly serviceable to his owner. The utility
    of the fast horse lies largely in his efficiency as a means of
    emulation; it gratifies the owner's sense of aggression and
    dominance to have his own horse outstrip his neighbor's. This use
    being not lucrative, but on the whole pretty consistently
    wasteful, and quite conspicuously so, it is honorific, and
    therefore gives the fast horse a strong presumptive position of
    reputability. Beyond this, the race-horse proper has also a
    similarly non-industrial but honorific use as a gambling
    instrument.
         The fast horse, then, is aesthetically fortunate, in that
    the canon of pecuniary good repute legitimates a free
    appreciation of whatever beauty or serviceability he may possess.
    His pretensions have the countenance of the principle of
    conspicuous waste and the backing of the predatory aptitude for
    dominance and emulation. The horse is, moreover, a beautiful
    animal, although the race-horse is so in no peculiar degree to
    the uninstructed taste of those persons who belong neither in the
    class of race-horse fanciers nor in the class whose sense of
    beauty is held in abeyance by the moral constraint of the horse
    fancier's award. To this untutored taste the most beautiful horse
    seems to be a form which has suffered less radical alteration
    than the race-horse under the breeder's selective development of
    the animal. Still, when a writer or speaker -- especially of
    those whose eloquence is most consistently commonplace wants an
    illustration of animal grace and serviceability, for rhetorical
    use, he habitually turns to the horse; and he commonly makes it
    plain before he is done that what he has in mind is the
    race-horse.
         It should be noted that in the graduated appreciation of
    varieties of horses and of dogs, such as one meets with among
    people of even moderately cultivated tastes in these matters,
    there is also discernible another and more direct line of
    influence of the leisure-class canons of reputability. In this
    country, for instance, leisure-class tastes are to some extent
    shaped on usages and habits which prevail, or which are
    apprehended to prevail, among the leisure class of Great Britain.
    In dogs this is true to a less extent than in horses. In horses,
    more particularly in saddle horses -- which at their best serve
    the purpose of wasteful display simply -- it will hold true in a
    general way that a horse is more beautiful in proportion as he is
    more English; the English leisure class being, for purposes of
    reputable usage, the upper leisure class of this country, and so
    the exemplar for the lower grades. This mimicry in the methods of
    the apperception of beauty and in the forming of judgments of
    taste need not result in a spurious, or at any rate not a
    hypocritical or affected, predilection. The predilection is as
    serious and as substantial an award of taste when it rests on
    this basis as when it rests on any other, the difference is that
    this taste is and as substantial an award of taste when it rests
    on this basis as when it rests on any other; the difference is
    that this taste is a taste for the reputably correct, not for the
    aesthetically true.
         The mimicry, it should be said, extends further than to the
    sense of beauty in horseflesh simply. It includes trappings and
    horsemanship as well, so that the correct or reputably beautiful
    seat or posture is also decided by English usage, as well as the
    equestrian gait. To show how fortuitous may sometimes be the
    circumstances which decide what shall be becoming and what not
    under the pecuniary canon of beauty, it may be noted that this
    English seat, and the peculiarly distressing gait which has made
    an awkward seat necessary, are a survival from the time when the
    English roads were so bad with mire and mud as to be virtually
    impassable for a horse travelling at a more comfortable gait; so
    that a person of decorous tastes in horsemanship today rides a
    punch with docked tail, in an uncomfortable posture and at a
    distressing gait, because the English roads during a great part
    of the last century were impassable for a horse travelling at a
    more horse-like gait, or for an animal built for moving with ease
    over the firm and open country to which the horse is indigenous.
         It is not only with respect to consumable goods -- including
    domestic animals -- that the canons of taste have been colored by
    the canons of pecuniary reputability. Something to the like
    effect is to be said for beauty in persons. In order to avoid
    whatever may be matter of controversy, no weight will be given in
    this connection to such popular predilection as there may be for
    the dignified (leisurely) bearing and poly presence that are by
    vulgar tradition associated with opulence in mature men. These
    traits are in some measure accepted as elements of personal
    beauty. But there are certain elements of feminine beauty, on the
    other hand, which come in under this head, and which are of so
    concrete and specific a character as to admit of itemized
    appreciation. It is more or less a rule that in communities which
    are at the stage of economic development at which women are
    valued by the upper class for their service, the ideal of female
    beauty is a robust, large-limbed woman. The ground of
    appreciation is the physique, while the conformation of the face
    is of secondary weight only. A well-known instance of this ideal
    of the early predatory culture is that of the maidens of the
    Homeric poems.
         This ideal suffers a change in the succeeding development,
    when, in the conventional scheme, the office of the high-class
    wife comes to be a vicarious leisure simply. The ideal then
    includes the characteristics which are supposed to result from or
    to go with a life of leisure consistently enforced. The ideal
    accepted under these circumstances may be gathered from
    descriptions of beautiful women by poets and writers of the
    chivalric times. In the conventional scheme of those days ladies
    of high degree were conceived to be in perpetual tutelage, and to
    be scrupulously exempt from all useful work. The resulting
    chivalric or romantic ideal of beauty takes cognizance chiefly of
    the face, and dwells on its delicacy, and on the delicacy of the
    hands and feet, the slender figure, and especially the slender
    waist. In the pictured representations of the women of that time,
    and in modern romantic imitators of the chivalric thought and
    feeling, the waist is attenuated to a degree that implies extreme
    debility. The same ideal is still extant among a considerable
    portion of the population of modern industrial communities; but
    it is to be said that it has retained its hold most tenaciously
    in those modern communities which are least advanced in point of
    economic and civil development, and which show the most
    considerable survivals of status and of predatory institutions.
    That is to say, the chivalric ideal is best preserved in those
    existing communities which are substantially least modern.
    Survivals of this lackadaisical or romantic ideal occur freely in
    the tastes of the well-to-do classes of Continental countries.
         In modern communities which have reached the higher levels
    of industrial development, the upper leisure class has
    accumulated so great a mass of wealth as to place its women above
    all imputation of vulgarly productive labor. Here the status of
    women as vicarious consumers is beginning to lose its place in
    the sections of the body of the people; and as a consequence the
    ideal of feminine beauty is beginning to change back again from
    the infirmly delicate, translucent, and hazardously slender, to a
    woman of the archaic type that does not disown her hands and
    feet, nor, indeed, the other gross material facts of her person.
    In the course of economic development the ideal of beauty among
    the peoples of the Western culture has shifted from the woman of
    physical presence to the lady, and it is beginning to shift back
    again to the woman; and all in obedience to the changing
    conditions of pecuniary emulation. The exigencies of emulation at
    one time required lusty slaves; at another time they required a
    conspicuous performance of vicarious leisure and consequently an
    obvious disability; but the situation is now beginning to outgrow
    this last requirement, since, under the higher efficiency of
    modern industry, leisure in women is possible so far down the
    scale of reputability that it will no longer serve as a
    definitive mark of the highest pecuniary grade.
         Apart from this general control exercised by the norm of
    conspicuous waste over the ideal of feminine beauty, there are
    one or two details which merit specific mention as showing how it
    may exercise an extreme constraint in detail over men's sense of
    beauty in women. It has already been noticed that at the stages
    of economic evolution at which conspicuous leisure is much
    regarded as a means of good repute, the ideal requires delicate
    and diminutive bands and feet and a slender waist. These
    features, together with the other, related faults of structure
    that commonly go with them, go to show that the person so
    affected is incapable of useful effort and must therefore be
    supported in idleness by her owner. She is useless and expensive,
    and she is consequently valuable as evidence of pecuniary
    strength. It results that at this cultural stage women take
    thought to alter their persons, so as to conform more nearly to
    the requirements of the instructed taste of the time; and under
    the guidance of the canon of pecuniary decency, the men find the
    resulting artificially induced pathological features attractive.
    So, for instance, the constricted waist which has had so wide and
    persistent a vogue in the communities of the Western culture, and
    so also the deformed foot of the Chinese. Both of these are
    mutilations of unquestioned repulsiveness to the untrained sense.
    It requires habituation to become reconciled to them. Yet there
    is no room to question their attractiveness to men into whose
    scheme of life they fit as honorific items sanctioned by the
    requirements of pecuniary reputability. They are items of
    pecuniary and cultural beauty which have come to do duty as
    elements of the ideal of womanliness.
         The connection here indicated between the aesthetic value
    and the invidious pecuniary value of things is of course not
    present in the consciousness of the valuer. So far as a person,
    in forming a judgment of taste, takes thought and reflects that
    the object of beauty under consideration is wasteful and
    reputable, and therefore may legitimately be accounted beautiful;
    so far the judgment is not a bona fide judgment of taste and does
    not come up for consideration in this connection. The connection
    which is here insisted on between the reputability and the
    apprehended beauty of objects lies through the effect which the
    fact of reputability has upon the valuer's habits of thought. He
    is in the habit of forming judgments of value of various
    kinds-economic, moral, aesthetic, or reputable concerning the
    objects with which he has to do, and his attitude of commendation
    towards a given object on any other ground will affect the degree
    of his appreciation of the object when he comes to value it for
    the aesthetic purpose. This is more particularly true as regards
    valuation on grounds so closely related to the aesthetic ground
    as that of reputability. The valuation for the aesthetic purpose
    and for the purpose of repute are not held apart as distinctly as
    might be. Confusion is especially apt to arise between these two
    kinds of valuation, because the value of objects for repute is
    not habitually distinguished in speech by the use of a special
    descriptive term. The result is that the terms in familiar use to
    designate categories or elements of beauty are applied to cover
    this unnamed element of pecuniary merit, and the corresponding
    confusion of ideas follows by easy consequence. The demands of
    reputability in this way coalesce in the popular apprehension
    with the demands of the sense of beauty, and beauty which is not
    accompanied by the accredited marks of good repute is not
    accepted. But the requirements of pecuniary reputability and
    those of beauty in the naive sense do not in any appreciable
    degree coincide. The elimination from our surroundings of the
    pecuniarily unfit, therefore, results in a more or less thorough
    elimination of that considerable range of elements of beauty
    which do not happen to conform to the pecuniary requirement.
         The underlying norms of taste are of very ancient growth,
    probably far antedating the advent of the pecuniary institutions
    that are here under discussion. Consequently, by force of the
    past selective adaptation of men's habits of thought, it happens
    that the requirements of beauty, simply, are for the most part
    best satisfied by inexpensive contrivances and structures which
    in a straightforward manner suggest both the office which they
    are to perform and the method of serving their end, It may be in
    place to recall the modern psychological position. Beauty of form
    seems to be a question of facility of apperception. The
    proposition could perhaps safely be made broader than this. If
    abstraction is made from association, suggestion, and
    "expression," classed as elements of beauty, then beauty in any
    perceived object means that the mid readily unfolds its
    apperceptive activity in the directions which the object in
    question affords. But the directions in which activity readily
    unfolds or expresses itself are the directions to which long and
    close habituation bas made the mind prone. So far as concerns the
    essential elements of beauty, this habituation is an habituation
    so close and long as to have induced not only a proclivity to the
    apperceptive form in question, but an adaptation of physiological
    structure and function as well. So far as the economic interest
    enters into the constitution of beauty, it enters as a suggestion
    or expression of adequacy to a purpose, a manifest and readily
    inferable subservience to the life process. This expression of
    economic facility or economic serviceability in any object --
    what may be called the economic beauty of the object-is best
    sewed by neat and unambiguous suggestion of its office and its
    efficiency for the material ends of life.
         On this ground, among objects of use the simple and
    unadorned article is aesthetically the best. But since the
    pecuniary canon of reputability rejects the inexpensive in
    articles appropriated to individual consumption, the satisfaction
    of our craving for beautiful things must be sought by way of
    compromise. The canons of beauty must be circumvented by some
    contrivance which will give evidence of a reputably wasteful
    expenditure, at the same time that it meets the demands of our
    critical sense of the useful and the beautiful, or at least meets
    the demand of some habit which has come to do duty in place of
    that sense. Such an auxiliary sense of taste is the sense of
    novelty; and this latter is helped out in its surrogateship by
    the curiosity with which men view ingenious and puzzling
    contrivances. Hence it comes that most objects alleged to be
    beautiful, and doing duty as such, show considerable ingenuity of
    design and are calculated to puzzle the beholder -- to bewilder
    him with irrelevant suggestions and hints of the improbable -- at
    the same time that they give evidence of an expenditure of labor
    in excess of what would give them their fullest efficency for
    their ostensible economic end.
         This may be shown by an illustration taken from outside the
    range of our everyday habits and everyday contact, and so outside
    the range of our bias. Such are the remarkable feather mantles of
    Hawaii, or the well-known cawed handles of the ceremonial adzes
    of several Polynesian islands, These are undeniably beautiful,
    both in the sense that they offer a pleasing composition of form,
    lines, and color, and in the sense that they evince great skill
    and ingenuity in design and construction. At the same time the
    articles are manifestly ill fitted to serve any other economic
    purpose. But it is not always that the evolution of ingenious and
    puzzling contrivances under the guidance of the canon of wasted
    effort works out so happy a result. The result is quite as often
    a virtually complete suppression of all elements that would bear
    scrutiny as expressions of beauty, or of serviceability, and the
    substitution of evidences of misspent ingenuity and labor, backed
    by a conspicuous ineptitude; until many of the objects with which
    we surround ourselves in everyday life, and even many articles of
    everyday dress and ornament, are such as would not be tolerated
    except under the stress of prescriptive tradition. Illustrations
    of this substitution of ingenuity and expense in place of beauty
    and serviceability are to be seen, for instance, in domestic
    architecture, in domestic art or fancy work, in various articles
    of apparel, especially of feminine and priestly apparel.
         The canon of beauty requires expression of the generic. The
    "novelty" due to the demands of conspicuous waste traverses this
    canon of beauty, in that it results in making the physiognomy of
    our objects of taste a congeries of idiosyncrasies; and the
    idiosyncrasies are, moreover, under the selective surveillance of
    the canon of expensiveness.
         This process of selective adaptation of designs to the end
    of conspicuous waste, and the substitution of pecuniary beauty
    for aesthetic beauty, has been especially effective in the
    development of architecture. It would be extremely difficult to
    find a modern civilized residence or public building which can
    claim anything better than relative inoffensiveness in the eyes
    of anyone who will dissociate the elements of beauty from those
    of honorific waste. The endless variety of fronts presented by
    the better class of tenements and apartment houses in our cities
    is an endless variety of architectural distress and of
    suggestions of expensive discomfort. Considered as objects of
    beauty, the dead walls of the sides and back of these structures,
    left untouched by the hands of the artist, are commonly the best
    feature of the building.
         What has been said of the influence of the law of
    conspicuous waste upon the canons of taste will hold true, with
    but a slight change of terms, of its influence upon our notions
    of the serviceability of goods for other ends than the aesthetic
    one. Goods are produced and consumed as a means to the fuller
    unfolding of human life; and their utility consists, in the first
    instance, in their efficiency as means to this end. The end is,
    in the first instance, the fullness of life of the individual,
    taken in absolute terms. But the human proclivity to emulation
    has seized upon the consumption of goods as a means to an
    invidious comparison, and has thereby invested constable goods
    with a secondary utility as evidence of relative ability to pay.
    This indirect or secondary use of consumable goods lends an
    honorific character to consumption and presently also to the
    goods which best serve the emulative end of consumption. The
    consumption of expensive goods is meritorious, and the goods
    which contain an appreciable element of cost in excess of what
    goes to give them serviceability for their ostensible mechanical
    purpose are honorific. The marks of superfluous costliness in the
    goods are therefore marks of worth -- of high efficency for the
    indirect, invidious end to be served by their consumption; and
    conversely. goods are humilific, and therefore unattractive, if
    they show too thrifty an adaptation to the mechanical end sought
    and do not include a margin of expensiveness on which to rest a
    complacent invidious comparison. This indirect utility gives much
    of their value to the "better" grades of goods. In order to
    appeal to the cultivated sense of utility, an article must
    contain a modicum of this indirect utility.
         While men may have set out with disapproving an inexpensive
    manner of living because it indicated inability to spend much,
    and so indicated a lack of pecuniary success, they end by falling
    into the habit of disapproving cheap things as being
    intrinsically dishonorable or unworthy because they are cheap. As
    time has gone on, each succeeding generation has received this
    tradition of meritorious expenditure from the generation before
    it, and has in its turn further elaborated and fortified the
    traditional canon of pecuniary reputability in goods consumed;
    until we have finally reached such a degree of conviction as to
    the unworthiness of all inexpensive things, that we have no
    longer any misgivings in formulating the maxim, "Cheap and
    nasty."  So thoroughly has the habit of approving the expensive
    and disapproving the inexpensive been ingrained into our thinking
    that we instinctively insist upon at least some measure of
    wasteful expensiveness in all our consumption, even in the case
    of goods which are consumed in strict privacy and without the
    slightest thought of display. We all feel, sincerely and without
    misgiving, that we are the more lifted up in spirit for having,
    even in the privacy of our own household, eaten our daily meal by
    the help of hand-wrought silver utensils, from hand-painted china
    (often of dubious artistic value) laid on high-priced table
    linen. Any retrogression from the standard of living which we are
    accustomed to regard as worthy in this respect is felt to be a
    grievous violation of our human dignity. So, also, for the last
    dozen years candles have been a more pleasing source of light at
    dinner than any other. Candlelight is now softer, less
    distressing to well-bred eyes, than oil, gas, or electric light.
    The same could not have been said thirty years ago, when candles
    were, or recently had been, the cheapest available light for
    domestic use. Nor are candles even now found to give an
    acceptable or effective light for any other than a ceremonial
    illumination.
         A political sage still living has summed up the conclusion
    of this whole matter in the dictum : "A cheap coat makes a cheap
    man," and there is probably no one who does not feel the
    convincing force of the maxim.
         The habit of looking for the marks of superfluous
    expensiveness in goods, and of requiring that all goods should
    afford some utility of the indirect or invidious sort, leads to a
    change in the standards by which the utility of goods is gauged.
    The honorific element and the element of brute efficiency are not
    held apart in the consumer's appreciation of commodities, and the
    two together go to make up the unanalyzed aggregate
    serviceability of the goods. Under the resulting standard of
    serviceability, no article will pass muster on the strength of
    material sufficiency alone. In order to completeness and full
    acceptability to the consumer it must also show the honorific
    element. It results that the producers of articles of consumption
    direct their efforts to the production of goods that shall meet
    this demand for the honorific element. They will do this with all
    the more alacrity and effect, since they are themselves under the
    dominance of the same standard of worth in goods, and would be
    sincerely grieved at the sight of goods which lack the proper
    honorific finish. Hence it has come about that there are today no
    goods supplied in any trade which do not contain the honorific
    element in greater or less degree. Any consumer who might,
    Diogenes-like, insist on the elimination of all honorific or
    wasteful elements from his consumption, would be unable to supply
    his most trivial wants in the modern market. Indeed, even if he
    resorted to supplying his wants directly by his own efforts, he
    would find it difficult if not impossible to divest himself of
    the current habits of thought on this head; so that he could
    scarcely compass a supply of the necessaries of life for a day's
    consumption without instinctively and by oversight incorporating
    in his home-made product something of this honorific,
    quasi-decorative element of wasted labor.
         It is notorious that in their selection of serviceable goods
    in the retail market purchasers are guided more by the finish and
    workmanship of the goods than by any marks of substantial
    serviceability. Goods, in order to sell, must have some
    appreciable amount of labor spent in giving them the marks of
    decent expensiveness, in addition to what goes to give them
    efficiency for the material use which they are to serve. This
    habit of making obvious costliness a canon of serviceability of
    course acts to enhance the aggregate cost of articles of
    consumption. It puts us on our guard against cheapness by
    identifying merit in some degree with cost. There is ordinarily a
    consistent effort on the part of the consumer to obtain goods of
    the required serviceability at as advantageous a bargain as may
    be; but the conventional requirement of obvious costliness, as a
    voucher and a constituent of the serviceability of the goods,
    leads him to reject as under grade such goods as do not contain a
    large element of conspicuous waste.
         It is to be added that a large share of those features of
    consumable goods which figure in popular apprehension as marks of
    serviceability, and to which reference is here had as elements of
    conspicuous waste, commend themselves to the consumer also on
    other grounds than that of expensiveness alone. They usually give
    evidence of skill and effective workmanship, even if they do not
    contribute to the substantial serviceability of the goods; and it
    is no doubt largely on some such ground that any particular mark
    of honorific serviceability first comes into vogue and afterward
    maintains its footing as a normal constituent element of the
    worth of an article. A display of efficient workmanship is
    pleasing simply as such, even where its remoter, for the time
    unconsidered, outcome is futile. There is a gratification of the
    artistic sense in the contemplation of skillful work. But it is
    also to be added that no such evidence of skillful workmanship,
    or of ingenious and effective adaptation of means to an end,
    will, in the long run, enjoy the approbation of the modern
    civilized consumer unless it has the sanction of the Canon of
    conspicuous waste.
         The position here taken is enforced in a felicitous manner
    by the place assigned in the economy of consumption to machine
    products. The point of material difference between machine-made
    goods and the hand-wrought goods which serve the same purposes
    is, ordinarily, that the former serve their primary purpose more
    adequately. They are a more perfect product -- show a more
    perfect adaptation of means to end. This does not save them from
    disesteem and deprecation, for they fall short under the test of
    honorific waste. Hand labor is a more wasteful method of
    production; hence the goods turned out by this method are more
    serviceable for the purpose of pecuniary reputability; hence the
    marks of hand labor come to be honorific, and the goods which
    exhibit these marks take rank as of higher grade than the
    corresponding machine product. Commonly, if not invariably, the
    honorific marks of hand labor are certain imperfections and
    irregularities in the lines of the hand-wrought article, showing
    where the workman has fallen short in the execution of the
    design. The ground of the superiority of hand-wrought goods,
    therefore, is a certain margin of crudeness. This margin must
    never be so wide as to show bungling workmanship, since that
    would be evidence of low cost, nor so narrow as to suggest the
    ideal precision attained only by the machine, for that would be
    evidence of low cost.
         The appreciation of those evidences of honorific crUdeness
    to which hand-wrought goods owe their superior worth and charm in
    the eyes of well-bred people is a matter of nice discrimination.
    It requires training and the formation of right habits of thought
    with respect to what may be called the physiognomy of goods.
    Machine-made goods of daily use are often admired and preferred
    precisely on account of their excessive perfection by the vulgar
    and the underbred who have not given due thought to the
    punctilios of elegant consumption. The ceremonial inferiority of
    machine products goes to show that the perfection of skill and
    workmanship embodied in any costly innovations in the finish of
    goods is not sufficient of itself to secure them acceptance and
    permanent favor. The innovation must have the support of the
    canon of conspicuous waste. Any feature in the physiognomy of
    goods, however pleasing in itself, and however well it may
    approve itself to the taste for effective work, will not be
    tolerated if it proves obnoxious to this norm of pecuniary
    reputability.
         The ceremonial inferiority or uncleanness in consumable
    goods due to "commonness," or in other words to their slight cost
    of production, has been taken very seriously by many persons. The
    objection to machine products is often formulated as an objection
    to the commonness of such goods. What is common is within the
    (pecuniary) reach of many people. Its consumption is therefore
    not honorific, since it does not serve the purpose of a favorable
    invidious comparison with other consumers. Hence the consumption,
    or even the sight of such goods, is inseparable from an odious
    suggestion of the lower levels of human life, and one comes away
    from their contemplation with a pervading sense of meanness that
    is extremely distasteful and depressing to a person of
    sensibility. In persons whose tastes assert themselves
    imperiously, and who have not the gift, habit, or incentive to
    discriminate between the grounds of their various judgments of
    taste, the deliverances of the sense of the honorific coalesce
    with those of the sense of beauty and of the sense of
    serviceability -- in the manner already spoken of; the resulting
    composite valuation serves as a judgment of the object's beauty
    or its serviceability, according as the valuer's bias or interest
    inclines him to apprehend the object in the one or the other of
    these aspects. It follows not infrequently that the marks of
    cheapness or commonness are accepted as definitive marks of
    artistic unfitness, and a code or schedule of aesthetic
    proprieties on the one hand, and of aesthetic abominations On the
    other, is constructed on this basis for guidance in questions of
    taste.
         As has already been pointed out, the cheap, and therefore
    indecorous, articles of daily consumption in modern industrial
    communities are commonly machine products; and the generic
    feature of the physiognomy of machine-made goods as compared with
    the hand-wrought article is their greater perfection in
    workmanship and greater accuracy in the detail execution of the
    design. Hence it comes about that the visible imperfections of
    the hand-wrought goods, being honorific, are accounted marks of
    superiority in point of beauty, Or serviceability, or both. Hence
    has arisen that exaltation of the defective, of which John Ruskin
    and William Morris were such eager spokesmen in their time; and
    on this ground their propaganda of crudity and wasted effort has
    been taken up and carried forward since their time. And hence
    also the propaganda for a return to handicraft and household
    industry. So much of the work and speculations of this group of
    men as fairly comes under the characterization here given would
    have been impossible at a time when the visibly more perfect
    goods were not the cheaper.
         It is of course only as to the economic value of this school
    of aesthetic teaching that anything is intended to be said or can
    be said here. What is said is not to be taken in the sense of
    depreciation, but chiefly as a characterization of the tendency
    of this teaching in its effect on consumption and on the
    production of consumable goods.
         The manner in which the bias of this growth of taste has
    worked itself out in production is perhaps most cogently
    exemplified in the book manufacture with which Morris busied
    himself during the later years of his life; but what holds true
    of the work of the Kelmscott Press in an eminent degree, holds
    true with but slightly abated force when applied to latter-day
    artistic book-making generally -- as to type, paper,
    illustration, binding materials, and binder's work. The claims to
    excellence put forward by the later products of the bookmaker's
    industry rest in some measure on the degree of its approximation
    to the crudities of the time when the work of book-making was a
    doubtful struggle with refractory materials carried on by means
    of insufficient appliances. These products, since they require
    hand labor, are more expensive; they are also less convenient for
    use than the books turned out with a view to serviceability
    alone; they therefore argue ability on the part of the purchaser
    to consume freely, as well as ability to waste time and effort.
    It is on this basis that the printers of today are returning to
    "old-style," and other more or less obsolete styles of type which
    are less legible and give a cruder appearance to the page than
    the "modern." Even a scientific periodical, with ostensibly no
    purpose but the most effective presentation of matter with which
    its science is concerned, will concede so much to the demands of
    this pecuniary beauty as to publish its scientific discussions in
    oldstyle type, on laid paper, and with uncut edges. But books
    which are not ostensibly concerned with the effective
    presentation of their contents alone, of course go farther in
    this direction. Here we have a somewhat cruder type, printed on
    hand-laid, deckel-edged paper, with excessive margins and uncut
    leaves, with bindings of a painstaking crudeness and elaborate
    ineptitude. The Kelmscott Press reduced the matter to an
    absurdity -- as seen from the point of view of brute
    serviceability alone -- by issuing books for modern use, edited
    with the obsolete spelling, printed in black-letter, and bound in
    limp vellum fitted with thongs. As a further characteristic
    feature which fixes the economic place of artistic book-making,
    there is the fact that these more elegant books are, at their
    best, printed in limited editions. A limited edition is in effect
    a guarantee -- somewhat crude, it is true -- that this book is
    scarce and that it therefore is costly and lends pecuniary
    distinction to its consumer.
         The special attractiveness of these book-products to the
    book-buyer of cultivated taste lies, of course, not in a
    conscious, naive recognition of their costliness and superior
    clumsiness. Here, as in the parallel case of the superiority of
    hand-wrought articles over machine products, the conscious ground
    of preference is an intrinsic excellence imputed to the costlier
    and more awkward article. The superior excellence imputed to the
    book which imitates the products of antique and obsolete
    processes is conceived to be chiefly a superior utility in the
    aesthetic respect; but it is not unusual to find a well-bred
    book-lover insisting that the clumsier product is also more
    serviceable as a vehicle of printed speech. So far as regards the
    superior aesthetic value of the decadent book, the chances are
    that the book-lover's contention has some ground. The book is
    designed with an eye single to its beauty, and the result is
    commonly some measure of success on the part of the designer.
    What is insisted on here, however, is that the canon of taste
    under which the designer works is a canon formed under the
    surveillance of the law of conspicuous waste, and that this law
    acts selectively to eliminate any canon of taste that does not
    conform to its demands. That is to say, while the decadent book
    may be beautiful, the limits within which the designer may work
    are fixed by requirements of a non-aesthetic kind. The product,
    if it is beautiful, must also at the same time be costly and ill
    adapted to its ostensible use. This mandatory canon of taste in
    the case of the book-designer, however, is not shaped entirely by
    the law of waste in its first form; the canon is to some extent
    shaped in conformity to that secondary expression of the
    predatory temperament, veneration for the archaic or obsolete,
    which in one of its special developments is called classicism.
         In aesthetic theory it might be extremely difficult, if not
    quite impracticable, to draw a line between the canon of
    classicism, or regard for the archaic, and the canon of beauty,
    For the aesthetic purpose such a distinction need scarcely be
    drawn, and indeed it need not exist. For a theory of taste the
    expression of an accepted ideal of archaism, on whatever basis it
    may have been accepted, is perhaps best rated as an element of
    beauty; there need be no question of its legitimation. But for
    the present purpose -- for the purpose of determining what
    economic grounds are present in the accepted canons of taste and
    what is their significance for the distribution and consumption
    of goods -- the distinction is not similarly beside the point.
    The position of machine products in the civilized scheme of
    consumption serves to point out the nature of the relation which
    subsists between the canon of conspicuous waste and the code of
    proprieties in consumption. Neither in matters of art and taste
    proper, nor as regards the current sense of the serviceability of
    goods, does this canon act as a principle of innovation or
    initiative. It does not go into the future as a creative
    principle which makes innovations and adds new items of
    consumption and new elements of cost. The principle in question
    is, in a certain sense, a negative rather than a positive law. It
    is a regulative rather than a creative principle. It very rarely
    initiates or originates any usage or custom directly. Its action
    is selective only. Conspicuous wastefulness does not directly
    afford ground for variation and growth, but conformity to its
    requirements is a condition to the survival of such innovations
    as may be made on other grounds. In whatever way usages and
    customs and methods of expenditure arise, they are all subject to
    the selective action of this norm of reputability; and the degree
    in which they conform to its requirements is a test of their
    fitness to survive in the competition with other similar usages
    and customs. Other thing being equal, the more obviously wasteful
    usage or method stands the better chance of survival under this
    law. The law of conspicuous waste does not account for the origin
    of variations, but only for the persistence of such forms as are
    fit to survive under its dominance. It acts to conserve the fit,
    not to originate the acceptable. Its office is to prove all
    things and to hold fast that which is good for its purpose.
     
    Chapter Seven
    
    Dress as an Expression of the Pecuniary Culture
    
    
         It will in place, by way of illustration, to show in some
    detail how the economic principles so far set forth apply to
    everyday facts in some one direction of the life process. For
    this purpose no line of consumption affords a more apt
    illustration than expenditure on dress. It is especially the rule
    of the conspicuous waste of goods that finds expression in dress,
    although the other, related principles of pecuniary repute are
    also exemplified in the same contrivances. Other methods of
    putting one's pecuniary standing in evidence serve their end
    effectually, and other methods are in vogue always and
    everywhere; but expenditure on dress has this advantage over most
    other methods, that our apparel is always in evidence and affords
    an indication of our pecuniary standing to all observers at the
    first glance. It is also true that admitted expenditure for
    display is more obviously present, and is, perhaps, more
    universally practiced in the matter of dress than in any other
    line of consumption. No one finds difficulty in assenting to the
    commonplace that the greater part of the expenditure incurred by
    all classes for apparel is incurred for the sake of a respectable
    appearance rather than for the protection of the person. And
    probably at no other point is the sense of shabbiness so keenly
    felt as it is if we fall short of the standard set by social
    usage in this matter of dress. It is true of dress in even a
    higher degree than of most other items of consumption, that
    people will undergo a very considerable degree of privation in
    the comforts or the neCessaries of life in order to afford what
    is considered a decent amount of wasteful consumption; so that it
    is by no means an uncommon occurrence, in an inclement climate,
    for people to go ill clad in order to appear well dressed. And
    the commercial value of the goods used for clotting in any modern
    community is made up to a much larger extent of the
    fashionableness, the reputability of the goods than of the
    mechanical service which they render in clothing the person of
    the wearer. The need of dress is eminently a "higher" or
    spiritual need.
         This spiritual need of dress is not wholly, nor even
    chiefly, a naive propensity for display of expenditure. The law
    of conspicuous waste guides consumption in apparel, as in other
    things, chiefly at the second remove, by shaping the canons of
    taste and decency. In the common run of cases the conscious
    motive of the wearer or purchaser of conspicuously wasteful
    apparel is the need of conforming to established usage, and of
    living up to the accredited standard of taste and reputability.
    It is not only that one must be guided by the code of proprieties
    in dress in order to avoid the mortification that comes of
    unfavorable notice and comment, though that motive in itself
    counts for a great deal; but besides that, the requirement of
    expensiveness is so ingrained into our habits of thought in
    matters of dress that any other than expensive apparel is
    instinctively odious to us. Without reflection or analysis, we
    feel that what is inexpensive is unworthy. "A cheap coat makes a
    cheap man." "Cheap and nasty" is recognized to hold true in dress
    with even less mitigation than in other lines of consumption. On
    the ground both of taste and of serviceability, an inexpensive
    article of apparel is held to be inferior, under the maxim "cheap
    and nasty." We find things beautiful, as well as serviceable,
    somewhat in proportion as they are costly. With few and
    inconsequential exceptions, we all find a costly hand-wrought
    article of apparel much preferable, in point of beauty and of
    serviceability, to a less expensive imitation of it, however
    cleverly the spurious article may imitate the costly original;
    and what offends our sensibilities in the spurious article is not
    that it falls short in form or color, or, indeed, in visual
    effect in any way. The offensive object may be so close an
    imitation aS to defy any but the closest scrutiny; and yet so
    soon as the counterfeit is detected, its aesthetic value, and its
    commercial value as well, declines precipitately. Not only that,
    but it may be asserted with but small risk of contradiction that
    the aesthetic value of a detected counterfeit in dress declines
    somewhat in the same proportion as the counterfeit is cheaper
    than its original. It loses caste aesthetically because it falls
    to a lower pecuniary grade.
         But the function of dress as an evidence of ability to pay
    does not end with simply showing that the wearer consumes
    valuable goods in excess of what is required for physical
    comfort. Simple conspicuous waste of goods is effective and
    gratifying as far as it goes; it is good prima facie evidence of
    pecuniary success, and consequently prima facie evidence of
    social worth. But dress has subtler and more far-reaching
    possibilities than this crude, first-hand evidence of wasteful
    consumption only. If, in addition to showing that the wearer can
    afford to consume freely and uneconomically, it can also be shown
    in the same stroke that he or she is not under the necessity of
    earning a livelihood, the evidence of social worth is enhanced in
    a very considerable degree. Our dress, therefore, in order to
    serve its purpose effectually, should not only he expensive, but
    it should also make plain to all observers that the wearer is not
    engaged in any kind of productive labor. In the evolutionary
    process by which our system of dress has been elaborated into its
    present admirably perfect adaptation to its purpose, this
    subsidiary line of evidence has received due attention. A
    detailed examination of what passes in popular apprehension for
    elegant apparel will show that it is contrived at every point to
    convey the impression that the wearer does not habitually put
    forth any useful effort. It goes without saying that no apparel
    can be considered elegant, or even decent, if it shows the effect
    of manual labor on the part of the wearer, in the way of soil or
    wear. The pleasing effect of neat and spotless garments is
    chiefly, if not altogether, due to their carrying the suggestion
    of leisure-exemption from personal contact with industrial
    processes of any kind. Much of the charm that invests the
    patent-leather shoe, the stainless linen, the lustrous
    cylindrical hat, and the walking-stick, which so greatly enhance
    the native dignity of a gentleman, comes of their pointedly
    suggesting that the wearer cannot when so attired bear a hand in
    any employment that is directly and immediately of any human use.
    Elegant dress serves its purpose of elegance not only in that it
    is expensive, but also because it is the insignia of leisure. It
    not only shows that the wearer is able to consume a relativeLy
    large value, but it argues at the same time that he consumes
    without producing.
         The dress of women goes even farther than that of men in the
    way of demonstrating the wearer's abstinence from productive
    employment. It needs no argument to enforce the generalization
    that the more elegant styLes of feminine bonnets go even farther
    towards making work impossible than does the man's high hat. The
    woman's shoe adds the so-called French heel to the evidence of
    enforced leisure afforded by its polish; because this high heel
    obviously makes any, even the simplest and most necessary manual
    work extremely difficult. The like is true even in a higher
    degree of the skirt and the rest of the drapery which
    characterizes woman's dress. The substantial reason for our
    tenacious attachment to the skirt is just this; it is expensive
    and it hampers the wearer at every turn and incapacitates her for
    alL useful exertion. The like is true of the feminine custom of
    wearing the hair excessively long.
         But the woman's apparel not only goes beyond that of the
    modern man in the degree in which it argues exemption from labor;
    it also adds a peculiar and highly characteristic feature which
    differs in kind from anything habitually practiced by the men.
    This feature is the class of contrivances of which the corset is
    the typical example. The corset is, in economic theory,
    substantially a mutilation, undergone for the purpose of lowering
    the subject's vitality and rendering her permanently and
    obviously unfit for work. It is true, the corset impairs the
    personal attractions of the wearer, but the loss suffered on that
    score is offset by the gain in reputability which comes of her
    visibly increased expensiveness and infirmity. It may broadly be
    set down that the womanliness of woman's apparel resolves itself,
    in point of substantial fact, into the more effective hindrance
    to useful exertion offered by the garments peculiar to women.
    This difference between masculine and feminine apparel is here
    simply pointed out as a characteristic feature. The ground of its
    occurrence will be discussed presently.
         So far, then, we have, as the great and dominant norm of
    dress, the broad principle of conspicuous waste. Subsidiary to
    this principle, and as a corollary under it, we get as a second
    norm the principle of conspicuous leisure. In dress construction
    this norm works out in the shape of divers contrivances going to
    show that the wearer does not and, as far as it may conveniently
    be shown, can not engage in productive labor. Beyond these two
    principles there is a third of scarcely less constraining force,
    which will occur to any one who reflects at all on the subject.
    Dress must not only be conspicuously expensive and inconvenient,
    it must at the same time be up to date. No explanation at all
    satisfactory has hitherto been offered of the phenomenon of
    changing fashions. The imperative requirement of dressing in the
    latest accredited manner, as well as the fact that this
    accredited fashion constantly changes from season to season, is
    sufficiently familiar to every one, but the theory of this flux
    and change has not been worked out. We may of course say, with
    perfect consistency and truthfulness, that this principle of
    novelty is another corollary under the law of conspicuous waste.
    Obviously, if each garment is permitted to serve for but a brief
    term, and if none of last season's apparel is carried over and
    made further use of during the present season, the wasteful
    expenditure on dress is greatly increased. This is good as far as
    it goes, but it is negative only. Pretty much all that this
    consideration warrants us in saying is that the norm of
    conspicuous waste exercises a controlling surveillance in all
    matters of dress, so that any change in the fashions must
    conspicuous waste exercises a controlling surveillance in all
    matters of dress, so that any change in the fashions must conform
    to the requirement of wastefulness; it leaves unanswered the
    question as to the motive for making and accepting a change in
    the prevailing styles, and it also fails to explain why
    conformity to a given style at a given time is so imperatively
    necessary as we know it to be.
         For a creative principle, capable of serving as motive to
    invention and innovation in fashions, we shall have to go back to
    the primitive, non-economic motive with which apparel originated
    -- the motive of adornment. Without going into an extended
    discussion of how and why this motive asserts itself under the
    guidance of the law of expensiveness, it may be stated broadly
    that each successive innovation in the fashions is an effort to
    reach some form of display which shall be more acceptable to our
    sense of form and color or of effectiveness, than that which it
    displaces. The changing styles are the expression of a restless
    search for something which shall commend itself to our aesthetic
    sense; but as each innovation is subject to the selective action
    of the norm of conspicuous waste, the range within which
    innovation can take place is somewhat restricted. The innovation
    must not only be more beautiful, or perhaps oftener less
    offensive, than that which it displaces, but it must also come up
    to the accepted standard of expensiveness.
         It would seem at first sight that the result of such an
    unremitting struggle to attain the beautiful in dress should be a
    gradual approach to artistic perfection. We might naturally
    expect that the fashions should show a well-marked trend in the
    direction of some one or more types of apparel eminently becoming
    to the human form; and we might even feel that ge have
    substantial ground for the hope that today, after all the
    ingenuity and effort which have been spent on dress these many
    years, the fashions should have achieved a relative perfection
    and a relative stability, closely approximating to a permanently
    tenable artistic ideal. But such is not the case. It would be
    very hazardous indeed to assert that the styles of today are
    intrinsically more becoming than those of ten years ago, or than
    those of twenty, or fifty, or one hundred years ago. On the other
    hand, the assertion freely goes uncontradicted that styles in
    vogue two thousand years ago are more becoming than the most
    elaborate and painstaking constructions of today.
         The explanation of the fashions just offered, then, does not
    fully explain, and we shall have to look farther. It is well
    known that certain relatively stable styles and types of costume
    have been worked out in various parts of the world; as, for
    instance, among the Japanese, Chinese, and other Oriental
    nations; likewise among the Greeks, Romans, and other Eastern
    peoples of antiquity so also, in later times, among the, peasants
    of nearly every country of Europe. These national or popular
    costumes are in most cases adjudged by competent critics to be
    more becoming, more artistic, than the fluctuating styles of
    modern civilized apparel. At the same time they are also, at
    least usually, less obviously wasteful; that is to say, other
    elements than that of a display of expense are more readily
    detected in their structure.
         These relatively stable costumes are, commonly, pretty
    strictly and narrowly localized, and they vary by slight and
    systematic gradations from place to place. They have in every
    case been worked out by peoples or classes which are poorer than
    we, and especially they belong in countries and localities and
    times where the population, or at least the class to which the
    costume in question belongs, is relatively homogeneous, stable,
    and immobile. That is to say, stable costumes which will bear the
    test of time and perspective are worked out under circumstances
    where the norm of conspicuous waste asserts itself less
    imperatively than it does in the large modern civilized cities,
    whose relatively mobile wealthy population today sets the pace in
    matters of fashion. The countries and classes which have in this
    way worked out stable and artistic costumes have been so placed
    that the pecuniary emulation among them has taken the direction
    of a competition in conspicuous leisure rather than in
    conspicuous consumption of goods. So that it will hold true in a
    general way that fashions are least stable and least becoming in
    those communities where the principle of a conspicuous waste of
    goods asserts itself most imperatively, as among ourselves. All
    this points to an antagonism between expensiveness and artistic
    apparel. In point of practical fact, the norm of conspicuous
    waste is incompatible with the requirement that dress should be
    beautiful or becoming. And this antagonism offers an explanation
    of that restless change in fashion which neither the canon of
    expensiveness nor that of beauty alone can account for.
         The standard of reputability requires that dress should show
    wasteful expenditure; but all wastefulness is offensive to native
    taste. The psychological law has already been pointed out that
    all men -- and women perhaps even in a higher degree abhor
    futility, whether of effort or of expenditure -- much as Nature
    was once said to abhor a vacuum. But the principle of conspicuous
    waste requires an obviously futile expenditure; and the resulting
    conspicuous expensiveness of dress is therefore intrinsically
    ugly. Hence we find that in all innovations in dress, each added
    or altered detail strives to avoid condemnation by showing some
    ostensible purpose, at the same time that the requirement of
    conspicuous waste prevents the purposefulness of these
    innovations from becoming anything more than a somewhat
    transparent pretense. Even in its freest flights, fashion rarely
    if ever gets away from a simulation of some ostensible use. The
    ostensible usefulness of the fashionable details of dress,
    however, is always so transparent a make-believe, and their
    substantial futility presently forces itself so baldly upon our
    attention as to become unbearable, and then we take refuge in a
    new style. But the new style must conform to the requirement of
    reputable wastefulness and futility. Its futility presently
    becomes as odious as that of its predecessor; and the only remedy
    which the law of waste allows us is to seek relief in some new
    construction, equally futile and equally untenable. Hence the
    essential ugliness and the unceasing change of fashionable
    attire.
         Having so explained the phenomenon of shifting fashions, the
    next thing is to make the explanation tally with everyday facts.
    Among these everyday facts is the well-known liking which all men
    have for the styles that are in vogue at any given time. A new
    style comes into vogue and remains in favor for a season, and, at
    least so long as it is a novelty, people very generally find the
    new style attractive. The prevailing fashion is felt to be
    beautiful. This is due partly to the relief it affords in being
    different from what went before it, partly to its being
    reputable. As indicated in the last chapter, the canon of
    reputability to some extent shapes our tastes, so that under its
    guidance anything will be accepted as becoming until its novelty
    wears off, or until the warrant of reputability is transferred to
    a new and novel structure serving the same general purpose. That
    the alleged beauty, or "loveliness," of the styles in vogue at
    any given time is transient and spurious only is attested by the
    fact that none of the many shifting fashions will bear the test
    of time. When seen in the perspective of half-a-dozen years or
    more, the best of our fashions strike us as grotesque, if not
    unsightly. Our transient attachment to whatever happens to be the
    latest rests on other than aesthetic grounds, and lasts only
    until our abiding aesthetic sense has had time to assert itself
    and reject this latest indigestible contrivance.
         The process of developing an aesthetic nausea takes more or
    less time; the length of time required in any given case being
    inversely as the degree of intrinsic odiousness of the style in
    question. This time relation between odiousness and instability
    in fashions affords ground for the inference that the more
    rapidly the styles succeed and displace one another, the more
    offensive they are to sound taste. The presumption, therefore, is
    that the farther the community, especially the wealthy classes of
    the community, develop in wealth and mobility and in the range of
    their human contact, the more imperatively will the law of
    conspicuous waste assert itself in matters of dress, the more
    will the sense of beauty tend to fall into abeyance or be
    overborne by the canon of pecuniary reputability, the more
    rapidly will fashions shift and change, and the more grotesque
    and intolerable will be the varying styles that successively come
    into vogue.
         There remains at least one point in this theory of dress yet
    to be discussed. Most of what has been said applies to men's
    attire as well as to that of women; although in modern times it
    applies at nearly all points with greater force to that of women.
    But at one point the dress of women differs substantially from
    that of men. In woman's dress there is obviously greater
    insistence on such features as testify to the wearer's exemption
    from or incapacity for all vulgarly productive employment. This
    characteristic of woman's apparel is of interest, not only as
    completing the theory of dress, but also as confirming what has
    already been said of the economic status of women, both in the
    past and in the present.
         As has been seen in the discussion of woman's status under
    the heads of Vicarious Leisure and Vicarious Consumption, it has
    in the course of economic development become the office of the
    woman to consume vicariously for the head of the household; and
    her apparel is contrived with this object in view. It has come
    about that obviously productive labor is in a peculiar degree
    derogatory to respectable women, and therefore special pains
    should be taken in the construction of women's dress, to impress
    upon the beholder the fact (often indeed a fiction) that the
    wearer does not and can not habitually engage in useful work.
    Propriety requires respectable women to abstain more consistently
    from useful effort and to make more of a show of leisure than the
    men of the same social classes. It grates painfully on our nerves
    to contemplate the necessity of any well-bred woman's earning a
    livelihood by useful work. It is not "woman's sphere." Her sphere
    is within the household, which she should "beautify," and of
    which she should be the "chief ornament." The male head of the
    household is not currently spoken of as its ornament. This
    feature taken in conjunction with the other fact that propriety
    requires more unremitting attention to expensive display in the
    dress and other paraphernalia of women, goes to enforce the view
    already implied in what has gone before. By virtue of its descent
    from a patriarchal past, our social system makes it the woman's
    function in an especial degree to put in evidence her household's
    ability to pay. According to the modern civilized scheme of life,
    the good name of the household to which she belongs should be the
    special care of the woman; and the system of honorific
    expenditure and conspicuous leisure by which this good name is
    chiefly sustained is therefore the woman's sphere. In the ideal
    scheme, as it tends to realize itself in the life of the higher
    pecuniary classes, this attention to conspicuous waste of
    substance and effort should normally be the sole economic
    function of the woman.
         At the stage of economic development at which the women were
    still in the full sense the property of the men, the performance
    of conspicuous leisure and consumption came to be part of the
    services required of them. The women being not their own masters,
    obvious expenditure and leisure on their part would redound to
    the credit of their master rather than to their own credit; and
    therefore the more expensive and the more obviously unproductive
    the women of the household are, the more creditable and more
    effective for the purpose of reputability of the household or its
    head will their life be. So much so that the women have been
    required not only to afford evidence of a life of leisure, but
    even to disable themselves for useful activity.
         It is at this point that the dress of men falls short of
    that of women, and for sufficient reason. Conspicuous waste and
    conspicuous leisure are reputable because they are evidence of
    pecuniary strength; pecuniary strength is reputable or honorific
    because, in the last analysis, it argues success and superior
    force; therefore the evidence of waste and leisure put forth by
    any individual in his own behalf cannot consistently take such a
    form or be carried to such a pitch as to argue incapacity or
    marked discomfort on his part; as the exhibition would in that
    case show not superior force, but inferiority, and so defeat its
    own purpose. So, then, wherever wasteful expenditure and the show
    of abstention from effort is normally. or on an average, carried
    to the extent of showing obvious discomfort or voluntarily
    induced physical disability. there the immediate inference is
    that the individual in question does not perform this wasteful
    expenditure and undergo this disability for her own personal gain
    in pecuniary repute, but in behalf of some one else to whom she
    stands in a relation of economic dependence; a relation which in
    the last analysis must, in economic theory, reduce itself to a
    relation of servitude.
         To apply this generalization to women's dress, and put the
    matter in concrete terms: the high heel, the skirt, the
    impracticable bonnet, the corset, and the general disregard of
    the wearer's comfort which is an obvious feature of all civilized
    women's apparel, are so many items of evidence to the effect that
    in the modern civilized scheme of life the woman is still, in
    theory, the economic dependent of the man -- that, perhaps in a
    highly idealized sense, she still is the man's chattel. The
    homely reason for all this conspicuous leisure and attire on the
    part of women lies in the fact that they are servants to whom, in
    the differentiation of economic functions, has been delegated the
    office of putting in evidence their master's ability to pay.
         There is a marked similarity in these respects between the
    apparel of women and that of domestic servants, especially
    liveried servants. In both there is a very elaborate show of
    unnecessary expensiveness, and in both cases there is also a
    notable disregard of the physical comfort of the wearer. But the
    attire of the lady goes farther in its elaborate insistence on
    the idleness, if not on the physical infirmity of the wearer,
    than does that of the domestic. And this is as it should be; for
    in theory, according to the ideal scheme of the pecuniary
    culture, the lady of the house is the chief menial of the
    household.
         Besides servants, currently recognized as such, there is at
    least one other class of persons whose garb assimilates them to
    the class of servants and shows many of the features that go to
    make up the womanliness of woman's dress. This is the priestly
    class. Priestly vestments show, in accentuated form, all the
    features that have been shown to be evidence of a servile status
    and a vicarious life. Even more strikingly than the everyday
    habit of the priest, the vestments, properly so called, are
    ornate, grotesque, inconvenient, and, at least ostensibly,
    comfortless to the point of distress. The priest is at the same
    time expected to refrain from useful effort and, when before the
    public eye, to present an impassively disconsolate countenance,
    very much after the manner of a well-trained domestic servant.
    The shaven face of the priest is a further item to the same
    effect. This assimilation of the priestly class to the class of
    body servants, in demeanor and apparel, is due to the similarity
    of the two classes as regards economic function. In economic
    theory, the priest is a body servant, constructively in
    attendance upon the person of the divinity whose livery he wears.
    His livery is of a very expensive character, as it should be in
    order to set forth in a beseeming manner the dignity of his
    exalted master; but it is contrived to show that the wearing of
    it contributes little or nothing to the physical comfort of the
    wearer, for it is an item of vicarious consumption, and the
    repute which accrues from its consumption is to be imputed to the
    absent master, not to the servant.
         The line of demarcation between the dress of women, priests,
    and servants, on the one hand, and of men, on the other hand, is
    not always consistently observed in practice, but it will
    scarcely be disputed that it is always present in a more or less
    definite way in the popular habits of thought. There are of
    course also free men, and not a few of them, who, in their blind
    zeal for faultless reputable attire, transgress the theoretical
    line between man's and woman's dress, to the extent of arraying
    themselves in apparel that is obviously designed to vex the
    mortal frame; but everyone recognizes without hesitation that
    such apparel for men is a departure from the normal. We are in
    the habit of saying that such dress is "effeminate"; and one
    sometimes hears the remark that such or such an exquisitely
    attired gentleman is as well dressed as a footman.
         Certain apparent discrepancies under this theory of dress
    merit a more detailed examination, especially as they mark a more
    or less evident trend in the later and maturer development of
    dress. The vogue of the corset offers an apparent exception from
    the rule of which it has here been cited as an illustration. A
    closer examination, however, will show that this apparent
    exception is really a verification of the rule that the vogue of
    any given element or feature in dress rests on its utility as an
    evidence of pecuniary standing. It is well known that in the
    industrially more advanced communities the corset is employed
    only within certain fairly well defined social strata. The women
    of the poorer classes, especially of the rural population, do not
    habitually use it, except as a holiday luxury. Among these
    classes the women have to work hard, and it avails them little in
    the way of a pretense of leisure to so crucify the flesh in
    everyday life. The holiday use of the contrivance is due to
    imitation of a higher-class canon of decency. Upwards from this
    low level of indigence and manual labor, the corset was until
    within a generation or two nearly indispensable to a socially
    blameless standing for all women, including the wealthiest and
    most reputable. This rule held so long as there still was no
    large class of people wealthy enough to be above the imputation
    of any necessity for manual labor and at the same time large
    enough to form a self-sufficient, isolated social body whose mass
    would afford a foundation for special rules of conduct within the
    class, enforced by the current opinion of the class alone. But
    now there has grown up a large enough leisure class possessed of
    such wealth that any aspersion on the score of enforced manual
    employment would be idle and harmless calumny; and the corset has
    therefore in large measure fallen into disuse within this class.
         The exceptions under this rule of exemption from the corset
    are more apparent than real. They are the wealthy classes of
    countries with a lower industrial structure -- nearer the
    archaic, quasi-industrial type -- together with the later
    accessions of the wealthy classes in the more advanced industrial
    communities. The latter have not yet had time to divest
    themselves of the plebeian canons of taste and of reputability
    carried over from their former, lower pecuniary grade. Such
    survival of the corset is not infrequent among the higher social
    classes of those American cities, for instance, which have
    recently and rapidly risen into opulence. If the word be used as
    a technical term, without any odious implication, it may be said
    that the corset persists in great measure through the period of
    snobbery -- the interval of uncertainty and of transition from a
    lower to the upper levels of pecuniary culture. That is to say,
    in all countries which have inherited the corset it continues in
    use wherever and so long as it serves its purpose as an evidence
    of honorific leisure by arguing physical disability in the
    wearer. The same rule of course applies to other mutilations and
    contrivances for decreasing the visible efficiency of the
    individual.
         Something similar should hold true with respect to divers
    items of conspicuous consumption, and indeed something of the
    kind does seem to hold to a slight degree of sundry features of
    dress, especially if such features involve a marked discomfort or
    appearance of discomfort to the wearer. During the past one
    hundred years there is a tendency perceptible, in the development
    of men's dress especially, to discontinue methods of expenditure
    and the use of symbols of leisure which must have been irksome,
    which may have served a good purpose in their time, but the
    continuation of which among the upper classes today would be a
    work of supererogation; as, for instance, the use of powdered
    wigs and of gold lace, and the practice of constantly shaving the
    face. There has of late years been some slight recrudescence of
    the shaven face in polite society, but this is probably a
    transient and unadvised mimicry of the fashion imposed upon body
    servants, and it may fairly be expected to go the way of the
    powdered wig of our grandfathers.
         These indices and others which resemble them in point of the
    boldness with which they point out to all observers the habitual
    uselessness of those persons who employ them, have been replaced
    by other, more dedicate methods of expressing the same fact;
    methods which are no less evident to the trained eyes of that
    smaller, select circle whose good opinion is chiefly sought. The
    earlier and cruder method of advertisement held its ground so
    long as the public to which the exhibitor had to appeal comprised
    large portions of the community who were not trained to detect
    delicate variations in the evidences of wealth and leisure. The
    method of advertisement undergoes a refinement when a
    sufficiently large wealthy class has developed, who have the
    leisure for acquiring skill in interpreting the subtler signs of
    expenditure. "Loud" dress becomes offensive to people of taste,
    as evincing an undue desire to reach and impress the untrained
    sensibilities of the vulgar. To the individual of high breeding,
    it is only the more honorific esteem accorded by the cultivated
    sense of the members of his own high class that is of material
    consequence. Since the wealthy leisure class has grown so large,
    or the contact of the leisure-class individual with members of
    his own class has grown so wide, as to constitute a human
    environment sufficient for the honorific purpose, there arises a
    tendency to exclude the baser elements of the population from the
    scheme even as spectators whose applause or mortification should
    be sought. The result of all this is a refinement of methods, a
    resort to subtler contrivances, and a spiritualization of the
    scheme of symbolism in dress. And as this upper leisure class
    sets the pace in all matters of decency, the result for the rest
    of society also is a gradual amelioration of the scheme of dress.
    As the community advances in wealth and culture, the ability to
    pay is put in evidence by means which require a progressively
    nicer discrimination in the beholder. This nicer discrimination
    between advertising media is in fact a very large element of the
    higher pecuniary culture.
     
    Chapter Eight
    
    Industrial Exemption and Conservatism
    
    
         The life of man in society, just like the life of other
    species, is a struggle for existence, and therefore it is a
    process of selective adaptation. The evolution of social
    structure has been a process of natural selection of
    institutions. The progress which has been and is being made in
    human institutions and in human character may be set down,
    broadly, to a natural selection of the fittest habits of thought
    and to a process of enforced adaptation of individuals to an
    environment which has progressively changed with the growth of
    the community and with the changing institutions under which men
    have lived. Institutions are not only themselves the result of a
    selective and adaptive process which shapes the prevailing or
    dominant types of spiritual attitude and aptitudes; they are at
    the same time special methods of life and of human relations, and
    are therefore in their turn efficient factors of selection. So
    that the changing institutions in their turn make for a further
    selection of individuals endowed with the fittest temperament,
    and a further adaptation of individual temperament and habits to
    the changing environment through the formation of new
    institutions.
        The forces which have shaped the development of human life
    and of social structure are no doubt ultimately reducible to
    terms of living tissue and material environment; but proximately
    for the purpose in hand, these forces may best be stated in terms
    of an environment, partly human, partly non-human, and a human
    subject with a more or less definite physical and intellectual
    constitution. Taken in the aggregate or average, this human
    subject is more or less variable; chiefly, no doubt, under a rule
    of selective conservation of favorable variations. The selection
    of favorable variations is perhaps in great measure a selective
    conservation of ethnic types. In the life history of any
    community whose population is made up of a mixture of divers
    ethnic elements, one or another of several persistent and
    relatively stable types of body and of temperament rises into
    dominance at any given point. The situation, including the
    institutions in force at any given time, will favor the survival
    and dominance of one type of character in preference to another;
    and the type of man so selected to continue and to further
    elaborate the institutions handed down from the past will in some
    considerable measure shape these institutions in his own
    likeness. But apart from selection as between relatively stable
    types of character and habits of mind, there is no doubt
    simultaneously going on a process of selective adaptation of
    habits of thought within the general range of aptitudes which is
    characteristic of the dominant ethnic type or types. There may be
    a variation in the fundamental character of any population by
    selection between relatively stable types; but there is also a
    variation due to adaptation in detail within the range of the
    type, and to selection between specific habitual views regarding
    any given social relation or group of relations.
        For the present purpose, however, the question as to the
    nature of the adaptive process -- whether it is chiefly a
    selection between stable types of temperament and character, or
    chiefly an adaptation of men's habits of thought to changing
    circumstances -- is of less importance than the fact that, by one
    method or another, institutions change and develop. Institutions
    must change with changing circumstances, since they are of the
    nature of an habitual method of responding to the stimuli which
    these changing circumstances afford. The development of these
    institutions is the development of society. The institutions are,
    in substance, prevalent habits of thought with respect to
    particular relations and particular functions of the individual
    and of the community; and the scheme of life, which is made up of
    the aggregate of institutions in force at a given time or at a
    given point in the development of any society, may, on the
    psychological side, be broadly characterized as a prevalent
    spiritual attitude or a prevalent theory of life. As regards its
    generic features, this spiritual attitude or theory of life is in
    the last analysis reducible to terms of a prevalent type of
    character.
        The situation of today shapes the institutions of tomorrow
    through a selective, coercive process, by acting upon men's
    habitual view of things, and so altering or fortifying a point of
    view or a mental attitude banded down from the past. The
    institutions -- that is to say the habits of thought -- under the
    guidance of which men live are in this way received from an
    earlier time; more or less remotely earlier, but in any event
    they have been elaborated in and received from the past.
    Institutions are products of the past process, are adapted to
    past circumstances, and are therefore never in full accord with
    the requirements of the present. In the nature of the case, this
    process of selective adaptation can never catch up with the
    progressively changing situation in which the community finds
    itself at any given time; for the environment, the situation, the
    exigencies of life which enforce the adaptation and exercise the
    selection, change from day to day; and each successive situation
    of the community in its turn tends to obsolescence as soon as it
    has been established. When a step in the development has been
    taken, this step itself constitutes a change of situation which
    requires a new adaptation; it becomes the point of departure for
    a new step in the adjustment, and so on interminably.
        It is to be noted then, although it may be a tedious truism,
    that the institutions of today -- the present accepted scheme of
    life -- do not entirely fit the situation of today. At the same
    time, men's present habits of thought tend to persist
    indefinitely, except as circumstances enforce a change. These
    institutions which have thus been handed down, these habits of
    thought, points of view, mental attitudes and aptitudes, or what
    not, are therefore themselves a conservative factor. This is the
    factor of social inertia, psychological inertia, conservatism.
        Social structure changes, develops, adapts itself to an
    altered situation, only through a change in the habits of thought
    of the several classes of the community, or in the last analysis,
    through a change in the habits of thought of the individuals
    which make up the community. The evolution of society is
    substantially a process of mental adaptation on the part of
    individuals under the stress of circumstances which will no
    longer tolerate habits of thought formed under and conforming to
    a different set of circumstances in the past. For the immediate
    purpose it need not be a question of serious importance whether
    this adaptive process is a process of selection and survival of
    persistent ethnic types or a process of individual adaptation and
    an inheritance of acquired traits.
        Social advance, especially as seen from the point of view of
    economic theory, consists in a continued progressive approach to
    an approximately exact "adjustment of inner relations to outer
    relations", but this adjustment is never definitively
    established, since the "outer relations" are subject to constant
    change as a consequence of the progressive change going on in the
    "inner relations. " But the degree of approximation may be
    greater or less, depending on the facility with which an
    adjustment is made. A readjustment of men's habits of thought to
    conform with the exigencies of an altered situation is in any
    case made only tardily and reluctantly, and only under the
    coercion exercised by a stipulation which has made the accredited
    views untenable. The readjustment of institutions and habitual
    views to an altered environment is made in response to pressure
    from without; it is of the nature of a response to stimulus.
    Freedom and facility of readjustment, that is to say capacity for
    growth in social structure, therefore depends in great measure on
    the degree of freedom with which the situation at any given time
    acts on the individual members of the community-the degree of
    exposure of the individual members to the constraining forces of
    the environment. If any portion or class of society is sheltered
    from the action of the environment in any essential respect, that
    portion of the community, or that class, will adapt its views and
    its scheme of life more tardily to the altered general situation;
    it will in so far tend to retard the process of social
    transformation. The wealthy leisure class is in such a sheltered
    position with respect to the economic forces that make for change
    and readjustment. And it may be said that the forces which make
    for a readjustment of institutions, especially in the case of a
    modern industrial community, are, in the last analysis, almost
    entirely of an economic nature.
        Any community may be viewed as an industrial or economic
    mechanism, the structure of which is made up of what is called
    its economic institutions. These institutions are habitual
    methods of carrying on the life process of the community in
    contact with the material environment in which it lives. When
    given methods of unfolding human activity in this given
    environment have been elaborated in this way, the life of the
    community will express itself with some facility in these
    habitual directions. The community will make use of the forces of
    the environment for the purposes of its life according to methods
    learned in the past and embodied in these institutions. But as
    population increases, and as men's knowledge and skill in
    directing the forces of nature widen, the habitual methods of
    relation between the members of the group, and the habitual
    method of carrying on the life process of the group as a whole,
    no longer give the same result as before; nor are the resulting
    conditions of life distributed and apportioned in the same manner
    or with the same effect among the various members as before. If
    the scheme according to which the life process of the group was
    carried on under the earlier conditions gave approximately the
    highest attainable result -- under the circumstances -- in the
    way of efficiency or facility of the life process of the group;
    then the same scheme of life unaltered will not yield the highest
    result attainable in this respect under the altered conditions.
    Under the altered conditions of population, skill, and knowledge,
    the facility of life as carried on according to the traditional
    scheme may not be lower than under the earlier conditions; but
    the chances are always that it is less than might he if the
    scheme were altered to suit the altered conditions.
        The group is made up of individuals, and the group's life is
    the life of individuals carried on in at least ostensible
    severalty. The group's accepted scheme of life is the consensus
    of views held by the body of these individuals as to what is
    right, good, expedient, and beautiful in the way of human life.
    In the redistribution of the conditions of life that comes of the
    altered method of dealing with the environment, the outcome is
    not an equable change in the facility of life throughout the
    group. The altered conditions may increase the facility of life
    for the group as a whole, but the redistribution will usually
    result in a decrease of facility or fullness of life for some
    members of the group. An advance in technical methods, in
    population, or in industrial organization will require at least
    some of the members of the community to change their habits of
    life, if they are to enter with facility and effect into the
    altered industrial methods; and in doing so they will be unable
    to live up to the received notions as to what are the right and
    beautiful habits of life.
        Any one who is required to change his habits of life and his
    habitual relations to his fellow men will feel the discrepancy
    between the method of life required of him by the newly arisen
    exigencies, and the traditional scheme of life to which he is
    accustomed. It is the individuals placed in this position who
    have the liveliest incentive to reconstruct the received scheme
    of life and are most readily persuaded to accept new standards;
    and it is through the need of the means of livelihood that men
    are placed in such a position. The pressure exerted by the
    environment upon the group, and making for a readjustment of the
    group's scheme of life, impinges upon the members of the group in
    the form of pecuniary exigencies; and it is owing to this fact --
    that external forces are in great part translated into the form
    of pecuniary or economic exigencies -- it is owing to this fact
    that we can say that the forces which count toward a readjustment
    of institutions in any modern industrial community are chiefly
    economic forces; or more specifically, these forces take the form
    of pecuniary pressure. Such a readjustment as is here
    contemplated is substantially a change in men's views as to what
    is good and right, and the means through which a change is
    wrought in men's apprehension of what is good and right is in
    large part the pressure of pecuniary exigencies.
        Any change in men's views as to what is good and right in
    human life make its way but tardily at the best. Especially is
    this true of any change in the direction of what is called
    progress; that is to say, in the direction of divergence from the
    archaic position -- from the position which may be accounted the
    point of departure at any step in the social evolution of the
    community. Retrogression, reapproach to a standpoint to which the
    race has been long habituated in the past, is easier. This is
    especially true in case the development away from this past
    standpoint has not been due chiefly to a substitution of an
    ethnic type whose temperament is alien to the earlier standpoint.
        The cultural stage which lies immediately back of the present
    in the life history of Western civilization is what has here been
    called the quasi-peaceable stage. At this quasi-peaceable stage
    the law of status is the dominant feature in the scheme of life.
    There is no need of pointing out how prone the men of today are
    to revert to the spiritual attitude of mastery and of personal
    subservience which characterizes that stage. It may rather be
    said to be held in an uncertain abeyance by the economic
    exigencies of today, than to have been definitely supplanted by a
    habit of mind that is in full accord with these later-developed
    exigencies. The predatory and quasi-peaceable stages of economic
    evolution seem to have been of long duration in life history of
    all the chief ethnic elements which go to make up the populations
    of the Western culture. The temperament and the propensities
    proper to those cultural stages have, therefore, attained such a
    persistence as to make a speedy reversion to the broad features
    of the corresponding psychological constitution inevitable in the
    case of any class or community which is removed from the action
    of those forces that make for a maintenance of the
    later-developed habits of thought.
        It is a matter of common notoriety that when individuals, or
    even considerable groups of men, are segregated from a higher
    industrial culture and exposed to a lower cultural environment,
    or to an economic situation of a more primitive character, they
    quickly show evidence of reversion toward the spiritual features
    which characterize the predatory type; and it seems probable that
    the dolicho-blond type of European man is possessed of a greater
    facility for such reversion to barbarism than the other ethnic
    elements with which that type is associated in the Western
    culture. Examples of such a reversion on a small scale abound in
    the later history of migration and colonization. Except for the
    fear of offending that chauvinistic patriotism which is so
    characteristic a feature of the predatory culture, and the
    presence of which is frequently the most striking mark of
    reversion in modern communities, the case of the American
    colonies might be cited as an example of such a reversion on an
    unusually large scale, though it was not a reversion of very
    large scope. 
        The leisure class is in great measure sheltered from
    theÜjÜstress of those economic exigencies which prevail in any
    modem, highly organized industrial community. The exigencies of
    the struggle for the means of life are less exacting for this
    class than for any other; and as a consequence of this privileged
    position we should expect to find it one of the least responsive
    of the classes of society to the demands which the situation
    makes for a further growth of institutions and a readjustment to
    an altered industrial situation. The leisure class is the
    conservative class. The exigencies of the general economic
    situation of the community do not freely or directly impinge upon
    the members of this class. They are not required under penalty of
    forfeiture to change their habits of life and their theoretical
    views of the external world to suit the demands of an altered
    industrial technique, since they are not in the full sense an
    organic part of the industrial community. Therefore these
    exigencies do not readily produce, in the members of this class,
    that degree of uneasiness with the existing order which alone can
    lead any body of men to give up views and methods of life that
    have become habitual to them. The office of the leisure class in
    social evolution is to retard the movement and to conserve what
    is obsolescent. This proposition is by no means novel; it has
    long been one of the commonplaces of popular opinion.
        The prevalent conviction that the wealthy class is by nature
    conservative has been popularly accepted without much aid from
    any theoretical view as to the place and relation of that class
    in the cultural development. When an explanation of this class
    conservatism is offered, it is commonly the invidious one that
    the wealthy class opposes innovation because it has a vested
    interest, of an unworthy sort, in maintaining the present
    conditions. The explanation here put forward imputes no unworthy
    motive. The opposition of the class to changes in the cultural
    scheme is instinctive, and does not rest primarily on an
    interested calculation of material advantages; it is an
    instinctive revulsion at any departure from the accepted way of
    doing and of looking at things -- a revulsion common to all men
    and only to be overcome by stress of circumstances. All change in
    habits of life and of thought is irksome. The difference in this
    respect between the wealthy and the common run of mankind lies
    not so much in the motive which prompts to conservatism as in the
    degree of exposure to the economic forces that urge a change. The
    members of the wealthy class do not yield to the demand for
    innovation as readily as other men because they are not
    constrained to do so.
        This conservatism of the wealthy class is so obvious a
    feature that it has even come to be recognized as a mark of
    respectability. Since conservatism is a characteristic of the
    wealthier and therefore more reputable portion of the community,
    it has acquired a certain honorific or decorative value. It has
    become prescriptive to such an extent that an adherence to
    conservative views is comprised as a matter of course in our
    notions of respectability; and it is imperatively incumbent on
    all who would lead a blameless life in point of social repute.
    Conservatism, being an upper-class characteristic, is decorous;
    and conversely, innovation, being a lower-class phenomenon, is
    vulgar. The first and most unreflected element in that
    instinctive revulsion and reprobation with which we turn from all
    social innovators is this sense of the essential vulgarity of the
    thing. So that even in cases where one recognizes the substantial
    merits of the case for which the innovator is spokesman -- as may
    easily happen if the evils which he seeks to remedy are
    sufficiently remote in point of time or space or personal contact
    -- still one cannot but be sensible of the fact that the
    innovator is a person with whom it is at least distasteful to be
    associated, and from whose social contact one must shrink.
    Innovation is bad form.
        The fact that the usages, actions, and views of the
    well-to-do leisure class acquire the character of a prescriptive
    canon of conduct for the rest of society, gives added weight and
    reach to the conservative influence of that class. It makes it
    incumbent upon all reputable people to follow their lead. So
    that, by virtue of its high position as the avatar of good form,
    the wealthier class comes to exert a retarding influence upon
    social development far in excess of that which the simple
    numerical strength of the class would assign it. Its prescriptive
    example acts to greatly stiffen the resistance of all other
    classes against any innovation, and to fix men's affections upon
    the good institutions handed down from an earlier generation.
        There is a second way in which the influence of the leisure
    class acts in the same direction, so far as concerns hindrance to
    the adoption of a conventional scheme of life more in accord with
    the exigencies of the time. This second method of upperclass
    guidance is not in strict consistency to be brought under the
    same category as the instinctive conservatism and aversion to new
    modes of thought just spoken of; but it may as well be dealt with
    here, since it has at least this much in common with the
    conservative habit of mind that it acts to retard innovation and
    the growth of social structure. The code of proprieties,
    conventionalities, and usages in vogue at any given time and
    among any given people has more or less of the character of an
    organic whole; so that any appreciable change in one point of the
    scheme involves something of a change or readjustment at other
    points also, if not a reorganization all along the line. When a
    change is made which immediately touches only a minor point in
    the scheme, the consequent derangement of the structure of
    conventionalities may be inconspicuous; but even in such a case
    it is safe to say that some derangement of the general scheme,
    more or less far-reaching, will follow. On the other hand, when
    an attempted reform involves the suppression or thorough-going
    remodelling of an institution of first-rate importance in the
    conventional scheme, it is immediately felt that a serious
    derangement of the entire scheme would result; it is felt that a
    readjustment of the structure to the new form taken on by one of
    its chief elements would be a painful and tedious, if not a
    doubtful process.
        In order to realize the difficulty which such a radical
    change in any one feature of the conventional scheme of life
    would involve, it is only necessary to suggest the suppression of
    the monogamic family, or of the agnatic system of consanguinity,
    or of private property, or of the theistic faith, in any country
    of the Western civilization; or suppose the suppression of
    ancestor worship in China, or of the caste system in india, or of
    slavery in Africa, or the establishment of equality of the sexes
    in Mohammedan countries. It needs no argument to show that the
    derangement of the general structure of conventionalities in any
    of these cases would be very considerable. In order to effect
    such an innovation a very far-reaching alteration of men's habits
    of thought would be involved also at other points of the scheme
    than the one immediately in question. The aversion to any such
    innovation amounts to a shrinking from an essentially alien
    scheme of life.
        The revulsion felt by good people at any proposed departure
    from the accepted methods of life is a familiar fact of everyday
    experience. It is not unusual to hear those persons who dispense
    salutary advice and admonition to the community express
    themselves forcibly upon the far-reaching pernicious effects
    which the community would suffer from such relatively slight
    changes as the disestablishment of the Anglican Church, an
    increased facility of divorce, adoption of female suffrage,
    prohibition of the manufacture and sale of intoxicating
    beverages, abolition or restriction of inheritances, etc. Any one
    of these innovations would, we are told, "shake the social
    structure to its base," "reduce society to chaos," "subvert the
    foundations of morality," "make life intolerable," "confound the
    order of nature," etc. These various locutions are, no doubt, of
    the nature of hyperbole; but, at the same time, like all
    overstatement, they are evidence of a lively sense of the gravity
    of the consequences which they are intended to describe. The
    effect of these and like innovations in deranging the accepted
    scheme of life is felt to be of much graver consequence than the
    simple alteration of an isolated item in a series of contrivances
    for the convenience of men in society. What is true in so obvious
    a degree of innovations of first-rate importance is true in a
    less degree of changes of a smaller immediate importance. The
    aversion to change is in large part an aversion to the bother of
    making the readjustment which any given change will necessitate;
    and this solidarity of the system of institutions of any given
    culture or of any given people strengthens the instinctive
    resistance offered to any change in men's habits of thought, even
    in matters which, taken by themselves, are of minor importance.
        A consequence of this increased reluctance, due to the
    solidarity of human institutions, is that any innovation calls
    for a greater expenditure of nervous energy in making the
    necessary readjustment than would otherwise be the case. It is
    not only that a change in established habits of thought is
    distasteful. The process of readjustment of the accepted theory
    of life involves a degree of mental effort -- a more or less
    protracted and laborious effort to find and to keep one's
    bearings under the altered circumstances. This process requires a
    certain expenditure of energy, and so presumes, for its
    successful accomplishment, some surplus of energy beyond that
    absorbed in the daily struggle for subsistence. Consequently it
    follows that progress is hindered by underfeeding and excessive
    physical hardship, no less effectually than by such a luxurious
    life as will shut out discontent by cutting off the occasion for
    it. The abjectly poor, and all those persons whose energies are
    entirely absorbed by the struggle for daily sustenance, are
    conservative because they cannot afford the effort of taking
    thought for the day after tomorrow; just as the highly prosperous
    are conservative because they have small occasion to be
    discontented with the situation as it stands today.
        From this proposition it follows that the institution of a
    leisure class acts to make the lower classes conservative by
    withdrawing from them as much as it may of the means of
    sustenance, and so reducing their consumption, and consequently
    their available energy, to such a point as to make them incapable
    of the effort required for the learning and adoption of new
    habits of thought. The accumulation of wealth at the upper end of
    the pecuniary scale implies privation at the lower end of the
    scale. It is a commonplace that, wherever it occurs, a
    considerable degree of privation among the body of the people is
    a serious obstacle to any innovation.
        This direct inhibitory effect of the unequal distribution of
    wealth is seconded by an indirect effect tending to the same
    result. As has already been seen, the imperative example set by
    the upper class in fixing the canons of reputability fosters the
    practice of conspicuous consumption. The prevalence of
    conspicuous consumption as one of the main elements in the
    standard of decency among all classes is of course not traceable
    wholly to the example of the wealthy leisure class, but the
    practice and the insistence on it are no doubt strengthened by
    the example of the leisure class. The requirements of decency in
    this matter are very considerable and very imperative; so that
    even among classes whose pecuniary position is sufficiently
    strong to admit a consumption of goods considerably in excess of
    the subsistence minimum, the disposable surplus left over after
    the more imperative physical needs are satisfied is not
    infrequently diverted to the purpose of a conspicuous decency,
    rather than to added physical comfort and fullness of life.
    Moreover, such surplus energy as is available is also likely to
    be expended in the acquisition of goods for conspicuous
    consumption or conspicuous boarding. The result is that the
    requirements of pecuniary reputability tend (1) to leave but a
    scanty subsistence minimum available for other than conspicuous
    consumption, and (2) to absorb any surplus energy which may be
    available after the bare physical necessities of life have been
    provided for. The outcome of the whole is a strengthening of the
    general conservative attitude of the community. The institution
    of a leisure class hinders cultural development immediately (1)
    by the inertia proper to the class itself, (2) through its
    prescriptive example of conspicuous waste and of conservatism,
    and (3) indirectly through that system of unequal distribution of
    wealth and sustenance on which the institution itself rests.
        To this is to be added that the leisure class has also a
    material interest in leaving things as they are. Under the
    circumstances prevailing at any given time this class is in a
    privileged position, and any departure from the existing order
    may be expected to work to the detriment of the class rather than
    the reverse. The attitude of the class, simply as influenced by
    its class interest, should therefore be to let well-enough alone.
    This interested motive comes in to supplement the strong
    instinctive bias of the class, and so to render it even more
    consistently conservative than it otherwise would be.
        All this, of course, bas nothing to say in the way of eulogy
    or deprecation of the office of the leisure class as an exponent
    and vehicle of conservatism or reversion in social structure. The
    inhibition which it exercises may be salutary or the reverse.
    Wether it is the one or the other in any given case is a question
    of casuistry rather than of general theory. There may be truth in
    the view (as a question of policy) so often expressed by the
    spokesmen of the conservative element, that without some such
    substantial and consistent resistance to innovation as is offered
    by the conservative well-to-do classes, social innovation and
    experiment would hurry the community into untenable and
    intolerable situations; the only possible result of which would
    be discontent and disastrous reaction. All this, however, is
    beside the present argument.
        But apart from all deprecation, and aside from all question
    as to the indispensability of some such check on headlong
    innovation, the leisure class, in the nature of things,
    consistently acts to retard that adjustment to the environment
    which is called social advance or development. The characteristic
    attitude of the class may be summed up in the maxim: "Whatever
    is, is right" whereas the law of natural selection, as applied to
    human institutions, gives the axiom: "Whatever is, is wrong." Not
    that the institutions of today are wholly wrong for the purposes
    of the life of today, but they are, always and in the nature of
    things, wrong to some extent. They are the result of a more or
    less inadequate adjustment of the methods of living to a
    situation which prevailed at some point in the past development;
    and they are therefore wrong by something more than the interval
    which separates the present situation from that of the past.
    "Right" and "wrong" are of course here used without conveying any
    rejection as to what ought or ought not to be. They are applied
    simply from the (morally colorless) evolutionary standpoint, and
    are intended to designate compatibility or incompatibility with
    the effective evolutionary process. The institution of a leisure
    class, by force or class interest and instinct, and by precept
    and prescriptive example, makes for the perpetuation of the
    existing maladjustment of institutions, and even favors a
    reversion to a somewhat more archaic scheme of life; a scheme
    which would be still farther out of adjustment with the
    exigencies of life under the existing situation even than the
    accredited, obsolescent scheme that has come down from the
    immediate past.
        But after all has been said on the head of conservation of
    the good old ways, it remains true that institutions change and
    develop. There is a cumulative growth of customs and habits of
    thought; a selective adaptation of conventions and methods of
    life. Something is to be said of the office of the leisure class
    in guiding this growth as well as in retarding it; but little can
    be said here of its relation to institutional growth except as it
    touches the institutions that are primarily and immediately of an
    economic character. These institutions -- the economic structure
    -- may be roughly distinguished into two classes or categories,
    according as they serve one or the other of two divergent
    purposes of economic life.
        To adapt the classical terminology, they are institutions of
    acquisition or of production; or to revert to terms already
    employed in a different connection in earlier chapters, they are
    pecuniary or industrial institutions; or in still other terms,
    they are institutions serving either the invidious or the
    non-invidious economic interest. The former category have to do
    with "business," the latter with industry, taking the latter word
    in the mechanical sense. The latter class are not often
    recognized as institutions, in great part because they do not
    immediately concern the ruling class, and are, therefore, seLdom
    the subject of legislation or of deliberate convention. When they
    do receive attention they are commonly approached from the
    pecuniary or business side; that being the side or phase of
    economic life that chiefly occupies men's deliberations in our
    time, especially the deliberations of the upper classes. These
    classes have little else than a business interest in things
    economic, and on them at the same time it is chiefly incumbent to
    deliberate upon the community's affairs.
        The relation of the leisure (that is, propertied
    non-industrial) class to the economic process is a pecuniary
    relation -- a relation of acquisition, not of production; of
    exploitation, not of serviceability. indirectly their economic
    office may, of course, be of the utmost importance to the
    economic life process; and it is by no means here intended to
    depreciate the economic function of the propertied class or of
    the captains of industry, The purpose is simply to point out what
    is the nature of the relation of these classes to the industrial
    process and to economic institutions. Their office is of a
    parasitic character, and their interest is to divert what
    substance they may to their own use, and to retain whatever is
    under their hand. The conventions of the business world have
    grown up under the selective surveillance of this principle of
    predation or parasitism. They are conventions of ownership;
    derivatives, more or less remote, of the ancient predatory
    culture. But these pecuniary institutions do not entirely fit the
    situation of today, for they have grown up under a past situation
    differing somewhat from the present. Even for effectiveness in
    the pecuniary way, therefore, they are not as apt as might be.
    The changed industrial life requires changed methods of
    acquisition; and the pecuniary classes have some interest in so
    adapting the pecuniary institutions as to give them the best
    effect for acquisition of private gain that is compatible with
    the continuance of the industrial process out of which this gain
    arises. Hence there is a more or less consistent trend in the
    leisure-class guidance of institutional growth, answering to the
    pecuniary ends which shape leisure-class economic life.
        The effect of the pecuniary interest and the pecuniary habit
    of mind upon the growth of institutions is seen in those
    enactments and conventions that make for security of property,
    enforcement of contracts, facility of pecuniary transactions,
    vested interests. Of such bearing are changes affecting
    bankruptcy and receiverships, limited liability, banking and
    currency, coalitions of laborers or employers, trusts and pools.
    The community's institutional furniture of this kind is of
    immediate consequence only to the propertied classes, and in
    proportion as they are propertied; that is to say, in proportion
    as they are to be ranked with the leisure class. But indirectly
    these conventions of business life are of the gravest consequence
    for the industrial process and for the life of the community. And
    in guiding the institutional growth in this respect, the
    pecuniary classes, therefore, serve a purpose of the most serious
    importance to the community, not only in the conservation of the
    accepted social scheme, but also in shaping the industrial
    process proper. The immediate end of this pecuniary institutional
    structure and of its amelioration is the greater facility of
    peaceable and orderly exploitation; but its remoter effects far
    outrun this immediate object. Not only does the more facile
    conduct of business permit industry and extra-industrial life to
    go on with less perturbation; but the resulting elimination of
    disturbances and complications calling for an exercise of astute
    discrimination in everyday affairs acts to make the pecuniary
    class itself superfluous. As fast as pecuniary transactions are
    reduced to routine, the captain of industry can be dispensed
    with. This consummation, it is needless to say, lies yet in the
    indefinite future. The ameliorations wrought in favor of the
    pecuniary interest in modern institutions tend, in another field,
    to substitute the "soulless" joint-stock corporation for the
    captain, and so they make also for the dispensability, of the
    great leisure-class function of ownership. Indirectly, therefore,
    the bent given to the growth of economic institutions by the
    leisure-class influence is of very considerable industrial
    consequence.
    
    Chapter Nine
    
    The Conservation of Archaic Traits
    
    
    
       The institution of a leisure class has an effect not only upon
    social structure but also upon the individual character of the
    members of society. So soon as a given proclivity or a given
    point of view has won acceptance as an authoritative standard or
    norm of life it will react upon the character of the members of
    the society which has accepted it as a norm. It will to some
    extent shape their habits of thought and will exercise a
    selective surveillance over the development of men's aptitudes
    and inclinations. This effect is wrought partly by a coercive,
    educational adaptation of the habits of all individuals, partly
    by a selective elimination of the unfit individuals and lines of
    descent. Such human material as does not lend itself to the
    methods of life imposed by the accepted scheme suffers more or
    less elimination as well as repression. The principles of
    pecuniary emulation and of industrial exemption have in this way
    been erected into canons of life, and have become coercive
    factors of some importance in the situation to which men have to
    adapt themselves.
         These two broad principles of conspicuous waste and
    industrial exemption affect the cultural development both by
    guiding men's habits of thought, and so controlling the growth of
    institutions, and by selectively conserving certain traits of
    human nature that conduce to facility of life under the
    leisure-class scheme, and so controlling the effective temper of
    the community. The proximate tendency of the institution of a
    leisure class in shaping human character runs in the direction of
    spiritual survival and reversion. Its effect upon the temper of a
    community is of the nature of an arrested spiritual development.
    In the later culture especially, the institution has, on the
    whole, a conservative trend. This proposition is familiar enough
    in substance, but it may to many have the appearance of novelty
    in its present application. Therefore a summary review of its
    logical grounds may not be uncalled for, even at the risk of some
    tedious repetition and formulation of commonplaces.
         Social evolution is a process of selective adaptation of
    temperament and habits of thought under the stress of the
    circumstances of associated life. The adaptation of habits of
    thought is the growth of institutions. But along with the growth
    of institutions has gone a change of a more substantial
    character. Not only have the habits of men changed with the
    changing exigencies of the situation, but these changing
    exigencies have also brought about a correlative change in human
    nature. The human material of society itself varies with the
    changing conditions of life. This variation of human nature is
    held by the later ethnologists to be a process of selection
    between several relatively stable and persistent ethnic types or
    ethnic elements. Men tend to revert or to breed true, more or
    less closely, to one or another of certain types of human nature
    that have in their main features been fixed in approximate
    conformity to a situation in the past which differed from the
    situation of today. There are several of these relatively stable
    ethnic types of mankind comprised in the populations of the
    Western culture. These ethnic types survive in the race
    inheritance today, not as rigid and invariable moulds, each of a
    single precise and specific pattern, but in the form of a greater
    or smaller number of variants. Some variation of the ethnic types
    has resulted under the protracted selective process to which the
    several types and their hybrids have been subjected during the
    prehistoric and historic growth of culture.
         This necessary variation of the types themselves, due to a
    selective process of considerable duration and of a consistent
    trend, has not been sufficiently noticed by the writers who have
    discussed ethnic survival. The argument is here concerned with
    two main divergent variants of human nature resulting from this,
    relatively late, selective adaptation of the ethnic types
    comprised in the Western culture; the point of interest being the
    probable effect of the situation of today in furthering variation
    along one or the other of these two divergent lines.
         The ethnological position may be briefly summed up; and in
    order to avoid any but the most indispensable detail the schedule
    of types and variants and the scheme of reversion and survival in
    which they are concerned are here presented with a diagrammatic
    meagerness and simplicity which would not be admissible for any
    other purpose. The man of our industrial communities tends to
    breed true to one or the other of three main ethic types; the
    dolichocephalic-blond, the brachycephalic-brunette, and the
    Mediterranean -- disregarding minor and outlying elements of our
    culture. But within each of these main ethnic types the reversion
    tends to one or the other of at least two main directions of
    variation; the peaceable or antepredatory variant and the
    predatory variant. The former of these two characteristic
    variants is nearer to the generic type in each case, being the
    reversional representative of its type as it stood at the
    earliest stage of associated life of which there is available
    evidence, either archaeological or psychological. This variant is
    taken to represent the ancestors of existing civilized man at the
    peaceable, savage phase of life which preceded the predatory
    culture, the regime of status, and the growth of pecuniary
    emulation. The second or predatory variant of the types is taken
    to be a survival of a more recent modification of the main ethnic
    types and their hybrids -- of these types as they were modified,
    mainly by a selective adaptation, under the discipline of the
    predatory culture and the latter emulative culture of the
    quasi-peaceable stage, or the pecuniary culture proper.
         Under the recognized laws of heredity there may be a
    survival from a more or less remote past phase. In the ordinary,
    average, or normal case, if the type has varied, the traits of
    the type are transmitted approximately as they have stood in the
    recent past -- which may be called the hereditary present. For
    the purpose in hand this hereditary present is represented by the
    later predatory and the quasi-peaceable culture.
         It is to the variant of human nature which is characteristic
    of this recent -- hereditarily still existing -- predatory or
    quasipredatory culture that the modern civilized man tends to
    breed true in the common run of cases. This proposition requires
    some qualification so far as concerns the descendants of the
    servile or repressed classes of barbarian times, but the
    qualification necessary is probably not so great as might at
    first thought appear. Taking the population as a whole, this
    predatory, emulative variant does not seem to have attained a
    high degree of consistency or stability. That is to say, the
    human nature inherited by modern Occidental man is not nearly
    uniform in respect of the range or the relative strength of the
    various aptitudes and propensities which go to make it up. The
    man of the hereditary present is slightly archaic as judged for
    the purposes of the latest exigencies of associated life. And the
    type to which the modern man chiefly tends to revert under the
    law of variation is a somewhat more archaic human nature. On the
    other hand, to judge by the reversional traits which show
    themselves in individuals that vary from the prevailing predatory
    style of temperament, the ante-predatory variant seems to have a
    greater stability and greater symmetry in the distribution or
    relative force of its temperamental elements.
         This divergence of inherited human nature, as between an
    earlier and a later variant of the ethnic type to which the
    individual tends to breed true, is traversed and obscured by a
    similar divergence between the two or three main ethnic types
    that go to make up the Occidental populations. The individuals in
    these communities are conceived to be, in virtually every
    instance, hybrids of the prevailing ethnic elements combined in
    the most varied proportions; with the result that they tend to
    take back to one or the other of the component ethnic types.
    These ethnic types differ in temperament in a way somewhat
    similar to the difference between the predatory and the
    antepredatory variants of the types; the dolicho-blond type
    showing more of the characteristics of the predatory temperament
    -- or at least more of the violent disposition -- than the
    brachycephalic-brunette type, and especially more than the
    Mediterranean. When the growth of institutions or of the
    effective sentiment of a given community shows a divergence from
    the predatory human nature, therefore, it is impossible to say
    with certainty that such a divergence indicates a reversion to
    the ante-predatory variant. It may be due to an increasing
    dominance of the one or the other of the "lower" ethnic elements
    in the population. Still, although the evidence is not as
    conclusive as might be desired, there are indications that the
    variations in the effective temperament of modern communities is
    not altogether due to a selection between stable ethnic types. It
    seems to be to some appreciable extent a selection between the
    predatory and the peaceable variants of the several types.
         This conception of contemporary human evolution is not
    indispensable to the discussion. The general conclusions reached
    by the use of these concepts of selective adaptation would remain
    substantially true if the earlier, Darwinian and Spencerian,
    terms and concepts were substituted. Under the circumstances,
    some latitude may be admissible in the use of terms. The word
    "type" is used loosely, to denote variations of temperament which
    the ethnologists would perhaps recognize only as trivial variants
    of the type rather than as distinct ethnic types. Wherever a
    closer discrimination seems essential to the argument, the effort
    to make such a closer discrimination will be evident from the
    context.
         The ethnic types of today, then, are variants of the
    primitive racial types. They have suffered some alteration, and
    have attained some degree of fixity in their altered form, under
    the discipline of the barbarian culture. The man of the
    hereditary present is the barbarian variant, servile or
    aristocratic, of the ethnic elements that constitute him. But
    this barbarian variant has not attained the highest degree of
    homogeneity or of stability. The barbarian culture -- the
    predatory and quasi-peaceable cultural stages -- though of great
    absolute duration, has been neither protracted enough nor
    invariable enough in character to give an extreme fixity of type.
    Variations from the barbarian human nature occur with some
    frequency, and these cases of variation are becoming more
    noticeable today, because the conditions of modern life no longer
    act consistently to repress departures from the barbarian normal.
    The predatory temperament does not lead itself to all the
    purposes of modern life, and more especially not to modern
    industry.
         Departures from the human nature of the hereditary present
    are most frequently of the nature of reversions to an earlier
    variant of the type. This earlier variant is represented by the
    temperament which characterizes the primitive phase of peaceable
    savagery. The circumstances of life and the ends of effort that
    prevailed before the advent of the barbarian culture, shaped
    human nature and fixed it as regards certain fundamental traits.
    And it is to these ancient, generic features that modern men are
    prone to take back in case of variation from the human nature of
    the hereditary present. The conditions under which men lived in
    the most primitive stages of associated life that can properly be
    called human, seem to have been of a peaceful kind; and the
    character -- the temperament and spiritual attitude of men under
    these early conditions or environment and institutions seems to
    have been of a peaceful and unaggressive, not to say an indolent,
    cast. For the immediate purpose this peaceable cultural stage may
    be taken to mark the initial phase of social development. So far
    as concerns the present argument, the dominant spiritual feature
    of this presumptive initial phase of culture seems to have been
    an unreflecting, unformulated sense of group solidarity, largely
    expressing itself in a complacent, but by no means strenuous,
    sympathy with all facility of human life, and an uneasy revulsion
    against apprehended inhibition or futility of life. Through its
    ubiquitous presence in the habits of thought of the
    ante-predatory savage man, this pervading but uneager sense of
    the generically useful seems to have exercised an appreciable
    constraining force upon his life and upon the manner of his
    habitual contact with other members of the group.
         The traces of this initial, undifferentiated peaceable phase
    of culture seem faint and doubtful if we look merely to such
    categorical evidence of its existence as is afforded by usages
    and views in vogue within the historical present, whether in
    civilized or in rude communities; but less dubious evidence of
    its existence is to be found in psychological survivals, in the
    way of persistent and pervading traits of human character. These
    traits survive perhaps in an especial degree among those ethic
    elements which were crowded into the background during the
    predatory culture. Traits that were suited to the earlier habits
    of life then became relatively useless in the individual struggle
    for existence. And those elements of the population, or those
    ethnic groups, which were by temperament less fitted to the
    predatory life were repressed and pushed into the background.
         On the transition to the predatory culture the character of
    the struggle for existence changed in some degree from a struggle
    of the group against a non-human environment to a struggle
    against a human environment. This change was accompanied by an
    increasing antagonism and consciousness of antagonism between the
    individual members of the group. The conditions of success within
    the group, as well as the conditions of the survival of the
    group, changed in some measure; and the dominant spiritual
    attitude for the group gradually changed, and brought a different
    range of aptitudes and propensities into the position of
    legitimate dominance in the accepted scheme of life. Among these
    archaic traits that are to be regarded as survivals from the
    peaceable cultural phase, are that instinct of race solidarity
    which we call conscience, including the sense of truthfulness and
    equity, and the instinct of workmanship, in its naive,
    non-invidious expression.
         Under the guidance of the later biological and psychological
    science, human nature will have to be restated in terms of habit;
    and in the restatement, this, in outline, appears to be the only
    assignable place and ground of these traits. These habits of life
    are of too pervading a character to be ascribed to the influence
    of a late or brief discipline. The ease with which they are
    temporarily overborne by the special exigencies of recent and
    modern life argues that these habits are the surviving effects of
    a discipline of extremely ancient date, from the teachings of
    which men have frequently been constrained to depart in detail
    under the altered circumstances of a later time; and the almost
    ubiquitous fashion in which they assert themselves whenever the
    pressure of special exigencies is relieved, argues that the
    process by which the traits were fixed and incorporated into the
    spiritual makeup of the type must have lasted for a relatively
    very long time and without serious intermission. The point is not
    seriously affected by any question as to whether it was a process
    of habituation in the old-fashioned sense of the word or a
    process of selective adaptation of the race.
         The character and exigencies of life, under that regime of
    status and of individual and class antithesis which covers the
    entire interval from the beginning of predatory culture to the
    present, argue that the traits of temperament here under
    discussion could scarcely have arisen and acquired fixity during
    that interval. It is entirely probable that these traits have
    come down from an earlier method of life, and have survived
    through the interval of predatory and quasi-peaceable culture in
    a condition of incipient, or at least imminent, desuetude, rather
    than that they have been brought out and fixed by this later
    culture. They appear to be hereditary characteristics of the
    race, and to have persisted in spite of the altered requirements
    of success under the predatory and the later pecuniary stages of
    culture. They seem to have persisted by force of the tenacity of
    transmission that belongs to an hereditary trait that is present
    in some degree in every member of the species, and which
    therefore rests on a broad basis of race continuity.
         Such a generic feature is not readily eliminated, even under
    a process of selection so severe and protracted as that to which
    the traits here under discussion were subjected during the
    predatory and quasi-peaceable stages. These peaceable traits are
    in great part alien to the methods and the animus of barbarian
    life. The salient characteristic of the barbarian culture is an
    unremitting emulation and antagonism between classes and between
    individuals. This emulative discipline favors those individuals
    and lines of descent which possess the peaceable savage traits in
    a relatively slight degree. It therefore tends to eliminate these
    traits, and it has apparently weakened them, in an appreciable
    degree, in the populations that have been subject to it. Even
    where the extreme penalty for non-conformity to the barbarian
    type of temperament is not paid, there results at least a more or
    less consistent repression of the non-conforming individuals and
    lines of descent. Where life is largely a struggle between
    individuals within the group, the possession of the ancient
    peaceable traits in a marked degree would hamper an individual in
    the struggle for life.
         Under any known phase of culture, other or later than the
    presumptive initial phase here spoken of, the gifts of
    good-nature, equity, and indiscriminate sympathy do not
    appreciably further the life of the individual. Their possession
    may serve to protect the individual from hard usage at the hands
    of a majority that insists on a modicum of these ingredients in
    their ideal of a normal man; but apart from their indirect and
    negative effect in this way, the individual fares better under
    the regime of competition in proportion as he has less of these
    gifts. Freedom from scruple, from sympathy, honesty and regard
    for life, may, within fairly wide limits, he said to further the
    success of the individual in the pecuniary culture. The highly
    successful men of all times have commonly been of this type;
    except those whose success has not been scored in terms of either
    wealth or power. It is only within narrow limits, and then only
    in a Pickwickian sense, that honesty is the best policy.
         As seen from the point of view of life under modern
    civilized conditions in an enlightened community of the Western
    culture, the primitive, ante-predatory savage, whose character it
    has been attempted to trace in outline above, was not a great
    success. Even for the purposes of that hypothetical culture to
    which his type of human nature owes what stability it has -- even
    for the ends of the peaceable savage group -- this primitive man
    has quite as many and as conspicuous economic failings as he has
    economic virtues -- as should be plain to any one whose sense of
    the case is not biased by leniency born of a fellow-feeling. At
    his best he is "a clever, good-for-nothing fellow." The
    shortcomings of this presumptively primitive type of character
    are weakness, inefficiency, lack of initiative and ingenuity, and
    a yielding and indolent amiability, together with a lively but
    inconsequential animistic sense. Along with these traits go
    certain others which have some value for the collective life
    process, in the sense that they further the facility of life in
    the group. These traits are truthfulness, peaceableness,
    good-will, and a non-emulative, non-invidious interest in men and
    things.
         With the advent of the predatory stage of life there comes a
    change in the requirements of the successful human character.
    Men's habits of life are required to adapt themselves to new
    exigencies under a new scheme of human relations. The same
    unfolding of energy, which had previously found expression in the
    traits of savage life recited above, is now required to find
    expression along a new line of action, in a new group of habitual
    responses to altered stimuli. The methods which, as counted in
    terms of facility of life, answered measurably under the earlier
    conditions, are no longer adequate under the new conditions. The
    earlier situation was characterized by a relative absence of
    antagonism or differentiation of interests, the later situation
    by an emulation constantly increasing in relative absence of
    antagonism or differentiation of interests, the later situation
    by an emulation constantly increasing in intensity and narrowing
    in scope. The traits which characterize the predatory and
    subsequent stages of culture, and which indicate the types of man
    best fitted to survive under the regime of status, are (in their
    primary expression) ferocity, self-seeking, clannishness, and
    disingenuousness -- a free resort to force and fraud.
         Under the severe and protracted discipline of the regime of
    competition, the selection of ethnic types has acted to give a
    somewhat pronounced dominance to these traits of character, by
    favoring the survival of those ethnic elements which are most
    richly endowed in these respects. At the same time the earlier --
    acquired, more generic habits of the race have never ceased to
    have some usefulness for the purpose of the life of the
    collectivity and have never fallen into definitive abeyance.
         It may be worth while to point out that the dolicho-blond
    type of European man seems to owe much of its dominating
    influence and its masterful position in the recent culture to its
    possessing the characteristics of predatory man in an exceptional
    degree. These spiritual traits, together with a large endowment
    of physical energy -- itself probably a result of selection
    between groups and between lines of descent -- chiefly go to
    place any ethnic element in the position of a leisure or master
    class, especially during the earlier phases of the development of
    the institution of a leisure class. This need not mean that
    precisely the same complement of aptitudes in any individual
    would insure him an eminent personal success. Under the
    competitive regime, the conditions of success for the individual
    are not necessarily the same as those for a class. The success of
    a class or party presumes a strong element of clannishness, or
    loyalty to a chief, or adherence to a tenet; whereas the
    competitive individual can best achieve his ends if he combines
    the barbarian's energy, initiative, self-seeking and
    disingenuousness with the savage's lack of loyalty or
    clannishness. It may be remarked by the way, that the men who
    have scored a brilliant (Napoleonic) success on the basis of an
    impartial self-seeking and absence of scruple, have not
    uncommonly shown more of the physical characteristics of the
    brachycephalic-brunette than of the dolicho-blond. The greater
    proportion of moderately successful individuals, in a
    self-seeking way, however, seem, in physique, to belong to the
    last-named ethnic element.
         The temperament induced by the predatory habit of life makes
    for the survival and fullness of life of the individual under a
    regime of emulation; at the same time it makes for the survival
    and success of the group if the group's life as a collectivity is
    also predominantly a life of hostile competition with other
    groups. But the evolution of economic life in the industrially
    more mature communities has now begun to take such a turn that
    the interest of the community no longer coincides with the
    emulative interests of the individual. In their corporate
    capacity, these advanced industrial communities are ceasing to be
    competitors for the means of life or for the right to live --
    except in so far as the predatory propensities of their ruling
    classes keep up the tradition of war and rapine. These
    communities are no longer hostile to one another by force of
    circumstances, other than the circumstances of tradition and
    temperament. Their material interests -- apart, possibly, from
    the interests of the collective good fame -- are not only no
    longer incompatible, but the success of any one of the
    communities unquestionably furthers the fullness of life of any
    other community in the group, for the present and for an
    incalculable time to come. No one of them any longer has any
    material interest in getting the better of any other. The same is
    not true in the same degree as regards individuals and their
    relations to one another.
         The collective interests of any modern community center in
    industrial efficiency. The individual is serviceable for the ends
    of the community somewhat in proportion to his efficiency in the
    productive employments vulgarly so called. This collective
    interest is best served by honesty, diligence, peacefulness,
    good-will, an absence of self-seeking, and an habitual
    recognition and apprehension of causal sequence, without
    admixture of animistic belief and without a sense of dependence
    on any preternatural intervention in the course of events. Not
    much is to be said for the beauty, moral excellence, or general
    worthiness and reputability of such a prosy human nature as these
    traits imply; and there is little ground of enthusiasm for the
    manner of collective life that would result from the prevalence
    of these traits in unmitigated dominance. But that is beside the
    point. The successful working of a modern industrial community is
    best secured where these traits concur, and it is attained in the
    degree in which the human material is characterized by their
    possession. Their presence in some measure is required in order
    to have a tolerable adjustment to the circumstances of the modern
    industrial situation. The complex, comprehensive. essentially
    peaceable, and highly organized mechanism of the modern
    industrial community works to the best advantage when these
    traits, or most of them, are present in the highest practicable
    degree. These traits are present in a markedly less degree in the
    man of the predatory type than is useful for the purposes of the
    modern collective life.
         On the other hand, the immediate interest of the individual
    under the competitive regime is best served by shrewd trading and
    unscrupulous management. The characteristics named above as
    serving the interests of the community are disserviceable to the
    individual, rather than otherwise. The presence of these
    aptitudes in his make-up diverts his energies to other ends than
    those of pecuniary gain; and also in his pursuit of gain they
    lead him to seek gain by the indirect and ineffectual channels of
    industry, rather than by a free and unfaltering career of sharp
    practice. The industrial aptitudes are pretty consistently a
    hindrance to the individual. Under the regime of emulation the
    members of a modern industrial community are rivals, each of whom
    will best attain his individual and immediate advantage if,
    through an exceptional exemption from scruple, he is able
    serenely to overreach and injure his fellows when the chance
    offers.
          It has already been noticed that modern economic
    institutions fall into two roughly distinct categories -- the
    pecuniary and the industrial. The like is true of employments.
    Under the former head are employments that have to do with
    ownership or acquisition; under the latter head, those that have
    to do with workmanship or production. As was found in speaking of
    the growth of institutions, so with regard to employments. The
    economic interests of the leisure class lie in the pecuniary
    employments; those of the working classes lie in both classes of
    employments, but chiefly in the industrial. Entrance to the
    leisure class lies through the pecuniary employments.
         These two classes of employment differ materially in respect
    of the aptitudes required for each; and the training which they
    give similarly follows two divergent lines. The discipline of the
    pecuniary employments acts to conserve and to cultivate certain
    of the predatory aptitudes and the predatory animus. It does this
    both by educating those individuals and classes who are occupied
    with these employments and by selectively repressing and
    eliminating those individuals and lines of descent that are unfit
    in this respect. So far as men's habits of thought are shaped by
    the competitive process of acquisition and tenure; so far as
    their economic functions are comprised within the range of
    ownership of wealth as conceived in terms of exchange value, and
    its management and financiering through a permutation of values;
    so far their experience in economic life favors the survival and
    accentuation of the predatory temperament and habits of thought.
    Under the modern, peaceable system, it is of course the peaceable
    range of predatory habits and aptitudes that is chiefly fostered
    by a life of acquisition. That is to say, the pecuniary
    employments give proficiency in the general line of practices
    comprised under fraud, rather than in those that belong under the
    more archaic method of forcible seizure.
         These pecuniary employments, tending to conserve the
    predatory temperament, are the employments which have to do with
    ownership -- the immediate function of the leisure class proper
    -- and the subsidiary functions concerned with acquisition and
    accumulation. These cover the class of persons and that range of
    duties in the economic process which have to do with the
    ownership of enterprises engaged in competitive industry;
    especially those fundamental lines of economic management which
    are classed as financiering operations. To these may be added the
    greater part of mercantile occupations. In their best and
    clearest development these duties make up the economic office of
    the "captain of industry." The captain of industry is an astute
    man rather than an ingenious one, and his captaincy is a
    pecuniary rather than an industrial captaincy. Such
    administration of industry as he exercises is commonly of a
    permissive kind. The mechanically effective details of production
    and of industrial organization are delegated to subordinates of a
    less "practical" turn of mind -- men who are possessed of a gift
    for workmanship rather than administrative ability. So far as
    regards their tendency in shaping human nature by education and
    selection, the common run of non-economic employments are to be
    classed with the pecuniary employments. Such are politics and
    ecclesiastical and military employments.
         The pecuniary employments have also the sanction of
    reputability in a much higher degree than the industrial
    employments. In this way the leisure-class standards of good
    repute come in to sustain the prestige of those aptitudes that
    serve the invidious purpose; and the leisure-class scheme of
    decorous living, therefore, also furthers the survival and
    culture of the predatory traits. Employments fall into a
    hierarchical gradation of reputability. Those which have to do
    immediately with ownership on a large scale are the most
    reputable of economic employments proper. Next to these in good
    repute come those employments that are immediately subservient to
    ownership and financiering -- such as banking and the law.
    Banking employments also carry a suggestion of large ownership,
    and this fact is doubtless accountable for a share of the
    prestige that attaches to the business. The profession of the law
    does not imply large ownership ; but since no taint of
    usefulness, for other than the competitive purpose, attaches to
    the lawyer's trade, it grades high in the conventional scheme.
    The lawyer is exclusively occupied with the details of predatory
    fraud, either in achieving or in checkmating chicanery, and
    success in the profession is therefore accepted as marking a
    large endowment of that barbarian astuteness which has always
    commanded men's respect and fear. Mercantile pursuits are only
    half-way reputable, unless they involve a large element of
    ownership and a small element of usefulness. They grade high or
    low somewhat in proportion as they serve the higher or the lower
    needs; so that the business of retailing the vulgar necessaries
    of life descends to the level of the handicrafts and factory
    labor. Manual labor, or even the work of directing mechanical
    processes, is of course on a precarious footing as regards
    respectability. A qualification is necessary as regards the
    discipline given by the pecuniary employments. As the scale of
    industrial enterprise grows larger, pecuniary management comes to
    bear less of the character of chicanery and shrewd competition in
    detail. That is to say, for an ever-increasing proportion of the
    persons who come in contact with this phase of economic life,
    business reduces itself to a routine in which there is less
    immediate suggestion of overreaching or exploiting a competitor.
    The consequent exemption from predatory habits extends chiefly to
    subordinates employed in business. The duties of ownership and
    administration are virtually untouched by this qualification.
         The case is different as regards those individuals or
    classes who are immediately occupied with the technique and
    manual operations of production. Their daily life is not in the
    same degree a course of habituation to the emulative and
    invidious motives and maneuvers of the pecuniary side of
    industry. They are consistently held to the apprehension and
    coOrdination of mechanical facts and sequences, and to their
    appreciation and utilization for the purposes of human life. So
    far as concerns this portion of the population, the educative and
    selective action of the industrial process with which they are
    immediately in contact acts to adapt their habits of thought to
    the non-invidious purposes of the collective life. For them,
    therefore, it hastens the obsolescence of the distinctively
    predatory aptitudes and propensities carried over by heredity and
    tradition from the barbarian past of the race.
         The educative action of the economic life of the community,
    therefore, is not of a uniform kind throughout all its
    manifestations. That range of economic activities which is
    concerned immediately with pecuniary competition has a tendency
    to conserve certain predatory traits; while those indusstrial
    occupations which have to do immediately with the production of
    goods have in the main the contrary tendency. But with regard to
    the latter class of employments it is to be noticed in
    qualification that the persons engaged in them are nearly all to
    some extent also concerned with matters of pecuniary competition
    (as, for instance, in the competitive fixing of wages and
    salaries, in the purchase of goods for consumption, etc.).
    Therefore the distinction here made between classes of
    employments is by no means a hard and fast distinction between
    classes of persons.
         The employments of the leisure classes in modernindustry are
    such as to keep alive certain of the predatory habits and
    aptitudes. So far as the members of those classes take part in
    the industrial process, their training tends to conserve in them
    the barbarian temperament. But there is something to be said on
    the other side. Individuals so placed as to be exempt from strain
    may survive and transmit their characteristics even if they
    differ widely from the average of the species both in physique
    and in spiritual make-up. the chances for a survival and
    transmission of atavistic traits are greatest in those classes
    that are most sheltered from the stress of circumstances. The
    leisure class is in some degree sheltered from the stress of the
    industrial situation, and should, therefore, afford an
    exceptionally great proportion of reversions to the peaceable or
    savage temperament. It should be possible for such aberrant or
    atavistic individuals to unfold their life activity on
    ante-predatory lines without suffering as prompt a repression Or
    elimination as in the lower walks of life.
         Something of the sort seems to be true in fact. there is,
    for instance, an appreciable proportion of the upper classes
    whose inclinations lead them into philanthropic work, and there
    is a considerable body of sentiment in the class going to support
    efforts of reform and amelioration, And much of this
    philanthropic and reformatory effort, moreover, bears the marks
    of that amiable "cleverness" and incoherence that is
    characteristic of the primitive savage. But it may still be
    doubtful whether these facts are evidence of a larger proportion
    of reversions in the higher than in the lower strata, Even if the
    same inclinations were present in the impecunious classes, it
    would not as easily find expression there; since those classes
    lack the means and the time and energy to give effect to their
    inclinations in this respect. The prima facie evidence of the
    facts can scarcely go unquestioned.
         In further qualification it is to be noted that the leisure
    class of today is recruited from those who have been successful
    in a pecuniary way, and who, therefore, are presumably endowed
    with more than an even complement of the predatory traits.
    Entrance into the leisure class lies through the pecuniary
    employments, and these employments, by selection and adaptation,
    act to admit to the upper levels only those lines of descent that
    are pecuniarily fit to survive under the predatory test. And so
    soon as a case of reversion to non-predatory human nature shows
    itself on these upper levels, it is commonly weeded out and
    thrown back to the lower pecuniary levels. In order to hold its
    place in the class, a stock must have the pecuniary temperament;
    otherwise its fortune would he dissipated and it would presently
    lose caste. Instances of this kind are sufficiently frequent.
         The constituency of the leisure class is kept up by a
    continual selective process, whereby the individuals and lines of
    descent that are eminently fitted for an aggressive pecuniary
    competition are withdraw from the lower classes. In order to
    reach the upper levels the aspirant must have, not only a fair
    average complement of the pecuniary aptitudes, but he must have
    these gifts in such an eminent degree as to overcome very
    material difficulties that stand in the way of his ascent.
    Barring accidents, the nouveaux arriváéás are a picked body.
         This process of selective admission has, of course, always
    been going on; ever since the fashion of pecuniary emulation set
    in -- which is much the same as saying, ever since the
    institution of a leisure class was first installed. But the
    precise ground of selection has not always been the same, and the
    selective process has therefore not always given the same
    results. In the early barbarian, or predatory stage proper, the
    test of fitness was prowess, in the naive sense of the word. to
    gain entrance to the class, the candidate had to he gifted with
    clannishness, massiveness, ferocity , unscrupulousness, and
    tenacity of purpose. these were the qualities that counted toward
    the accumulation and continued tenure of wealth. the economic
    basis of the leisure class, then as later, was the possession of
    wealth; hut the methods of accumulating wealth, and the gifts
    required for holding it, have changed in some degree since the
    early days of the predatory culture. In consequence of the
    selective process the dominant traits of the early barbarian
    leisure class were bold aggression, an alert sense of status, and
    a free resort to fraud. the members of the class held their place
    by tenure of prowess. In the later barbarian culture society
    attained settled methods of acquisition and possession under the
    quasi-peaceable regime of status. Simple aggression and
    unrestrained violence in great measure gave place to shrewd
    practice and chicanery, as the best approved method of
    accumulating wealth. A different range of aptitudes and
    propensities would then be conserved in the leisure class.
    Masterful aggression, and the correlative massiveness, together
    with a ruthlessly consistent sense of status, would still count
    among the most splendid traits of the class. These have remained
    in our traditions as the typical "aristocratic virtues." But with
    these were associated an increasing complement of the less
    obtrusive pecuniary virtues; such as providence, prudence, and
    chicanery. As time has gone on, and the modern peaceable stage of
    pecuniary culture has been approached, the last-named range of
    aptitudes and habits has gained in relative effectiveness for
    pecuniary ends, and they have counted for relatively more in the
    selective process under which admission is gained and place is
    held in the leisure class.
         The ground of selection has changed, until the aptitudes
    which now qualify for admission to the class are the pecuniary
    aptitudes only. What remains of the predatory barbarian traits is
    the tenacity of purpose or consistency of aim which distinguished
    the successful predatory barbarian from the peaceable savage whom
    he supplanted. But this trait can not be said characteristically
    to distinguish the pecuniarily successful upper-class man from
    the rank and file of the industrial classes. The training and the
    selection to which the latter are exposed in modernindustrial
    life give a similarly decisive weight to this trait. Tenacity of
    purpose may rather be said to distinguish both these classes from
    two others; the shiftless ne'er do-well and the lower-class
    delinquent. In point of natural endowment the pecuniary man
    compares with the delinquent in much the same way as the
    industrial man compares with the good-natured shiftless
    dependent. The ideal pecuniary man is like the ideal delinquent
    in his unscrupulous conversion of goods and persons to his own
    ends, and in a callous disregard of the feelings and wishes of
    others and of the remoter effects of his actions; but he is
    unlike him in possessing a keener sense of status, and in working
    more consistently and farsightedly to a remoter end. The kinship
    of the two types of temperament is further shown in a proclivity
    to "sport" and gambling, and a relish of aimless emulation. The
    ideal pecuniary man also shows a curious kinship with the
    delinquent in one of the concomitant variations of the predatory
    human nature. The delinquent is very commonly of a superstitious
    habit of mind; he is a great believer in luck, spells, divination
    and destiny, and in omens and shamanistic ceremony. Where
    circumstances are favorable, this proclivity is apt to express
    itself in a certain servile devotional fervor and a punctilious
    attention to devout observances; it may perhaps be better
    characterized as devoutness than as religion. At this point the
    temperament of the delinquent has more in common with the
    pecuniary and leisure classes than with the industrial man or
    with the class of shiftless dependents.
         Life in a modern industrial community, or in other words
    life under the pecuniary culture, acts by a process of selection
    to develop and conserve a certain range of aptitudes and
    propensities. The present tendency of this selective process is
    not simply a reversion to a given, immutable ethnic type. It
    tends rather to a modification of human nature differing in some
    respects from any of the types or variants transmitted out of the
    past. The objective point of the evolution is not a single one.
    The temperament which the evolution acts to establish as normal
    differs from any one of the archaic variants of human nature in
    its greater stability of aim -- greater singleness of purpose and
    greater persistence in effort. So far as concerns economic
    theory, the objective point of the selective process is on the
    whole single to this extent; although there are minor tendencies
    of considerable importance diverging from this line of
    development. But apart from this general trend the line of
    development is not single. As concerns economic theory, the
    development in other respects runs on two divergent lines. So far
    as regards the selective conservation of capacities or aptitudes
    in individuals, these two lines may be called the pecuniary and
    the industrial. As regards the conservation of propensities,
    spiritual attitude, or animus, the two may be called the
    invidious or self-regarding and the non-invidious or economical.
    As regards the intellectual or cognitive bent of the two
    directions of growth, the former may he characterized as the
    personal standpoint, of conation, qualitative relation, status,
    or worth; the latter as the impersonal standpoint, of sequence,
    quantitative relation, mechanical efficiency, or use.
         The pecuniary employments call into action chiefly the
    former of these two ranges of aptitudes and propensities, and act
    selectively to conserve them in the population. The industrial
    employments, on the other hand, chiefly exercise the latter
    range, and act to conserve them. An exhaustive psychological
    analysis will show that each of these two ranges of aptitudes and
    propensities is but the multiform expression of a given
    temperamental bent. By force of the unity or singleness of the
    individual, the aptitudes, animus, and interests comprised in the
    first-named range belong together as expressions of a given
    variant of human nature. The like is true of the latter range.
    The two may be conceived as alternative directions of human life,
    in such a way that a given individual inclines more or less
    consistently to the one or the other. The tendency of the
    pecuniary life is, in a general way, to conserve the barbarian
    temperament, but with the substitution of fraud and prudence, or
    administrative ability, in place of that predilection for
    physical damage that characterizes the early barbarian. This
    substitution of chicanery in place of devastation takes place
    only in an uncertain degree. Within the pecuniary employments the
    selective action runs pretty consistently in this direction, but
    the discipline of pecuniary life, outside the competition for
    gain, does not work consistently to the same effect. The
    discipline of modernlife in the consumption of time and goods
    does not act unequivocally to eliminate the aristocratic virtues
    or to foster the bourgeois virtues. The conventional scheme of
    decent living calls for a considerable exercise of the earlier
    barbarian traits. Some details of this traditional scheme of
    life, bearing on this point, have been noticed in earlier
    chapters under the head of leisure, and further details will be
    shown in later chapters.
         From what has been said, it appears that the leisure-class
    life and the leisure-class scheme of life should further the
    conservation of the barbarian temperament; chiefly of the
    quasi-peaceable, or bourgeois, variant, but also in some measure
    of the predatory variant. In the absence of disturbing factors,
    therefore, it should be possible to trace a difference of
    temperament between the classes of society. The aristocratic and
    the bourgeois virtues -- that is to say the destructive and
    pecuniary traits -- should be found chiefly among the upper
    classes, and the industrial virtues -- that is to say the
    peaceable traits -- chiefly among the classes given to mechanical
    industry.
         In a general and uncertain way this holds true, hut the test
    is not so readily applied nor so conclusive as might be wished.
    There are several assignable reasons for its partial failure. All
    classes are in a measure engaged in the pecuniary struggle, and
    in all classes the possession of the pecuniary traits counts
    towards the success and survival of the individual. Wherever the
    pecuniary culture prevails, the selective process by which men's
    habits of thought are shaped, and by which the survival of rival
    lines of descent is decided, proceeds proximately on the basis of
    fitness for acquisition. Consequently, if it were not for the
    fact that pecuniary efficiency is on the whole incompatible with
    industrial efficiency, the selective action of all occupations
    would tend to the unmitigated dominance of the pecuniary
    temperament. The result would be the installation of what has
    been known as the "economic man," as the normal and definitive
    type of human nature. But the "economic man," whose only interest
    is the self-regarding one and whose only human trait is prudence
    is useless for the purposes of modern industry.
         The modern industry requires an impersonal, non-invidious
    interest in the work in hand. Without this the elaborate
    processes of industry would be impossible, and would, indeed,
    never have been conceived. This interest in work differentiates
    the workman from the criminal on the one hand, and from the
    captain of industry on the other. Since work must be done in
    order to the continued life of the community, there results a
    qualified selection favoring the spiritual aptitude for work,
    within a certain range of occupations. This much, however, is to
    be conceded, that even within the industrial occupations the
    selective elimination of the pecuniary traits is an uncertain
    process, and that there is consequently an appreciable survival
    of the barbarian temperament even within these occupations. On
    this account there is at present no broad distinction in this
    respect between the leisure-class character and the character of
    the common run of the population.
         The whole question as to a class distinction in respect to
    spiritual make-up is also obscured by the presence, in all
    classes of society, of acquired habits of life that closely
    simulate inherited traits and at the same time act to develop in
    the entire body of the population the traits which they simulate.
    These acquired habits, or assumed traits of character, are most
    commonly of an aristocratic cast. The prescriptive position of
    the leisure class as the exemplar of reputability has imposed
    many features of the leisure-class theory of life upon the lower
    classes; with the result that there goes on, always and
    throughout society, a more or less persistent cultivation of
    these aristocratic traits. On this ground also these traits have
    a better chance of survival among the body of the people than
    would be the case if it were not for the precept and example of
    the leisure class. As one channel, and an important one, through
    which this transfusion of aristocratic views of life, and
    consequently more or less archaic traits of character goes on,
    may be mentioned the class of domestic servants. these have their
    notions of what is good and beautiful shaped by contact with the
    master class and carry the preconceptions so acquired back among
    their low-born equals, and so disseminate the higher ideals
    abroad through the community without the loss of time which this
    dissemination might otherwise suffer. The saying "Like master,
    like man, " has a greater significance than is commonly
    appreciated for the rapid popular acceptance of many elements of
    upper-class culture.
         There is also a further range of facts that go to lessen
    class differences as regards the survival of the pecuniary
    virtues. The pecuniary struggle produces an underfed class, of
    large proportions. This underfeeding consists in a deficiency of
    the necessaries of life or of the necessaries of a decent
    expenditure. In either case the result is a closely enforced
    struggle for the means with which to meet the daily needs;
    whether it be the physical or the higher needs. The strain of
    self-assertion against odds takes up the whole energy of the
    individual; he bends his efforts to compass his own invidious
    ends alone, and becomes continually more narrowly self-seeking.
    The industrial traits in this way tend to obsolescence through
    disuse. Indirectly, therefore, by imposing a scheme of pecuniary
    decency and by withdrawing as much as may be of the means of life
    from the lower classes, the institution of a leisure class acts
    to conserve the pecuniary traits in the body of the population.
    The result is an assimilation of the lower classes to the type of
    human nature that belongs primarily to the upper classes only.
         It appears, therefore, that there is no wide difference in
    temperament between the upper and the lower classes; but it
    appears also that the absence of such a difference is in good
    part due to the prescriptive example of the leisure class and to
    the popular acceptance of those broad principles of conspicuous
    waste and pecuniary emulation on which the institution of a
    leisure class rests. The institution acts to lower the industrial
    efficiency of the community and retard the adaptation of human
    nature to the exigencies of modern industrial life. It affects
    the prevalent or effective human nature in a conservative
    direction, (1) by direct transmission of archaic traits, through
    inheritance within the class and wherever the leisure-class blood
    is transfused outside the class, and (2) by conserving and
    fortifying the traditions of the archaic regime, and so making
    the chances of survival of barbarian traits greater also outside
    the range of transfusion of leisure-class blood.
         But little if anything has been done towards collecting or
    digesting data that are of special significance for the question
    of survival or elimination of traits in the modern populations.
    Little of a tangible character can therefore be offered in
    support of the view here taken, beyond a discursive review of
    such everyday facts as lie ready to hand. Such a recital can
    scarcely avoid being commonplace and tedious, but for all that it
    seems necessary to the completeness of the argument, even in the
    meager outline in which it is here attempted. A degree of
    indulgence may therefore fairly be bespoken for the succeeding
    chapters, which offer a fragmentary recital of this kind.
    
    Chapter Ten
    
    Modern Survivals of Prowess
    
    
    
         The leisure class lives by the industrial community rather
    than in it. Its relations to industry are of a pecuniary rather
    than an industrial kind. Admission to the class is gained by
    exercise of the pecuniary aptitudes -- aptitudes for acquisition
    rather than for serviceability. There is, therefore, a continued
    selective sifting of the human material that makes up the leisure
    class, and this selection proceeds on the ground of fitness for
    pecuniary pursuits. But the scheme of life of the class is in
    large part a heritage from the past, and embodies much of the
    habits and ideals of the earlier barbarian period. This archaic,
    barbarian scheme of life imposes itself also on the lower orders,
    with more or less mitigation. In its turn the scheme of life, of
    conventions, acts selectively and by education to shape the human
    material, and its action runs chiefly in the direction of
    conserving traits, habits, and ideals that belong to the early
    barbarian age -- the age of prowess and predatory life.
         The most immediate and unequivocal expression of that
    archaic human nature which characterizes man in the predatory
    stage is the fighting propensity proper. In cases where the
    predatory activity is a collective one, this propensity is
    frequently called the martial spirit, or, latterly, patriotism.
    It needs no insistence to find assent to the proposition that in
    the countries of civilized Europe the hereditary leisure class is
    endowed with this martial spirit in a higher degree than the
    middle classes. Indeed, the leisure class claims the distinction
    as a matter of pride, and no doubt with some grounds. War is
    honorable, and warlike prowess is eminently honorific in the eyes
    of the generality of men; and this admiration of warlike prowess
    is itself the best voucher of a predatory temperament in the
    admirer of war. The enthusiasm for war, and the predatory temper
    of which it is the index, prevail in the largest measure among
    the upper classes, especially among the hereditary leisure class.
    Moreover, the ostensible serious occupation of the upper class is
    that of government, which, in point of origin and developmental
    content, is also a predatory occupation.
         The only class which could at all dispute with the
    hereditary leisure class the honor of an habitual bellicose frame
    of mind is that of the lower-class delinquents. In ordinary
    times, the large body of the industrial classes is relatively
    apathetic touching warlike interests. When unexcited, this body
    of the common people, which makes up the effective force of the
    industrial community, is rather averse to any other than a
    defensive fight; indeed, it responds a little tardily even to a
    provocation which makes for an attitude of defense. In the more
    civilized communities, or rather in the communities which have
    reached an advanced industrial development, the spirit of warlike
    aggression may be said to be obsolescent among the common people.
    This does not say that there is not an appreciable number of
    individuals among the industrial classes in whom the martial
    spirit asserts itself obtrusively. Nor does it say that the body
    of the people may not be fired with martial ardor for a time
    under the stimulus of some special provocation, such as is seen
    in operation today in more than one of the countries of Europe,
    and for the time in America. But except for such seasons of
    temporary exaltation, and except for those individuals who are
    endowed with an archaic temperament of the predatory type,
    together with the similarly endowed body of individuals among the
    higher and the lowest classes, the inertness of the mass of any
    modern civilized community in this respect is probably so great
    as would make war impracticable, except against actual invasion.
    The habits and aptitudes of the common run of men make for an
    unfolding of activity in other, less picturesque directions than
    that of war.
         This class difference in temperament may be due in part to a
    difference in the inheritance of acquired traits in the several
    classes, but it seems also, in some measure, to correspond with a
    difference in ethnic derivation. The class difference is in this
    respect visibly less in those countries whose population is
    relatively homogeneous, ethnically, than in the countries where
    there is a broader divergence between the ethnic elements that
    make up the several classes of the community. In the same
    connection it may be noted that the later accessions to the
    leisure class in the latter countries, in a general way, show
    less of the martial spirit than contemporary representatives of
    the aristocracy of the ancient line. These nouveaux arrivés have
    recently emerged from the commonplace body of the population and
    owe their emergence into the leisure class to the exercise of
    traits and propensities which are not to be classed as prowess in
    the ancient sense.
         Apart from warlike activity proper, the institution of the
    duel is also an expression of the same superior readiness for
    combat; and the duel is a leisure-class institution. The duel is
    in substance a more or less deliberate resort to a fight as a
    final settlement of a difference of opinion. In civilized
    communities it prevails as a normal phenomenon only where there
    is an hereditary leisure class, and almost exclusively among that
    class. The exceptions are (1) military and naval officers who are
    ordinarily members of the leisure class, and who are at the same
    time specially trained to predatory habits of mind and (2) the
    lower-class delinquents -- who are by inheritance, or training,
    or both, of a similarly predatory disposition and habit. It is
    only the high-bred gentleman and the rowdy that normally resort
    to blows as the universal solvent of differences of opinion. The
    plain man will ordinarily fight only when excessive momentary
    irritation or alcoholic exaltation act to inhibit the more
    complex habits of response to the stimuli that make for
    provocation. He is then thrown back upon the simpler, less
    differentiated forms of the instinct of self-assertion; that is
    to say, he reverts temporarily and without reflection to an
    archaic habit of mind.
         This institution of the duel as a mode of finally settling
    disputes and serious questions of precedence shades off into the
    obligatory, unprovoked private fight, as a social obligation due
    to one's good repute. As a leisure-class usage of this kind we
    have, particularly, that bizarre survival of bellicose chivalry,
    the German student duel. In the lower or spurious leisure class
    of the delinquents there is in all countries a similar, though
    less formal, social obligation incumbent on the rowdy to assert
    his manhood in unprovoked combat with his fellows. And spreading
    through all grades of society, a similar usage prevails among the
    boys of the community. The boy usually knows to nicety, from day
    to day, how he and his associates grade in respect of relative
    fighting capacity; and in the community of boys there is
    ordinarily no secure basis of reputability for any one who, by
    exception, will not or can not fight on invitation.
         All this applies especially to boys above a certain somewhat
    vague limit of maturity. The child's temperament does not
    commonly answer to this description during infancy and the years
    of close tutelage, when the child still habitually seeks contact
    with its mother at every turn of its daily life. During this
    earlier period there is little aggression and little propensity
    for antagonism. The transition from this peaceable temper to the
    predaceous, and in extreme cases malignant, mischievousness of
    the boy is a gradual one, and it is accomplished with more
    completeness, covering a larger range of the individual's
    aptitudes, in some cases than in others. In the earlier stage of
    his growth, the child, whether boy or girl, shows less of
    initiative and aggressive self-assertion and less of an
    inclination to isolate himself and his interests from the
    domestic group in which he lives, and he shows more of
    sensitiveness to rebuke, bashfulness, timidity, and the need of
    friendly human contact. In the common run of cases this early
    temperament passes, by a gradual but somewhat rapid obsolescence
    of the infantile features, into the temperament of the boy
    proper; though there are also cases where the predaceous futures
    of boy life do not emerge at all, or at the most emerge in but a
    slight and obscure degree.
         In girls the transition to the predaceous stage is seldom
    accomplished with the same degree of completeness as in boys; and
    in a relatively large proportion of cases it is scarcely
    undergone at all. In such cases the transition from infancy to
    adolescence and maturity is a gradual and unbroken process of the
    shifting of interest from infantile purposes and aptitudes to the
    purposes, functions, and relations of adult life. In the girls
    there is a less general prevalence of a predaceous interval in
    the development; and in the cases where it occurs, the predaceous
    and isolating attitude during the interval is commonly less
    accentuated.
         In the male child the predaceous interval is ordinarily
    fairly well marked and lasts for some time, but it is commonly
    terminated (if at all) with the attainment of maturity. This last
    statement may need very material qualification. The cases are by
    no means rare in which the transition from the boyish to the
    adult temperament is not made, or is made only partially --
    understanding by the "adult" temperament the average temperament
    of those adult individuals in modern industrial life who have
    some serviceability for the purposes of the collective life
    process, and who may therefore be said to make up the effective
    average of the industrial community.
         The ethnic composition of the European populations varies.
    In some cases even the lower classes are in large measure made up
    of the peace-disturbing dolicho-blond; while in others this
    ethnic element is found chiefly among the hereditary leisure
    class. The fighting habit seems to prevail to a less extent among
    the working-class boys in the latter class of populations than
    among the boys of the upper classes or among those of the
    populations first named.
         If this generalization as to the temperament of the boy
    among the working classes should be found true on a fuller and
    closer scrutiny of the field, it would add force to the view that
    the bellicose temperament is in some appreciable degree a race
    characteristic; it appears to enter more largely into the make-up
    of the dominant, upper-class ethnic type -- the dolicho-blond --
    of the European countries than into the subservient, lower-class
    types of man which are conceived to constitute the body of the
    population of the same communities.
         The case of the boy may seem not to bear seriously on the
    question of the relative endowment of prowess with which the
    several classes of society are gifted; but it is at least of some
    value as going to show that this fighting impulse belongs to a
    more archaic temperament than that possessed by the average adult
    man of the industrious classes. In this, as in many other
    features of child life, the child reproduces, temporarily and in
    miniature, some of the earlier phases of the development of adult
    man. Under this interpretation, the boy's predilection for
    exploit and for isolation of his own interest is to be taken as a
    transient reversion to the human nature that is normal to the
    early barbarian culture -- the predatory culture proper. In this
    respect, as in much else, the leisure-class and the
    delinquent-class character shows a persistence into adult life of
    traits that are normal to childhood and youth, and that are
    likewise normal or habitual to the earlier stages of culture.
    Unless the difference is traceable entirely to a fundamental
    difference between persistent ethnic types, the traits that
    distinguish the swaggering delinquent and the punctilious
    gentleman of leisure from the common crowd are, in some measure,
    marks of an arrested spiritual development. They mark an immature
    phase, as compared with the stage of development attained by the
    average of the adults in the modern industrial community. And it
    will appear presently that the puerile spiritual make-up of these
    representatives of the upper and the lowest social strata shows
    itself also in the presence of other archaic traits than this
    proclivity to ferocious exploit and isolation.
         As if to leave no doubt about the essential immaturity of
    the fighting temperament, we have, bridging the interval between
    legitimate boyhood and adult manhood, the aimless and playful,
    but more or less systematic and elaborate, disturbances of the
    peace in vogue among schoolboys of a slightly higher age. In the
    common run of cases, these disturbances are confined to the
    period of adolescence. They recur with decreasing frequency and
    acuteness as youth merges into adult life, and so they reproduce,
    in a general way, in the life of the individual, the sequence by
    which the group has passed from the predatory to a more settled
    habit of life. In an appreciable number of cases the spiritual
    growth of the individual comes to a close before he emerges from
    this puerile phase; in these cases the fighting temper persists
    through life. Those individuals who in spiritual development
    eventually reach man's estate, therefore, ordinarily pass through
    a temporary archaic phase corresponding to the permanent
    spiritual level of the fighting and sporting men. Different
    individuals will, of course, achieve spiritual maturity and
    sobriety in this respect in different degrees; and those who fail
    of the average remain as an undissolved residue of crude humanity
    in the modern industrial community and as a foil for that
    selective process of adaptation which makes for a heightened
    industrial efficiency and the fullness of life of the
    collectivity. This arrested spiritual development may express
    itself not only in a direct participation by adults in youthful
    exploits of ferocity, but also indirectly in aiding and abetting
    disturbances of this kind on the part of younger persons. It
    thereby furthers the formation of habits of ferocity which may
    persist in the later life of the growing generation, and so
    retard any movement in the direction of a more peaceable
    effective temperament on the part of the community. If a person
    so endowed with a proclivity for exploits is in a position to
    guide the development of habits in the adolescent members of the
    community, the influence which he exerts in the direction of
    conservation and reversion to prowess may be very considerable.
    This is the significance, for instance, of the fostering care
    latterly bestowed by many clergymen and other pillars of society
    upon "boys' brigades" and similar pseudo-military organizations.
    The same is true of the encouragement given to the growth of
    "college spirit," college athletics, and the like, in the higher
    institutions of learning.
         These manifestations of the predatory temperament are all to
    be classed under the head of exploit. They are partly simple and
    unreflected expressions of an attitude of emulative ferocity,
    partly activities deliberately entered upon with a view to
    gaining repute for prowess. Sports of all kinds are of the same
    general character, including prize-fights, bull-fights,
    athletics, shooting, angling, yachting, and games of skill, even
    where the element of destructive physical efficiency is not an
    obtrusive feature. Sports shade off from the basis of hostile
    combat, through skill, to cunning and chicanery, without its
    being possible to draw a line at any point. The ground of an
    addiction to sports is an archaic spiritual constitution -- the
    possession of the predatory emulative propensity in a relatively
    high potency, A strong proclivity to adventuresome exploit and to
    the infliction of damage is especially pronounced in those
    employments which are in colloquial usage specifically called
    sportsmanship.
         It is perhaps truer, or at least more evident, as regards
    sports than as regards the other expressions of predatory
    emulation already spoken of, that the temperament which inclines
    men to them is essentially a boyish temperament. The addiction to
    sports, therefore, in a peculiar degree marks an arrested
    development of the man's moral nature. This peculiar boyishness
    of temperament in sporting men immediately becomes apparent when
    attention is directed to the large element of make-believe that
    is present in all sporting activity. Sports share this character
    of make-believe with the games and exploits to which children,
    especially boys, are habitually inclined. Make-believe does not
    enter in the same proportion into all sports, but it is present
    in a very appreciable degree in all. It is apparently present in
    a larger measure in sportsmanship proper and in athletic contests
    than in set games of skill of a more sedentary character;
    although this rule may not be found to apply with any great
    uniformity. It is noticeable, for instance, that even very
    mild-mannered and matter-of-fact men who go out shooting are apt
    to carry an excess of arms and accoutrements in order to impress
    upon their own imagination the seriousness of their undertaking.
    These huntsmen are also prone to a histrionic, prancing gait and
    to an elaborate exaggeration of the motions, whether of stealth
    or of onslaught, involved in their deeds of exploit. Similarly in
    athletic sports there is almost invariably present a good share
    of rant and swagger and ostensible mystification -- features
    which mark the histrionic nature of these employments. In all
    this, of course, the reminder of boyish make-believe is plain
    enough. The slang of athletics, by the way, is in great part made
    up of extremely sanguinary locutions borrowed from the
    terminology of warfare. Except where it is adopted as a necessary
    means of secret communication, the use of a special slang in any
    employment is probably to be accepted as evidence that the
    occupation in question is substantially make-believe.
         A further feature in which sports differ from the duel and
    similar disturbances of the peace is the peculiarity that they
    admit of other motives being assigned for them besides the
    impulses of exploit and ferocity. There is probably little if any
    other motive present in any given case, but the fact that other
    reasons for indulging in sports are frequently assigned goes to
    say that other grounds are sometimes present in a subsidiary way.
    Sportsmen -- hunters and anglers -- are more or less in the habit
    of assigning a love of nature, the need of recreation, and the
    like, as the incentives to their favorite pastime. These motives
    are no doubt frequently present and make up a part of the
    attractiveness of the sportsman's life; but these can not be the
    chief incentives. These ostensible needs could be more readily
    and fully satisfied without the accompaniment of a systematic
    effort to take the life of those creatures that make up an
    essential feature of that "nature" that is beloved by the
    sportsman. It is, indeed, the most noticeable effect of the
    sportsman's activity to keep nature in a state of chronic
    desolation by killing off all living thing whose destruction he
    can compass.
         Still, there is ground for the sportsman's claim that under
    the existing conventionalities his need of recreation and of
    contact with nature can best be satisfied by the course which he
    takes. Certain canons of good breeding have been imposed by the
    prescriptive example of a predatory leisure class in the past and
    have been somewhat painstakingly conserved by the usage of the
    latter-day representatives of that class; and these canons will
    not permit him, without blame, to seek contact with nature on
    other terms. From being an honorable employment handed down from
    the predatory culture as the highest form of everyday leisure,
    sports have come to be the only form of outdoor activity that has
    the full sanction of decorum. Among the proximate incentives to
    shooting and angling, then, may be the need of recreation and
    outdoor life. The remoter cause which imposes the necessity of
    seeking these objects under the cover of systematic slaughter is
    a prescription that can not be violated except at the risk of
    disrepute and consequent lesion to one's self-respect.
         The case of other kinds of sport is somewhat similar. Of
    these, athletic games are the best example. Prescriptive usage
    with respect to what forms of activity, exercise, and recreation
    are permissible under the code of reputable living is of course
    present here also. Those who are addicted to athletic sports, or
    who admire them, set up the claim that these afford the best
    available means of recreation and of "physical culture." And
    prescriptive usage gives countenance to the claim. The canons of
    reputable living exclude from the scheme of life of the leisure
    class all activity that can not be classed as conspicuous
    leisure. And consequently they tend by prescription to exclude it
    also from the scheme of life of the community generally. At the
    same time purposeless physical exertion is tedious and
    distasteful beyond tolerance. As has been noticed in another
    connection, recourse is in such a case had to some form of
    activity which shall at least afford a colorable pretense of
    purpose, even if the object assigned be only a make-believe.
    Sports satisfy these requirements of substantial futility
    together with a colorable make-believe of purpose. In addition to
    this they afford scope for emulation, and are attractive also on
    that account. In order to be decorous, an employment must conform
    to the leisure-class canon of reputable waste; at the same time
    all activity, in order to be persisted in as an habitual, even if
    only partial, expression of life, must conform to the generically
    human canon of efficiency for some serviceable objective end. The
    leisure-class canon demands strict and comprehensive futility,
    the instinct of workmanship demands purposeful action. The
    leisure-class canon of decorum acts slowly and pervasively, by a
    selective elimination of all substantially useful or purposeful
    modes of action from the accredited scheme of life; the instinct
    of workmanship acts impulsively and may be satisfied,
    provisionally, with a proximate purpose. It is only as the
    apprehended ulterior futility of a given line of action enters
    the reflective complex of consciousness as an element essentially
    alien to the normally purposeful trend of the life process that
    its disquieting and deterrent effect on the consciousness of the
    agent is wrought.
         The individual's habits of thought make an organic complex,
    the trend of which is necessarily in the direction of
    serviceability to the life process. When it is attempted to
    assimilate systematic waste or futility, as an end in life, into
    this organic complex, there presently supervenes a revulsion. But
    this revulsion of the organism may be avoided if the attention
    can be confined to the proximate, unreflected purpose of
    dexterous or emulative exertion. Sports -- hunting, angling,
    athletic games, and the like -- afford an exercise for dexterity
    and for the emulative ferocity and astuteness characteristic of
    predatory life. So long as the individual is but slightly gifted
    with reflection or with a sense of the ulterior trend of his
    actions so long as his life is substantially a life of naive
    impulsive action -- so long the immediate and unreflected
    purposefulness of sports, in the way of an expression of
    dominance, will measurably satisfy his instinct of workmanship.
    This is especially true if his dominant impulses are the
    unreflecting emulative propensities of the predaceous
    temperament. At the same time the canons of decorum will commend
    sports to him as expressions of a pecuniarily blameless life. It
    is by meeting these two requirements, of ulterior wastefulness
    and proximate purposefulness, that any given employment holds its
    place as a traditional and habitual mode of decorous recreation.
    In the sense that other forms of recreation and exercise are
    morally impossible to persons of good breeding and delicate
    sensibilities, then, sports are the best available means of
    recreation under existing circumstances.
         But those members of respectable society who advocate
    athletic games commonly justify their attitude on this head to
    themselves and to their neighbors on the ground that these games
    serve as an invaluable means of development. They not only
    improve the contestant's physique, but it is commonly added that
    they also foster a manly spirit, both in the participants and in
    the spectators. Football is the particular game which will
    probably first occur to any one in this community when the
    question of the serviceability of athletic games is raised, as
    this form of athletic contest is at present uppermost in the mind
    of those who plead for or against games as a means of physical or
    moral salvation. This typical athletic sport may, therefore,
    serve to illustrate the bearing of athletics upon the development
    of the contestant's character and physique. It has been said, not
    inaptly, that the relation of football to physical culture is
    much the same as that of the bull-fight to agriculture.
    Serviceability for these lusory institutions requires sedulous
    training or breeding. The material used, whether brute or human,
    is subjected to careful selection and discipline, in order to
    secure and accentuate certain aptitudes and propensities which
    are characteristic of the ferine state, and which tend to
    obsolescence under domestication. This does not mean that the
    result in either case is an all around and consistent
    rehabilitation of the ferine or barbarian habit of mind and body.
    The result is rather a one-sided return to barbarism or to the
    feroe natura -- a rehabilitation and accentuation of those ferine
    traits which make for damage and desolation, without a
    corresponding development of the traits which would serve the
    individual's self-preservation and fullness of life in a ferine
    environment. The culture bestowed in football gives a product of
    exotic ferocity and cunning. It is a rehabilitation of the early
    barbarian temperament, together with a suppression of those
    details of temperament, which, as seen from the standpoint of the
    social and economic exigencies, are the redeeming features of the
    savage character.
         The physical vigor acquired in the training for athletic
    games -- so far as the training may be said to have this effect 
    -- is of advantage both to the individual and to the
    collectivity, in that, other things being equal, it conduces to
    economic serviceability. The spiritual traits which go with
    athletic sports are likewise economically advantageous to the
    individual, as contradistinguished from the interests of the
    collectivity. This holds true in any community where these traits
    are present in some degree in the population. Modern competition
    is in large part a process of self-assertion on the basis of
    these traits of predatory human nature. In the sophisticated form
    in which they enter into the modern, peaceable emulation, the
    possession of these traits in some measure is almost a necessary
    of life to the civilized man. But while they are indispensable to
    the competitive individual, they are not directly serviceable to
    the community. So far as regards the serviceability of the
    individual for the purposes of the collective life, emulative
    efficiency is of use only indirectly if at all. Ferocity and
    cunning are of no use to the community except in its hostile
    dealings with other communities; and they are useful to the
    individual only because there is so large a proportion of the
    same traits actively present in the human environment to which he
    is exposed. Any individual who enters the competitive struggle
    without the due endowment of these traits is at a disadvantage,
    somewhat as a hornless steer would find himself at a disadvantage
    in a drove of horned cattle.
         The possession and the cultivation of the predatory traits
    of character may, of course, be desirable on other than economic
    grounds. There is a prevalent aesthetic or ethical predilection
    for the barbarian aptitudes, and the traits in question minister
    so effectively to this predilection that their serviceability in
    the aesthetic or ethical respect probably offsets any economic
    unserviceability which they may give. But for the present purpose
    that is beside the point. Therefore nothing is said here as to
    the desirability or advisability of sports on the whole, or as to
    their value on other than economic grounds.
         In popular apprehension there is much that is admirable in
    the type of manhood which the life of sport fosters. There is
    self-reliance and good-fellowship, so termed in the somewhat
    loose colloquial use of the words. From a different point of view
    the qualities currently so characterized might be described as
    truculence and clannishness. The reason for the current approval
    and admiration of these manly qualities, as well as for their
    being called manly, is the same as the reason for their
    usefulness to the individual. The members of the community, and
    especially that class of the community which sets the pace in
    canons of taste, are endowed with this range of propensities in
    sufficient measure to make their absence in others felt as a
    shortcoming, and to make their possession in an exceptional
    degree appreciated as an attribute of superior merit. The traits
    of predatory man are by no means obsolete in the common run of
    modern populations. They are present and can be called out in
    bold relief at any time by any appeal to the sentiments in which
    they express themselves -- unless this appeal should clash with
    the specific activities that make up our habitual occupations and
    comprise the general range of our everyday interests. The common
    run of the population of any industrial community is emancipated
    from these, economically considered, untoward propensities only
    in the sense that, through partial and temporary disuse, they
    have lapsed into the background of sub-conscious motives. With
    varying degrees of potency in different individuals, they remain
    available for the aggressive shaping of men's actions and
    sentiments whenever a stimulus of more than everyday intensity
    comes in to call them forth. And they assert themselves forcibly
    in any case where no occupation alien to the predatory culture
    has usurped the individual's everyday range of interest and
    sentiment. This is the case among the leisure class and among
    certain portions of the population which are ancillary to that
    class. Hence the facility with which any new accessions to the
    leisure class take to sports; and hence the rapid growth of
    sports and of the sporting sentient in any industrial community
    where wealth has accumulated sufficiently to exempt a
    considerable part of the population from work.
         A homely and familiar fact may serve to show that the
    predaceous impulse does not prevail in the same degree in all
    classes. Taken simply as a feature of modern life, the habit of
    carrying a walking-stick may seem at best a trivial detail; but
    the usage has a significance for the point in question. The
    classes among whom the habit most prevails -- the classes with
    whom the walking-stick is associated in popular apprehension --
    are the men of the leisure class proper, sporting men, and the
    lower-class delinquents. To these might perhaps be added the men
    engaged in the pecuniary employments. The same is not true of the
    common run of men engaged in industry and it may be noted by the
    way that women do not carry a stick except in case of infirmity,
    where it has a use of a different kind. The practice is of course
    in great measure a matter of polite usage; but the basis of
    polite usage is, in turn, the proclivities of the class which
    sets the pace in polite usage. The walking-stick serves the
    purpose of an advertisement that the bearer's hands are employed
    otherwise than in useful effort, and it therefore has utility as
    an evidence of leisure. But it is also a weapon, and it meets a
    felt need of barbarian man on that ground. The handling of so
    tangible and primitive a means of offense is very comforting to
    any one who is gifted with even a moderate share of ferocity.
         The exigencies of the language make it impossible to avoid
    an apparent implication of disapproval of the aptitudes,
    propensities, and expressions of life here under discussion. It
    is, however, not intended to imply anything in the way of
    deprecation or commendation of any one of these phases of human
    character or of the life process. The various elements of the
    prevalent human nature are taken up from the point of view of
    economic theory, and the traits discussed are gauged and graded
    with regard to their immediate economic bearing on the facility
    of the collective life process. That is to say, these phenomena
    are here apprehended from the economic point of view and are
    valued with respect to their direct action in furtherance or
    hindrance of a more perfect adjustment of the human collectivity
    to the environment and to the institutional structure required by
    the economic situation of the collectivity for the present and
    for the immediate future. For these purposes the traits handed
    down from the predatory culture are less serviceable than might
    be. Although even in this connection it is not to be overlooked
    that the energetic aggressiveness and pertinacity of predatory
    man is a heritage of no mean value. The economic value -- with
    some regard also to the social value in the narrower sense -- of
    these aptitudes and propensities is attempted to be passed upon
    without reflecting on their value as seen from another point of
    view. When contrasted with the prosy mediocrity of the latter-day
    industrial scheme of life, and judged by the accredited standards
    of morality, and more especially by the standards of aesthetics
    and of poetry, these survivals from a more primitive type of
    manhood may have a very different value from that here assigned
    them. But all this being foreign to the purpose in hand, no
    expression of opinion on this latter head would be in place here.
    All that is admissible is to enter the caution that these
    standards of excellence, which are alien to the present purpose,
    must not be allowed to influence our economic appreciation of
    these traits of human character or of the activities which foster
    their growth. This applies both as regards those persons who
    actively participate in sports and those whose sporting
    experience consists in contemplation only. What is here said of
    the sporting propensity is likewise pertinent to sundry
    reflections presently to be made in this connection on what would
    colloquially be known as the religious life.
         The last paragraph incidentally touches upon the fact that
    everyday speech can scarcely be employed in discussing this class
    of aptitudes and activities without implying deprecation or
    apology. The fact is significant as showing the habitual attitude
    of the dispassionate common man toward the propensities which
    express themselves in sports and in exploit generally. And this
    is perhaps as convenient a place as any to discuss that undertone
    of deprecation which runs through all the voluminous discourse in
    defense or in laudation of athletic sports, as well as of other
    activities of a predominantly predatory character. The same
    apologetic frame of mind is at least beginning to be observable
    in the spokesmen of most other institutions handed down from the
    barbarian phase of life. Among these archaic institutions which
    are felt to need apology are comprised, with others, the entire
    existing system of the distribution of wealth, together with the
    resulting class distinction of status; all or nearly all forms of
    consumption that come under the head of conspicuous waste; the
    status of women under the patriarchal system; and many features
    of the traditional creeds and devout observances, especially the
    exoteric expressions of the creed and the naive apprehension of
    received observances. What is to be said in this connection of
    the apologetic attitude taken in commending sports and the
    sporting character will therefore apply, with a suitable change
    in phraseology, to the apologies offered in behalf of these
    other, related elements of our social heritage.
         There is a feeling -- usually vague and not commonly avowed
    in so many words by the apologist himself, but ordinarily
    perceptible in the manner of his discourse -- that these sports,
    as well as the general range of predaceous impulses and habits of
    thought which underlie the sporting character, do not altogether
    commend themselves to common sense. "As to the majority of
    murderers, they are very incorrect characters." This aphorism
    offers a valuation of the predaceous temperament, and of the
    disciplinary effects of its overt expression and exercise, as
    seen from the moralist's point of view. As such it affords an
    indication of what is the deliverance of the sober sense of
    mature men as to the degree of availability of the predatory
    habit of mind for the purposes of the collective life. It is felt
    that the presumption is against any activity which involves
    habituation to the predatory attitude, and that the burden of
    proof lies with those who speak for the rehabilitation of the
    predaceous temper and for the practices which strengthen it.
    There is a strong body of popular sentiment in favor of
    diversions and enterprises of the kind in question; but there is
    at the same time present in the community a pervading sense that
    this ground of sentiment wants legitimation. The required
    legitimation is ordinarily sought by showing that although sports
    are substantially of a predatory, socially disintegrating effect;
    although their proximate effect runs in the direction of
    reversion to propensities that are industrially disserviceable;
    yet indirectly and remotely -- by some not readily comprehensible
    process of polar induction, or counter-irritation perhaps --
    sports are conceived to foster a habit of mind that is
    serviceable for the social or industrial purpose. That is to say,
    although sports are essentially of the nature of invidious
    exploit, it is presumed that by some remote and obscure effect
    they result in the growth of a temperament conducive to
    non-invidious work. It is commonly attempted to show all this
    empirically or it is rather assumed that this is the empirical
    generalization which must be obvious to any one who cares to see
    it. In conducting the proof of this thesis the treacherous ground
    of inference from cause to effect is somewhat shrewdly avoided,
    except so far as to show that the "manly virtues" spoken of above
    are fostered by sports. But since it is these manly virtues that
    are (economically) in need of legitimation, the chain of proof
    breaks off where it should begin. In the most general economic
    terms, these apologies are an effort to show that, in spite of
    the logic of the thing, sports do in fact further what may
    broadly be called workmanship. So long as he has not succeeded in
    persuading himself or others that this is their effect the
    thoughtful apologist for sports will not rest content, and
    commonly, it is to be admitted, he does not rest content. His
    discontent with his own vindication of the practice in question
    is ordinarily shown by his truculent tone and by the eagerness
    with which he heaps up asseverations in support of his position.
         But why are apologies needed? If there prevails a body of
    popular sentient in favor of sports, why is not that fact a
    sufficient legitimation? The protracted discipline of prowess to
    which the race has been subjected under the predatory and
    quasi-peaceable culture has transmitted to the men of today a
    temperament that finds gratification in these expressions of
    ferocity and cunning. So, why not accept these sports as
    legitimate expressions of a normal and wholesome human nature?
    What other norm is there that is to be lived up to than that
    given in the aggregate range of propensities that express
    themselves in the sentiments of this generation, including the
    hereditary strain of prowess? The ulterior norm to which appeal
    is taken is the instinct of workmanship, which is an instinct
    more fundamental, of more ancient prescription, than the
    propensity to predatory emulation. The latter is but a special
    development of the instinct of workmanship, a variant, relatively
    late and ephemeral in spite of its great absolute antiquity. The
    emulative predatory impulse -- or the instinct of sportsmanship,
    as it might well be called -- is essentially unstable in
    comparison with the primordial instinct of workmanship out of
    which it has been developed and differentiated. Tested by this
    ulterior norm of life, predatory emulation, and therefore the
    life of sports, falls short.
         The manner and the measure in which the institution of a
    leisure class conduces to the conservation of sports and
    invidious exploit can of course not be succinctly stated. From
    the evidence already recited it appears that, in sentient and
    inclinations, the leisure class is more favorable to a warlike
    attitude and animus than the industrial classes. Something
    similar seems to be true as regards sports. But it is chiefly in
    its indirect effects, though the canons of decorous living, that
    the institution has its influence on the prevalent sentiment with
    respect to the sporting life. This indirect effect goes almost
    unequivocally in the direction of furthering a survival of the
    predatory temperament and habits; and this is true even with
    respect to those variants of the sporting life which the higher
    leisure-class code of proprieties proscribes; as, e.g.,
    prize-fighting, cock-fighting, and other like vulgar expressions
    of the sporting temper. Whatever the latest authenticated
    schedule of detail proprieties may say, the accredited canons of
    decency sanctioned by the institution say without equivocation
    that emulation and waste are good and their opposites are
    disreputable. In the crepuscular light of the social nether
    spaces the details of the code are not apprehended with all the
    facility that might be desired, and these broad underlying canons
    of decency are therefore applied somewhat unreflectingly, with
    little question as to the scope of their competence or the
    exceptions that have been sanctioned in detail.
         Addiction to athletic sports, not only in the way of direct
    participation, but also in the way of sentiment and moral
    support, is, in a more or less pronounced degree, a
    characteristic of the leisure class; and it is a trait which that
    class shares with the lower-class delinquents, and with such
    atavistic elements throughout the body of the community as are
    endowed with a dominant predaceous trend. Few individuals among
    the populations of Western civilized countries are so far devoid
    of the predaceous instinct as to find no diversion in
    contemplating athletic sports and games, but with the common run
    of individuals among the industrial classes the inclination to
    sports does not assert itself to the extent of constituting what
    may fairly be called a sporting habit. With these classes sports
    are an occasional diversion rather than a serious feature of
    life. This common body of the people can therefore not be said to
    cultivate the sporting propensity. Although it is not obsolete in
    the average of them, or even in any appreciable number of
    individuals, yet the predilection for sports in the commonplace
    industrial classes is of the nature of a reminiscence, more or
    less diverting as an occasional interest, rather than a vital and
    permanent interest that counts as a dominant factor in shaping
    the organic complex of habits of thought into which it enters.
         As it manifests itself in the sporting life of today, this
    propensity may not appear to be an economic factor of grave
    consequence. Taken simply by itself it does not count for a great
    deal in its direct effects on the industrial efficiency or the
    consumption of any given individual; but the prevalence and the
    growth of the type of human nature of which this propensity is a
    characteristic feature is a matter of some consequence. It
    affects the economic life of the collectivity both as regards the
    rate of economic development and as regards the character of the
    results attained by the development. For better or worse, the
    fact that the popular habits of thought are in any degree
    dominated by this type of character can not but greatly affect
    the scope, direction, standards, and ideals of the collective
    economic life, as well as the degree of adjustment of the
    collective life to the environment.
         Something to a like effect is to be said of other traits
    that go to make up the barbarian character. For the purposes of
    economic theory, these further barbarian traits may be taken as
    concomitant variations of that predaceous temper of which prowess
    is an expression. In great measure they are not primarily of an
    economic character, nor do they have much direct economic
    bearing. They serve to indicate the stage of economic evolution
    to which the individual possessed of them is adapted. They are of
    importance, therefore, as extraneous tests of the degree of
    adaptation of the character in which they are comprised to the
    economic exigencies of today, but they are also to some extent
    important as being aptitudes which themselves go to increase or
    diminish the economic serviceability of the individual.
         As it finds expression in the life of the barbarian, prowess
    manifests itself in two main directions -- force and fraud. In
    varying degrees these two forms of expression are similarly
    present in modern warfare, in the pecuniary occupations, and in
    sports and games. Both lines of aptitudes are cultivated and
    strengthened by the life of sport as well as by the more serious
    forms of emulative life. Strategy or cunning is an element
    invariably present in games, as also in warlike pursuits and in
    the chase. In all of these employments strategy tends to develop
    into finesse and chicanery. Chicanery, falsehood, browbeating,
    hold a well-secured place in the method of procedure of any
    athletic contest and in games generally. The habitual employment
    of an umpire, and the minute technical regulations governing the
    limits and details of permissible fraud and strategic advantage,
    sufficiently attest the fact that fraudulent practices and
    attempts to overreach one's opponents are not adventitious
    features of the game. In the nature of the case habituation to
    sports should conduce to a fuller development of the aptitude for
    fraud; and the prevalence in the community of that predatory
    temperament which inclines men to sports connotes a prevalence of
    sharp practice and callous disregard of the interests of others,
    inDividually and collectively. Resort to fraud, in any guise and
    under any legitimation of law or custom, is an expression of a
    narrowly self-regarding habit of mind. It is needless to dwell at
    any length on the economic value of this feature of the sporting
    character.
         In this connection it is to be noteD that the most obvious
    characteristic of the physiognomy affected by athletic and other
    sporting men is that of an extreme astuteness. The gifts and
    exploits of Ulysses are scarcely second to those of Achilles,
    either in their substantial furtherance of the game or in the
    éclat which they give the astute sporting man among his
    associates. The pantomime of astuteness is commonly the first
    step in that assimilation to the professional sporting man which
    a youth undergoes after matriculation in any reputable school, of
    the secondary or the higher education, as the case may be. And
    the physiognomy of astuteness, as a decorative feature, never
    ceases to receive the thoughtful attention of men whose serious
    interest lies in athletic games, races, or other contests of a
    similar emulative nature. As a further indication of their
    spiritual kinship, it may be pointed out that the members of the
    lower delinquent class usually show this physiognomy of
    astuteness in a marked degree, and that they very commonly show
    the same histrionic exaggeration of it that is often seen in the
    young candidate for athletic honors. This, by the way, is the
    most legible mark of what is vulgarly called "toughness" in
    youthful aspirants for a bad name.
         The astute man, it may be remarked, is of no economic value
    to the community -- unless it be for the purpose of sharp
    practice in dealings with other communities. His functioning is
    not a furtherance of the generic life process. At its best, in
    its direct economic bearing, it is a conversion of the economic
    substance of the collectivity to a growth alien to the collective
    life process -- very much after the analogy of what in medicine
    would be called a benign tumor, with some tendency to transgress
    the uncertain line that divides the benign from the malign
    growths. The two barbarian traits, ferocity and astuteness, go to
    make up the predaceous temper or spiritual attitude. They are the
    expressions of a narrowly self-regarding habit of mind. Both are
    highly serviceable for individual expediency in a life looking to
    invidious success. Both also have a high aesthetic value. Both
    are fostered by the pecuniary culture. But both alike are of no
    use for the purposes of the collective life.
    
    Chapter Eleven
    
    The Belief in Luck
    
    
         The gambling propensity is another subsidiary trait of the
    barbarian temperament. It is a concomitant variation of character
    of almost universal prevalence among sporting men and among men
    given to warlike and emulative activities generally. This trait
    also has a direct economic value. It is recognized to be a
    hindrance to the highest industrial efficiency of the aggregate
    in any community where it prevails in an appreciable degree.
         The gambling proclivity is doubtfully to be classed as a
    feature belonging exclusively to the predatory type of human
    nature. The chief factor in the gambling habit is the belief in
    luck; and this belief is apparently traceable, at least in its
    elements, to a stage in human evolution antedating the predatory
    culture. It may well have been under the predatory culture that
    the belief in luck was developed into the form in which it is
    present, as the chief element of the gambling proclivity, in the
    sporting temperament. It probably owes the specific form under
    which it occurs in the modern culture to the predatory
    discipline. But the belief in luck is in substance a habit of
    more ancient date than the predatory culture. It is one form of
    the artistic apprehension of things. The belief seems to be a
    trait carried over in substance from an earlier phase into the
    barbarian culture, and transmuted and transmitted through that
    culture to a later stage of human development under a specific
    form imposed by the predatory discipline. But in any case, it is
    to be taken as an archaic trait, inherited from a more or less
    remote past, more or less incompatible with the requirements of
    the modern industrial process, and more or less of a hindrance to
    the fullest efficiency of the collective economic life of the
    present.
         While the belief in luck is the basis of the gambling habit,
    it is not the only element that enters into the habit of betting.
    Betting on the issue of contests of strength and skill proceeds
    on a further motive, without which the belief in luck would
    scarcely come in as a prominent feature of sporting life. This
    further motive is the desire of the anticipated winner, or the
    partisan of the anticipated winning side, to heighten his side's
    ascendency at the cost of the loser. Not only does the stronger
    side score a more signal victory, and the losing side suffer a
    more painful and humiliating defeat, in proportion as the
    pecuniary gain and loss in the wager is large; although this
    alone is a consideration of material weight. But the wager is
    commonly laid also with a view, not avowed in words nor even
    recognized in set terms in petto, to enhancing the chances of
    success for the contestant on which it is laid. It is felt that
    substance and solicitude expended to this end can not go for
    naught in the issue. There is here a special manifestation of the
    instinct of workmanship, backed by an even more manifest sense
    that the animistic congruity of things must decide for a
    victorious outcome for the side in whose behalf the propensity
    inherent in events has been propitiated and fortified by so much
    of conative and kinetic urging. This incentive to the wager
    expresses itself freely under the form of backing one's favorite
    in any contest, and it is unmistakably a predatory feature. It is
    as ancillary to the predaceous impulse proper that the belief in
    luck expresses itself in a wager. So that it may be set down that
    in so far as the belief in luck comes to expression in the form
    of laying a wager, it is to be accounted an integral element of
    the predatory type of character. The belief is, in its elements,
    an archaic habit which belongs substantially to early,
    undifferentiated human nature; but when this belief is helped out
    by the predatory emulative impulse, and so is differentiated into
    the specific form of the gambling habit, it is, in this
    higher-developed and specific form, to be classed as a trait of
    the barbarian character.
         The belief in luck is a sense of fortuitous necessity in the
    sequence of phenomena. In its various mutations and expressions,
    it is of very serious importance for the economic efficiency of
    any community in which it prevails to an appreciable extent. So
    much so as to warrant a more detailed discussion of its origin
    and content and of the bearing of its various ramifications upon
    economic structure and function, as well as a discussion of the
    relation of the leisure class to its growth, differentiation, and
    persistence. In the developed, integrated form in which it is
    most readily observed in the barbarian of the predatory culture
    or in the sporting man of modern communities, the belief
    comprises at least two distinguishable elements -- which are to
    be taken as two different phases of the same fundamental habit of
    thought, or as the same psychological factor in two successive
    phases of its evolution. The fact that these two elements are
    successive phases of the same general line of growth of belief
    does not hinder their coexisting in the habits of thought of any
    given individual. The more primitive form (or the more archaic
    phase) is an incipient animistic belief, or an animistic sense of
    relations and things, that imputes a quasi-personal character to
    facts. To the archaic man all the obtrusive and obviously
    consequential objects and facts in his environment have a
    quasiªpersonal individuality. They are conceived to be possessed
    of volition, or rather of propensities, which enter into the
    complex of causes and affect events in an inscrutable manner. The
    sporting man's sense of luck and chance, or of fortuitous
    necessity, is an inarticulate or inchoate animism. It applies to
    objects and situations, often in a very vague way; but it is
    usually so far defined as to imply the possibility of
    propitiating, or of deceiving and cajoling, or otherwise
    disturbing the holding of propensities resident in the objects
    which constitute the apparatus and accessories of any game of
    skill or chance. There are few sporting men who are not in the
    habit of wearing charms or talismans to which more or less of
    efficacy is felt to belong. And the proportion is not much less
    of those who instinctively dread the "hoodooing" of the
    contestants or the apparatus engaged in any contest on which they
    lay a wager; or who feel that the fact of their backing a given
    contestant or side in the game does and ought to strengthen that
    side; or to whom the "mascot" which they cultivate means
    something more than a jest.
         In its simple form the belief in luck is this instinctive
    sense of an inscrutable teleological propensity in objects or
    situations. Objects or events have a propensity to eventuate in a
    given end, whether this end or objective point of the sequence is
    conceiveD to be fortuitously given or deliberately sought. From
    this simple animism the belief shaDes off by insensible
    gradations into the second, derivative form or phase above
    referred to, which is a more or less articulate belief in an
    inscrutable preternatural agency. The preternatural agency works
    through the visible objects with which it is associated, but is
    not identified with these objects in point of individuality. The
    use of the term "preternatural agency" here carries no further
    implication as to the nature of the agency spoken of as
    preternatural. This is only a farther development of animistic
    belief. The preternatural agency is not necessarily conceived to
    be a personal agent in the full sense, but it is an agency which
    partakes of the attributes of personality to the extent of
    somewhat arbitrarily influencing the outcome of any enterprise,
    and especially of any contest. The pervading belief in the
    hamingia or gipta (gaefa, authna) which lends so much of color to
    the Icelandic sagas specifically, and to early Germanic
    folk-legends, is an illustration of this sense of an
    extra-physical propensity in the course of events.
         In this expression or form of the belief the propensity is
    scarcely personified although to a varying extent an
    individuality is imputed to it; and this individuated propensity
    is sometimes conceived to yield to circumstances, commonly to
    circumstances of a spiritual or preternatural character. A
    well-known and striking exemplification of the belief -- in a
    fairly advanced stage of differentiation and involving an
    anthropomorphic personification of the preternatural agent
    appealed to -- is afforded by the wager of battle. Here the
    preternatural agent was conceived to act on request as umpire,
    anD to shape the outcome of the contest in accordance with some
    stipulated ground of decision, such as the equity or legality of
    the respective contestants' claims. The like sense of an
    inscrutable but spiritually necessary tendency in events is still
    traceable as an obscure element in current popular belief, as
    shown, for instance, by the well-accredited maxim, "Thrice is he
    armed who knows his quarrel just," -- a maxim which retains much
    of its significance for the average unreflecting person even in
    the civilized communities of today. The modern reminiscence of
    the belief in the hamingia, or in the guidance of an unseen hand,
    which is traceable in the acceptance of this maxim is faint and
    perhaps uncertain; and it seems in any case to be blended with
    other psychological moments that are not clearly of an animistic
    character.
         For the purpose in hand it is unnecessary to look more
    closely into the psychological process or the ethnological line
    of descent by which the later of these two animistic
    apprehensions of propensity is derived from the earlier. This
    question may be of the gravest importance to folk-psychology or
    to the theory of the evolution of creeds and cults. The same is
    true of the more fundamental question whether the two are related
    at all as successive phases in a sequence of development.
    Reference is here made to the existence of these questions only
    to remark that the interest of the present discussion does not
    lie in that direction. So far as concerns economic theory, these
    two elements or phases of the belief in luck, or in an
    extra-causal trend or propensity in things, are of substantially
    the same character. They have an economic significance as habits
    of thought which affect the individual's habitual view of the
    facts and sequences with which he comes in contact, and which
    thereby affect the individual's serviceability for the industrial
    purpose. Therefore, apart from all question of the beauty, worth,
    or beneficence of any animistic belief, there is place for a
    discussion of their economic bearing on the serviceability of the
    individual as an economic factor, and especially as an industrial
    agent.
         It has already been noted in an earlier connection, that in
    order to have the highest serviceability in the complex
    industrial processes of today, the individual must be endowed
    with the aptitude and the habit of readily apprehending and
    relating facts in terms of causal sequence. Both as a whole and
    in its details, the industrial process is a process of
    quantitative causation. The "intelligence" demanded of the
    workman, as well as of the director of an industrial process, is
    little else than a degree of facility in the apprehension of and
    adaptation to a quantitatively determined causal sequence. This
    facility of apprehension and adaptation is what is lacking in
    stupid workmen, and the growth of this facility is the end sought
    in their education -- so far as their education aims to enhance
    their industrial efficiency.
         In so far as the individual's inherited aptitudes or his
    training incline him to account for facts and sequences in other
    terms than those of causation or matter-of-fact, they lower his
    productive efficiency or industrial usefulness. This lowering of
    efficiency through a penchant for animistic methods of
    apprehending facts is especially apparent when taken in the
    mass-when a given population with an animistic turn is viewed as
    a whole. The economic drawbacks of animism are more patent and
    its consequences are more far-reaching under the modern system of
    large industry than under any other. In the modern industrial
    communities, industry is, to a constantly increasing extent,
    being organized in a comprehensive system of organs and functions
    mutually conditioning one another; and therefore freedom from all
    bias in the causal apprehension of phenomena grows constantly
    more requisite to efficiency on the part of the men concerned in
    industry. Under a system of handicraft an advantage in dexterity,
    diligence, muscular force, or endurance may, in a very large
    measure, offset such a bias in the habits of thought of the
    workmen.
         Similarly in agricultural industry of the traditional kind,
    which closely resembles handicraft in the nature of the demands
    made upon the workman. In both, the workman is himself the prime
    mover chiefly depended upon, and the natural forces engaged are
    in large part apprehended as inscrutable and fortuitous agencies,
    whose working lies beyond the workman's control or discretion. In
    popular apprehension there is in these forms of industry
    relatively little of the industrial process left to the fateful
    swing of a comprehensive mechanical sequence which must be
    comprehended in terms of causation and to which the operations of
    industry and the movements of the workmen must be adapted. As
    industrial methods develop, the virtues of the handicraftsman
    count for less and less as an offset to scanty. intelligence or a
    halting acceptance of the sequence of cause and effect. The
    industrial organization assumes more and more of the character of
    a mechanism, in which it is man's office to discriminate and
    select what natural forces shall work out their effects in his
    service. The workman's part in industry changes from that of a
    prime mover to that of discrimination and valuation of
    quantitative sequences and mechanical facts. The faculty of a
    ready apprehension and unbiased appreciation of causes in his
    environment grows in relative economic importance and any element
    in the complex of his habits of thought which intrudes a bias at
    variance with this ready appreciation of matter-of-fact sequence
    gains proportionately in importance as a disturbing element
    acting to lower his industrial usefulness. Through its cumulative
    effect upon the habitual attitude of the population, even a
    slight or inconspicuous bias towards accounting for everyday
    facts by recourse to other ground than that of quantitative
    causation may work an appreciable lowering of the collective
    industrial efficiency of a community.
         The animistic habit of mind may occur in the early,
    undifferentiated form of an inchoate animistic belief, or in the
    later and more highly integrated phase in which there is an
    anthropomorphic personification of the propensity imputed to
    facts. The industrial value of such a lively animistic sense, or
    of such recourse to a preternatural agency or the guidance of an
    unseen hand, is of course very much the same in either case. As
    affects the industrial serviceability of the individual, the
    effect is of the same kind in either case; but the extent to
    which this habit of thought dominates or shapes the complex of
    his habits of thought varies with the degree of immediacy,
    urgency, or exclusiveness with which the individual habitually
    applies the animistic or anthropomorphic formula in dealing with
    the facts of his environment. The animistic habit acts in all
    cases to blur the appreciation of causal sequence; but the
    earlier, less reflected, less defined animistic sense of
    propensity may be expected to affect the intellectual processes
    of the individual in a more pervasive way than the higher forms
    of anthropomorphism. Where the animistic habit is present in the
    naive form, its scope and range of application are not defined or
    limited. It will therefore palpably affect his thinking at every
    turn of the person's life -- wherever he has to do with the
    material means of life. In the later, maturer development of
    animism, after it has been defined through the process of
    anthropomorphic elaboration, when its application has been
    limited in a somewhat consistent fashion to the remote and the
    invisible, it comes about that an increasing range of everyday
    facts are provisionally accounted for without recourse to the
    preternatural agency in which a cultivated animism expresses
    itself. A highly integrated, personified preternatural agency is
    not a convenient means of handling the trivial occurrences of
    life, and a habit is therefore easily fallen into of accounting
    for many trivial or vulgar phenomena in terms of sequence. The
    provisional explanation so arrived at is by neglect allowed to
    stand as definitive, for trivial purposes, until special
    provocation or perplexity recalls the individual to his
    allegiance. But when special exigencies arise, that is to say,
    when there is peculiar need of a full and free recourse to the
    law of cause and effect, then the individual commonly has
    recourse to the preternatural agency as a universal solvent, if
    he is possessed of an anthropomorphic belief.
         The extra-causal propensity or agent has a very high utility
    as a recourse in perplexity, but its utility is altogether of a
    non-economic kind. It is especially a refuge and a fund of
    comfort where it has attained the degree of consistency and
    specialization that belongs to an anthropomorphic divinity. It
    has much to commend it even on other grounds than that of
    affording the perplexed individual a means of escape from the
    difficulty of accounting for phenomena in terms of causal
    sequence. It would scarcely be in place here to dwell on the
    obvious and well-accepted merits of an anthropomorphic divinity,
    as seen from the point of view of the aesthetic, moral, or
    spiritual interest, or even as seen from the less remote
    standpoint of political, military, or social policy. The question
    here concerns the less picturesque and less urgent economic value
    of the belief in such a preternatural agency, taken as a habit of
    thought which affects the industrial serviceability of the
    believer. And even within this narrow, economic range, the
    inquiry is perforce confined to the immediate bearing of this
    habit of thought upon the believer's workmanlike serviceability,
    rather than extended to include its remoter economic effects.
    These remoter effects are very difficult to trace. The inquiry
    into them is so encumbered with current preconceptions as to the
    degree in which life is enhanced by spiritual contact with such a
    divinity, that any attempt to inquire into their economic value
    must for the present be fruitless.
         The immediate, direct effect of the animistic habit of
    thought upon the general frame of mind of the believer goes in
    the direction of lowering his effective intelligence in the
    respect in which intelligence is of especial consequence for
    modern industry. The effect follows, in varying degree, whether
    the preternatural agent or propensity believed in is of a higher
    or a lower cast. This holds true of the barbarian's and the
    sporting man's sense of luck and propensity, and likewise of the
    somewhat higher developed belief in an anthropomorphic divinity,
    such as is commonly possessed by the same class. It must be taken
    to hold true also -- though with what relative degree of cogency
    is not easy to say -- of the more adequately developed
    anthropomorphic cults, such as appeal to the devout civilized
    man. The industrial disability entailed by a popular adherence to
    one of the higher anthropomorphic cults may be relatively slight,
    but it is not to be overlooked. And even these high-class cults
    of the Western culture do not represent the last dissolving phase
    of this human sense of extra-causal propensity. Beyond these the
    same animistic sense shows itself also in such attenuations of
    anthropomorphism as the eighteenth-century appeal to an order of
    nature and natural rights, and in their modern representative,
    the ostensibly post-Darwinian concept of a meliorative trend in
    the process of evolution. This animistic explanation of phenomena
    is a form of the fallacy which the logicians knew by the name of
    ignava ratio. For the purposes of industry or of science it
    counts as a blunder in the apprehension and valuation of facts.
         Apart from its direct industrial consequences, the animistic
    habit has a certain significance for economic theory on other
    grounds. (1) It is a fairly reliable indication of the presence,
    and to some extent even of the degree of potency, of certain
    other archaic traits that accompany it and that are of
    substantial economic consequence; and (2) the material
    consequences of that code of devout proprieties to which the
    animistic habit gives rise in the development of an
    anthropomorphic cult are of importance both (a) as affecting the
    community's consumption of goods and the prevalent canons of
    taste, as already suggested in an earlier chapter, and (b) by
    inducing and conserving a certain habitual recognition of the
    relation to a superior, and so stiffening the current sense of
    status and allegiance.
         As regards the point last named (b), that body of habits of
    thought which makes up the character of any individual is in some
    sense an organic whole. A marked variation in a given direction
    at any one point carries with it, as its correlative, a
    concomitant variation in the habitual expression of life in other
    directions or other groups of activities. These various habits of
    thought, or habitual expressions of life, are all phases of the
    single life sequence of the individual; therefore a habit formed
    in response to a given stimulus will necessarily affect the
    character of the response made to other stimuli. A modification
    of human nature at any one point is a modification of human
    nature as a whole. On this ground, and perhaps to a still greater
    extent on obscurer grounds that can not be discussed here, there
    are these concomitant variations as between the different traits
    of human nature. So, for instance, barbarian peoples with a
    well-developed predatory scheme of life are commonly also
    possessed of a strong prevailing animistic habit, a well-formed
    anthropomorphic cult, and a lively sense of status. On the other
    hand, anthropomorphism and the realizing sense of an animistic
    propensity in material are less obtrusively present in the life
    of the peoples at the cultural stages which precede and which
    follow the barbarian culture. The sense of status is also
    feebler; on the whole, in peaceable communities. It is to be
    remarked that a lively, but slightly specialized, animistic
    belief is to be found in most if not all peoples living in the
    ante-predatory, savage stage of culture. The primitive savage
    takes his animism less seriously than the barbarian or the
    degenerate savage. With him it eventuates in fantastic
    myth-making, rather than in coercive superstition. The barbarian
    culture shows sportsmanship, status, and anthropomorphism. There
    is commonly observable a like concomitance of variations in the
    same respects in the individual temperament of men in the
    civilized communities of today. Those modern representatives of
    the predaceous barbarian temper that make up the sporting element
    are commonly believers in luck; at least they have a strong sense
    of an animistic propensity in things, by force of which they are
    given to gambling. So also as regards anthropomorphism in this
    class. Such of them as give in their adhesion to some creed
    commonly attach themselves to one of the naively and consistently
    anthropomorphic creeds; there are relatively few sporting men who
    seek spiritual comfort in the less anthropomorphic cults, such as
    the Unitarian or the Universalist.
         Closely bound up with this correlation of anthropomorphism
    and prowess is the fact that anthropomorphic cults act to
    conserve, if not to initiate, habits of mind favorable to a
    regime of status. As regards this point, it is quite impossible
    to say where the disciplinary effect of the cult ends and where
    the evidence of a concomitance of variations in inherited traits
    begins. In their finest development, the predatory temperament,
    the sense of status, and the anthropomorphic cult all together
    belong to the barbarian culture; and something of a mutual causal
    relation subsists between the three phenomena as they come into
    sight in communities on that cultural level. The way in which
    they recur in correlation in the habits and attitudes of
    individuals and classes today goes far to imply a like causal or
    organic relation between the same psychological phenomena
    considered as traits or habits of the individual. It has appeared
    at an earlier point in the discussion that the relation of
    status, as a feature of social structure, is a consequence of the
    predatory habit of life. As regards its line of derivation, it is
    substantially an elaborated expression of the predatory attitude.
    On the other hand, an anthropomorphic cult is a code of detailed
    relations of status superimposed upon the concept of a
    preternatural, inscrutable propensity in material things. So
    that, as regards the external facts of its derivation, the cult
    may be taken as an outgrowth of archaic man's pervading animistic
    sense, defined and in some degree transformed by the predatory
    habit of life, the result being a personified preternatural
    agency, which is by imputation endowed with a full complement of
    the habits of thought that characterize the man of the predatory
    culture.
         The grosser psychological features in the case, which have
    an immediate bearing on economic theory and are consequently to
    be taken account of here, are therefore: (a) as has appeared in
    an earlier chapter, the predatory, emulative habit of mind here
    called prowess is but the barbarian variant of the generically
    human instinct of workmanship, which has fallen into this
    specific form under the guidance of a habit of invidious
    comparison of persons; (b) the relation of status is a formal
    expression of such an invidious comparison duly gauged and graded
    according to a sanctioned schedule; (c) an anthropomorphic cult,
    in the days of its early vigor at least, is an institution the
    characteristic element of which is a relation of status between
    the human subject as inferior and the personified preternatural
    agency as superior. With this in mind, there should be no
    difficulty in recognizing the intimate relation which subsists
    between these three phenomena of human nature and of human life;
    the relation amounts to an identity in some of their substantial
    elements. On the one hand, the system of status and the predatory
    habit of life are an expression of the instinct of workmanship as
    it takes form under a custom of invidious comparison; on the
    other hand, the anthropomorphic cult and the habit of devout
    observances are an expression of men's animistic sense of a
    propensity in material things, elaborated under the guidance of
    substantially the same general habit of invidious comparison. The
    two categories -- the emulative habit of life and the habit of
    devout observances -- are therefore to be taken as complementary
    elements of the barbarian type of human nature and of its modern
    barbarian variants. They are expressions of much the same range
    of aptitudes, made in response to different sets of stimuli.
     
    Chapter Twelve
    
    Devout Observances
    
    
         A discoursive rehearsal of certain incidents of modern life
    will show the organic relation of the anthropomorphic cults to
    the barbarian culture and temperament. It will likewise serve to
    show how the survival and efficacy of the cults and he prevalence
    of their schedule of devout observances are related to the
    institution of a leisure class and to the springs of action
    underlying that institution. Without any intention to commend or
    to deprecate the practices to be spoken of under the head of
    devout observances, or the spiritual and intellectual traits of
    which these observances are the expression, the everyday
    phenomena of current anthropomorphic cults may be taken up from
    the point of view of the interest which they have for economic
    theory. What can properly be spoken of here are the tangible,
    external features of devout observances. The moral, as well as
    the devotional value of the life of faith lies outside of the
    scope of the present inquiry. Of course no question is here
    entertained as to the truth or beauty of the creeds on which the
    cults proceed. And even their remoter economic bearing can not be
    taken up here; the subject is too recondite and of too grave
    import to find a place in so slight a sketch.
         Something has been said in an earlier chapter as to the
    influence which pecuniary standards of value exert upon the
    processes of valuation carried out on other bases, not related to
    the pecuniary interest. The relation is not altogether one-sided.
    The economic standards or canons of valuation are in their turn
    influenced by extra-economic standards of value. Our judgments of
    the economic bearing of facts are to some extent shaped by the
    dominant presence of these weightier interests. There is a point
    of view, indeed, from which the economic interest is of weight
    only as being ancillary to these higher, non-economic interests.
    For the present purpose, therefore, some thought must he taken to
    isolate the economic interest or the economic hearing of these
    phenomena of anthropomorphic cults. It takes some effort to
    divest oneself of the more serious point of view, and to reach an
    economic appreciation of these facts, with as little as may be of
    the bias due to higher interests extraneous to economic theory.
        In the discussion of the sporting temperament, it has
    appeared that the sense of an animistic propensity in material
    things and events is what affords the spiritual basis of the
    sporting man's gambling habit. For the economic purpose, this
    sense of propensity is substantially the same psychological
    element as expresses itself, under a variety of forms, in
    animistic beliefs and anthropomorphic creeds. So far as concerns
    those tangible psychological features with which economic theory
    has to deal, the gambling spirit which pervades the sporting
    element shades off by insensible gradations into that frame of
    mind which finds gratification in devout observances. As seen
    from the point of view of economic theory, the sporting character
    shades off into the character of a religious devotee. Where the
    betting man's animistic sense is helped out by a somewhat
    consistent tradition, it has developed into a more or less
    articulate belief in a preternatural or hyperphysical agency,
    with something of an anthropomorphic content. And where this is
    the case, there is commonly a perceptible inclination to make
    terms with the preternatural agency by some approved method of
    approach and conciliation. This element of propitiation and
    cajoling has much in common with the crasser forms of worship --
    if not in historical derivation, at least in actual psychological
    content. It obviously shades off in unbroken continuity into what
    is recognized as superstitious practice and belief, and so
    asserts its claim to kinship with the grosser anthropomorphic
    cults.
         The sporting or gambling temperament, then, comprises some
    of the substantial psychological elements that go to make a
    believer in creeds and an observer of devout forms, the chief
    point of coincidence being the belief in an inscrutable
    propensity or a preternatural interposition in the sequence of
    events. For the purpose of the gambling practice the belief in
    preternatural agency may be, and ordinarily is, less closely
    formulated, especially as regards the habits of thought and the
    scheme of life imputed to the preternatural agent; or, in other
    words, as regards his moral character and his purposes in
    interfering in events. With respect to the individuality or
    personality of the agency whose presence as luck, or chance, or
    hoodoo, or mascot, etc., he feels and sometimes dreads and
    endeavors to evade, the sporting man's views are also less
    specific, less integrated and differentiated. The basis of his
    gambling activity is, in great measure, simply an instinctive
    sense of the presence of a pervasive extraphysical and arbitrary
    force or propensity in things or situations, which is scarcely
    recognized as a personal agent. The betting man is not
    infrequently both a believer in luck, in this naive sense, and at
    the same time a pretty staunch adherent of some form of accepted
    creed. He is especially prone to accept so much of the creed as
    concerts the inscrutable power and the arbitrary habits of the
    divinity which has won his confidence. In such a case he is
    possessed of two, or sometimes more than two, distinguishable
    phases of animism. Indeed, the complete series of successive
    phases of animistic belief is to be found unbroken in the
    spiritual furniture of any sporting community. Such a chain of
    animistic conceptions will comprise the most elementary form of
    an instinctive sense of luck and chance and fortuitous necessity
    at one end of the series, together with the perfectly developed
    anthropomorphic divinity at the other end, with all intervening
    stages of integration. Coupled with these beliefs in
    preternatural agency goes an instinctive shaping of conduct to
    conform with the surmised requirements of the lucky chance on the
    one hand, and a more or less devout submission to the inscrutable
    decrees of the divinity on the other hand.
         There is a relationship in this respect between the sporting
    temperament and the temperament of the delinquent classes; and
    the two are related to the temperament which inclines to an
    anthropomorphic cult. Both the delinquent and the sporting man
    are on the average more apt to be adherents of some accredited
    creed, and are also rather more inclined to devout observances,
    than the general average of the community. it is also noticeable
    that unbelieving members of these classes show more of a
    proclivity to become proselytes to some accredited faith than the
    average of unbelievers. This fact of observation is avowed by the
    spokesmen of sports, especially in apologizing for the more
    naively predatory athletic sports. Indeed, it is somewhat
    insistently claimed as a meritorious feature of sporting life
    that the habitual participants in athletic games are in some
    degree peculiarly given to devout practices. And it is observable
    that the cult to which sporting men and the predaceous delinquent
    classes adhere, or to which proselytes from these classes
    commonly attach themselves, is ordinarily not one of the
    so-called higher faiths, but a cult which has to do with a
    thoroughly anthropomorphic divinity. Archaic, predatory human
    nature is not satisfied with abstruse conceptions of a dissolving
    personality that shades off into the concept of quantitative
    causal sequence, such as the speculative, esoteric creeds of
    Christendom impute to the First Cause, Universal Intelligence,
    World Soul, or Spiritual Aspect. As an instance of a cult of the
    character which the habits of mind of the athlete and the
    delinquent require, may be cited that branch of the church
    militant known as the Salvation Army. This is to some extent
    recruited from the lower-class delinquents, and it appears to
    comprise also, among its officers especially, a larger proportion
    of men with a sporting record than the proportion of such men in
    the aggregate population of the community.
         College athletics afford a case in point. It is contended by
    exponents of the devout element in college life -- and there
    seems to be no ground for disputing the claim -- that the
    desirable athletic material afforded by any student body in this
    country is at the same time predominantly religious; or that it
    is at least given to devout observances to a greater degree than
    the average of those students whose interest in athletics and
    other college sports is less. This is what might be expected on
    theoretical grounds. It may be remarked, by the way, that from
    one point of view this is felt to reflect credit on the college
    sporting life, on athletic games, and on those persons who occupy
    themselves with these matters. It happens not frequently that
    college sporting men devote themselves to religious propaganda,
    either as a vocation or as a by-occupation; and it is observable
    that when this happens they are likely to become propagandists of
    some one of the more anthropomorphic cults. In their teaching
    they are apt to insist chiefly on the personal relation of status
    which subsists between an anthropomorphic divinity and the human
    subject.
         This intimate relation between athletics and devout
    observance among college men is a fact of sufficient notoriety;
    but it has a special feature to which attention has not been
    called, although it is obvious enough. The religious zeal which
    pervades much of the college sporting element is especially prone
    to express itself in an unquestioning devoutness and a naive and
    complacent submission to an inscrutable Providence. It therefore
    by preference seeks affliation with some one of those lay
    religious organizations which occupy themselves with the spread
    of the exoteric forms of faith -- as, e.g., the Young Men's
    Christian Association or the Young People's Society for Christian
    Endeavor. These lay bodies are organized to further "practical"
    religion; and as if to enforce the argument and firmly establish
    the close relationship between the sporting temperament and the
    archaic devoutness, these lay religious bodies commonly devote
    some appreciable portion of their energies to the furtherance of
    athletic contests and similar games of chance and skill. It might
    even be said that sports of this kind are apprehended to have
    some efficacy as a means of grace. They are apparently useful as
    a means of proselyting, and as a means of sustaining the devout
    attitude in converts once made. That is to say, the games which
    give exercise to the animistic sense and to the emulative
    propensity help to form and to conserve that habit of mind to
    which the more exoteric cults are congenial. Hence, in the hands
    of the lay organizations, these sporting activities come to do
    duty as a novitiate or a means of induction into that fuller
    unfolding of the life of spiritual status which is the privilege
    of the full communicant along.
         That the exercise of the emulative and lower animistic
    proclivities are substantially useful for the devout purpose
    seems to be placed beyond question by the fact that the
    priesthood of many denominations is following the lead of the lay
    organizations in this respect. Those ecclesiastical organizations
    especially which stand nearest the lay organizations in their
    insistence on practical religion have gone some way towards
    adopting these or analogous practices in connection with the
    traditional devout observances. So there are "boys' brigades,"
    and other organizations, under clerical sanction, acting to
    develop the emulative proclivity and the sense of status in the
    youthful members of the congregation. These pseudo-military
    organizations tend to elaborate and accentuate the proclivity to
    emulation and invidious comparison, and so strengthen the native
    facility for discerning and approving the relation of personal
    mastery and subservience. And a believer is eminently a person
    who knows how to obey and accept chastisement with good grace.
         But the habits of thought which these practices foster and
    conserve make up but one half of the substance of the
    anthropomorphic cults. The other, complementary element of devout
    life -- the animistic habit of mind -- is recruited and conserved
    by a second range of practices organized under clerical sanction.
    These are the class of gambling practices of which the church
    bazaar or raffle may be taken as the type. As indicating the
    degree of legitimacy of these practices in connection with devout
    observances proper, it is to be remarked that these raffles, and
    the like trivial opportunities for gambling, seem to appeal with
    more effect to the common run of the members of religious
    organizations than they do to persons of a less devout habit of
    mind.
         All this seems to argue, on the one hand, that the same
    temperament inclines people to sports as inclines them to the
    anthropomorphic cults, and on the other hand that the habituation
    to sports, perhaps especially to athletic sports, acts to develop
    the propensities which find satisfaction in devout observances.
    Conversely; it also appears that habituation to these observances
    favors the growth of a proclivity for athletic sports and for all
    games that give play to the habit of invidious comparison and of
    the appeal to luck. Substantially the same range of propensities
    finds expression in both these directions of the spiritual life.
    That barbarian human nature in which the predatory instinct and
    the animistic standpoint predominate is normally prone to both.
    The predatory habit of mind involves an accentuated sense of
    personal dignity and of the relative standing of individuals. The
    social structure in which the predatory habit has been the
    dominant factor in the shaping of institutions is a structure
    based on status. The pervading norm in the predatory community's
    scheme of life is the relation of superior and inferior, noble
    and base, dominant and subservient persons and classes, master
    and slave. The anthropomorphic cults have come down from that
    stage of industrial development and have been shaped by the same
    scheme of economic differentiation -- a differentiation into
    consumer and producer -- and they are pervaded by the same
    dominant principle of mastery and subservience. The cults impute
    to their divinity the habits of thought answering to the stage of
    economic differentiation at which the cults took shape. The
    anthropomorphic divinity is conceived to be punctilious in all
    questions of precedence and is prone to an assertion of mastery
    and an arbitrary exercise of power -- an habitual resort to force
    as the final arbiter.
         In the later and maturer formulations of the anthropomorphic
    creed this imputed habit of dominance on the part of a divinity
    of awful presence and inscrutable power is chastened into "the
    fatherhood of God." The spiritual attitude and the aptitudes
    imputed to the preternatural agent are still such as belong under
    the regime of status, but they now assume the patriarchal cast
    characteristic of the quasi-peaceable stage of culture. Still it
    is to be noted that even in this advanced phase of the cult the
    observances in which devoutness finds expression consistently aim
    to propitiate the divinity by extolling his greatness and glory
    and by professing subservience and fealty. The act of
    propitiation or of worship is designed to appeal to a sense of
    status imputed to the inscrutable power that is thus approached.
    The propitiatory formulas most in vogue are still such as carry
    or imply an invidious comparison. A loyal attachment to the
    person of an anthropomorphic divinity endowed with such an
    archaic human nature implies the like archaic propensities in the
    devotee. For the purposes of economic theory, the relation of
    fealty, whether to a physical or to an extraphysical person, is
    to be taken as a variant of that personal subservience which
    makes up so large a share of the predatory and the
    quasi-peaceable scheme of life.
         The barbarian conception of the divinity, as a warlike
    chieftain inclined to an overbearing manner of government, has
    been greatly softened through the milder manners and the soberer
    habits of life that characterize those cultural phases which lie
    between the early predatory stage and the present. But even after
    this chastening of the devout fancy, and the consequent
    mitigation of the harsher traits of conduct and character that
    are currently imputed to the divinity, there still remains in the
    popular apprehension of the divine nature and temperament a very
    substantial residue of the barbarian conception. So it comes
    about, for instance, that in characterizing the divinity and his
    relations to the process of human life, speakers and writers are
    still able to make effective use of similes borrowed from the
    vocabulary of war and of the predatory manner of life, as well as
    of locutions which involve an invidious comparison. Figures of
    speech of this import are used with good effect even in
    addressing the less warlike modern audiences, made up of
    adherents of the blander variants of the creed. This effective
    use of barbarian epithets and terms of comparison by popular
    speakers argues that the modern generation has retained a lively
    appreciation of the dignity and merit of the barbarian virtues;
    and it argues also that there is a degree of congruity between
    the devout attitude and the predatory habit of mind. It is only
    on second thought, if at all, that the devout fancy of modern
    worshippers revolts at the imputation of ferocious and vengeful
    emotions and actions to the object of their adoration. It is a
    matter of common observation that sanguinary epithets applied to
    the divinity have a high aesthetic and honorific value in the
    popular apprehension. That is to say, suggestions which these
    epithets carry are very acceptable to our unreflecting
    apprehension.
    
       Mine eyes have seen the glory of the coming of the Lord:
       He is trampling out the vintage where the grapes of wrath are
    stored;
       He hath loosed the fateful lightning of his terrible swift
    sword;
       His truth is marching on.
    
         The guiding habits of thought of a devout person move on the
    plane of an archaic scheme of life which has outlived much of its
    usefulness for the economic exigencies of the collective life of
    today. In so far as the economic organization fits the exigencies
    of the collective life of today, it has outlived the regime of
    status, and has no use and no place for a relation of personal
    subserviency. So far as concerns the economic efficiency of the
    community, the sentiment of personal fealty, and the general
    habit of mind of which that sentiment is an expression, are
    survivals which cumber the ground and hinder an adequate
    adjustment of human institutions to the existing situation. The
    habit of mind which best lends itself to the purposes of a
    peaceable, industrial community, is that matter-of-fact temper
    which recognizes the value of material facts simply as opaque
    items in the mechanical sequence. It is that frame of mind which
    does not instinctively impute an animistic propensity to things,
    nor resort to preternatural intervention as an explanation of
    perplexing phenomena, nor depend on an unseen hand to shape the
    course of events to human use. To meet the requirements of the
    highest economic efficiency under modern conditions, the world
    process must habitually be apprehended in terms of quantitative,
    dispassionate force and sequence.
         As seen from the point of view of the later economic
    exigencies, devoutness is, perhaps in all cases, to be looked
    upon as a survival from an earlier phase of associated life -- a
    mark of arrested spiritual development. Of course it remains true
    that in a community where the economic structure is still
    substantially a system of status; where the attitude of the
    average of persons in the community is consequently shaped by and
    adapted to the relation of personal dominance and personal
    subservience; or where for any other reason -- of tradition or of
    inherited aptitude -- the population as a whole is strongly
    inclined to devout observances; there a devout habit of mind in
    any individual, not in excess of the average of the community,
    must be taken simply as a detail of the prevalent habit of life.
    In this light, a devout individual in a devout community can not
    be called a case of reversion, since he is abreast of the average
    of the community. But as seen from the point of view of the
    modern industrial situation, exceptional devoutness -- devotional
    zeal that rises appreciably above the average pitch of devoutness
    in the community -- may safely be set down as in all cases an
    atavistic trait.
         It is, of course, equally legitimate to consider these
    phenomena from a different point of view. They may be appreciated
    for a different purpose, and the characterization here offered
    may be turned about. In speaking from the point of view of the
    devotional interest, or the interest of devout taste, it may,
    with equal cogency, be said that the spiritual attitude bred in
    men by the modern industrial life is unfavorable to a free
    development of the life of faith. It might fairly be objected to
    the later development of the industrial process that its
    discipline tends to "materialism," to the elimination of filial
    piety. From the aesthetic point of view, again, something to a
    similar purport might be said. But, however legitimate and
    valuable these and the like reflections may be for their purpose,
    they would not be in place in the present inquiry, which is
    exclusively concerned with the valuation of these phenomena from
    the economic point of view.
         The grave economic significance of the anthropomorphic habit
    of mind and of the addiction to devout observances must serve as
    apology for speaking further on a topic which it can not but be
    distasteful to discuss at all as an economic phenomenon in a
    community so devout as ours. Devout observances are of economic
    importance as an index of a concomitant variation of temperament,
    accompanying the predatory habit of mind and so indicating the
    presence of industrially disserviceable traits. They indicate the
    presence of a mental attitude which has a certain economic value
    of its own by virtue of its influence upon the industrial
    serviceability of the individual. But they are also of importance
    more directly, in modifying the economic activities of the
    community, especially as regards the distribution and consumption
    of goods.
         The most obvious economic bearing of these observances is
    seen in the devout consumption of goods and services. The
    consumption of ceremonial paraphernalia required by any cult, in
    the way of shrines, temples, churches, vestments, sacrifices,
    sacraments, holiday attire, etc., serves no immediate material
    end. All this material apparatus may, therefore, without implying
    deprecation, be broadly characterized as items of conspicuous
    waste. The like is true in a general way of the personal service
    consumed under this head; such as priestly education, priestly
    service, pilgrimages, fasts, holidays, household devotions, and
    the like. At the same time the observances in the execution of
    which this consumption takes place serve to extend and protract
    the vogue of those habits of thought on which an anthropomorphic
    cult rests. That is to say, they further the habits of thought
    characteristic of the regime of status. They are in so far an
    obstruction to the most effective organization of industry under
    modern circumstances; and are, in the first instance,
    antagonistic to the development of economic institutions in the
    direction required by the situation of today. For the present
    purpose, the indirect as well as the direct effects of this
    consumption are of the nature of a curtailment of the community's
    economic efficiency. In economic theory, then, and considered in
    its proximate consequences, the consumption of goods and effort
    in the service of an anthropomorphic divinity means a lowering of
    the vitality of the community. What may be the remoter, indirect,
    moral effects of this class of consumption does not admit of a
    succinct answer, and it is a question which can not be taken up
    here.
         It will be to the point, however, to note the general
    economic character of devout consumption, in comparison with
    consumption for other purposes. An indication of the range of
    motives and purposes from which devout consumption of goods
    proceeds will help toward an appreciation of the value both of
    this consumption itself and of the general habit of mind to which
    it is congenial. There is a striking parallelism, if not rather a
    substantial identity of motive, between the consumption which
    goes to the service of an anthropomorphic divinity and that which
    goes to the service of a gentleman of leisure chieftain or
    patriarch -- in the upper class of society during the barbarian
    culture. Both in the case of the chieftain and in that of the
    divinity there are expensive edifices set apart for the behoof of
    the person served. These edifices, as well as the properties
    which supplement them in the service, must not be common in kind
    or grade; they always show a large element of conspicuous waste.
    It may also be noted that the devout edifices are invariably of
    an archaic cast in their structure and fittings. So also the
    servants, both of the chieftain and of the divinity, must appear
    in the presence clothed in garments of a special, ornate
    character. The characteristic economic feature of this apparel is
    a more than ordinarily accentuated conspicuous waste, together
    with the secondary feature -- more accentuated in the case of the
    priestly servants than in that of the servants or courtiers of
    the barbarian potentate -- that this court dress must always be
    in some degree of an archaic fashion. Also the garments worn by
    the lay members of the community when they come into the
    presence, should be of a more expensive kind than their everyday
    apparel. Here, again, the parallelism between the usage of the
    chieftain's audience hall and that of the sanctuary is fairly
    well marked. In this respect there is required a certain
    ceremonial "cleanness" of attire, the essential feature of which,
    in the economic respect, is that the garments worn on these
    occasions should carry as little suggestion as may be of any
    industrial occupation or of any habitual addiction to such
    employments as are of material use.
         This requirement of conspicuous waste and of ceremonial
    cleanness from the traces of industry extends also to the
    apparel, and in a less degree to the food, which is consumed on
    sacred holidays; that is to say, on days set apart -- tabu -- for
    the divinity or for some member of the lower ranks of the
    preternatural leisure class. In economic theory, sacred holidays
    are obviously to be construed as a season of vicarious leisure
    performed for the divinity or saint in whose name the tabu is
    imposed and to whose good repute the abstention from useful
    effort on these days is conceived to inure. The characteristic
    feature of all such seasons of devout vicarious leisure is a more
    or less rigid tabu on all activity that is of human use. In the
    case of fast-days the conspicuous abstention from gainful
    occupations and from all pursuits that (materially) further human
    life is further accentuated by compulsory abstinence from such
    consumption as would conduce to the comfort or the fullness of
    life of the consumer.
         It may be remarked, parenthetically, that secular holidays
    are of the same origin, by slightly remoter derivation. They
    shade off by degrees from the genuinely sacred days, through an
    intermediate class of semi-sacred birthdays of kings and great
    men who have been in some measure canonized, to the deliberately
    invented holiday set apart to further the good repute of some
    notable event or some striking fact, to which it is intended to
    do honor, or the good fame of which is felt to be in need of
    repair. The remoter refinement in the employment of vicarious
    leisure as a means of augmenting the good repute of a phenomenon
    or datum is seen at its best in its very latest application. A
    day of vicarious leisure has in some communities been set apart
    as Labor Day. This observance is designed to augment the prestige
    of the fact of labor, by the archaic, predatory method of a
    compulsory abstention from useful effort. To this datum of
    labor-in-general is imputed the good repute attributable to the
    pecuniary strength put in evidence by abstaining from labor.
         Sacred holidays, and holidays generally, are of the nature
    of a tribute levied on the body of the people. The tribute is
    paid in vicarious leisure, and the honorific effect which emerges
    is imputed to the person or the fact for whose good repute the
    holiday has been instituted. Such a tithe of vicarious leisure is
    a perquisite of all members of the preternatural leisure class
    and is indispensable to their good fame. Un saint qu'on ne chôme
    pas is indeed a saint fallen on evil days.
         Besides this tithe of vicarious leisure levied on the laity,
    there are also special classes of persons -- the various grades
    of priests and hierodules -- whose time is wholly set apart for a
    similar service. It is not only incumbent on the priestly class
    to abstain from vulgar labor, especially so far as it is
    lucrative or is apprehended to contribute to the temporal
    well-being of mankind. The tabu in the case of the priestly class
    goes farther and adds a refinement in the form of an injunction
    against their seeking worldly gain even where it may be had
    without debasing application to industry. It is felt to he
    unworthy of the servant of the divinity, or rather unworthy the
    dignity of the divinity whose servant he is, that he should seek
    material gain or take thought for temporal matters. "Of all
    contemptible things a man who pretends to be a priest of God and
    is a priest to his own comforts and ambitions is the most
    contemptible." There is a line of discrimination, which a
    cultivated taste in matters of devout observance finds little
    difficulty in drawing, between such actions and conduct as
    conduce to the fullness of human life and such as conduce to the
    good fame of the anthropomorphic divinity; and the activity of
    the priestly class, in the ideal barbarian scheme, falls wholly
    on the hither side of this line. What falls within the range of
    economics falls below the proper level of solicitude of the
    priesthood in its best estate. Such apparent exceptions to this
    rule as are afforded, for instance, by some of the medieval
    orders of monks (the members of which actually labored to some
    useful end), scarcely impugn the rule. These outlying orders of
    the priestly class are not a sacerdotal element in the full sense
    of the term. And it is noticeable also that these doubtfully
    sacerdotal orders, which countenanced their members in earning a
    living, fell into disrepute through offending the sense of
    propriety in the communities where they existed.
         The priest should not put his hand to mechanically
    productive work; but he should consume in large measure. But even
    as regards his consumption it is to be noted that it should take
    such forms as do not obviously conduce to his own comfort or
    fullness of life; it should conform to the rules governing
    vicarious consumption, as explained under that head in an earlier
    chapter. It is not ordinarily in good form for the priestly class
    to appear well fed or in hilarious spirits. Indeed, in many of
    the more elaborate cults the injunction against other than
    vicarious consumption by this class frequently goes so far as to
    enjoin mortification of the flesh. And even in those modern
    denominations which have been organized under the latest
    formulations of the creed, in a modern industrial community, it
    is felt that all levity and avowed zest in the enjoyment of the
    good things of this world is alien to the true clerical decorum.
    Whatever suggests that these servants of an invisible master are
    living a life, not of devotion to their master's good fame, but
    of application to their own ends, jars harshly on our
    sensibilities as something fundamentally and eternally wrong.
    They are a servant class, although, being servants of a very
    exalted master, they rank high in the social scale by virtue of
    this borrowed light. Their consumption is vicarious consumption;
    and since, in the advanced cults, their master has no need of
    material gain, their occupation is vicarious leisure in the full
    sense. "Whether therefore ye eat, or drink, or whatsoever ye do,
    do all to the glory of God." It may be added that so far as the
    laity is assimilated to the priesthood in the respect that they
    are conceived to he servants of the divinity. so far this imputed
    vicarious character attaches also to the layman's life. The range
    of application of this corollary is somewhat wide. It applies
    especially to such movements for the reform or rehabilitation of
    the religious life as are of an austere, pietistic, ascetic cast
    -- where the human subject is conceived to hold his life by a
    direct servile tenure from his spiritual sovereign. That is to
    say, where the institution of the priesthood lapses, or where
    there is an exceptionally lively sense of the immediate and
    masterful presence of the divinity in the affairs of life, there
    the layman is conceived to stand in an immediate servile relation
    to the divinity, and his life is construed to be a performance of
    vicarious leisure directed to the enhancement of his master's
    repute. In such cases of reversion there is a return to the
    unmediated relation of subservience, as the dominant fact of the
    devout attitude. The emphasis is thereby throw on an austere and
    discomforting vicarious leisure, to the neglect of conspicuous
    consumption as a means of grace.
         A doubt will present itself as to the full legitimacy of
    this characterization of the sacerdotal scheme of life, on the
    ground that a considerable proportion of the modern priesthood
    departs from the scheme in many details. The scheme does not hold
    good for the clergy of those denominations which have in some
    measure diverged from the old established schedule of beliefs or
    observances. These take thought, at least ostensibly or
    permissively, for the temporal welfare of the laity, as well as
    for their own. Their manner of life, not only in the privacy of
    their own household, but often even before the public, does not
    differ in an extreme degree from that of secular-minded persons,
    either in its ostensible austerity or in the archaism of its
    apparatus. This is truest for those denominations that have
    wandered the farthest. To this objection it is to be said that we
    have here to do not with a discrepancy in the theory of
    sacerdotal life, but with an imperfect conformity to the scheme
    on the part of this body of clergy. They are but a partial and
    imperfect representative of the priesthood, and must not be taken
    as exhibiting the sacerdotal scheme of life in an authentic and
    competent manner. The clergy of the sects and denominations might
    be characterized as a half-caste priesthood, or a priesthood in
    process of becoming or of reconstitution. Such a priesthood may
    be expected to show the characteristics of the sacerdotal office
    only as blended and obscured with alien motives and traditions,
    due to the disturbing presence of other factors than those of
    animism and status in the purposes of the organizations to which
    this non-conforming fraction of the priesthood belongs.
         Appeal may be taken direct to the taste of any person with a
    discriminating and cultivated sense of the sacerdotal
    proprieties, or to the prevalent sense of what constitutes
    clerical decorum in any community at all accustomed to think or
    to pass criticism on what a clergyman may or may not do without
    blame. Even in the most extremely secularized denominations,
    there is some sense of a distinction that should be observed
    between the sacerdotal and the lay scheme of life. There is no
    person of sensibility but feels that where the members of this
    denominational or sectarian clergy depart from traditional usage,
    in the direction of a less austere or less archaic demeanor and
    apparel, they are departing from the ideal of priestly decorum.
    There is probably no community and no sect within the range of
    the Western culture in which the bounds of permissible indulgence
    are not drawn appreciably closer for the incumbent of the
    priestly office than for the common layman. If the priest's own
    sense of sacerdotal propriety does not effectually impose a
    limit, the prevalent sense of the proprieties on the part of the
    community will commonly assert itself so obtrusively as to lead
    to his conformity or his retirement from office.
         Few if any members of any body of clergy, it may be added,
    would avowedly seek an increase of salary for gain's sake; and if
    such avowal were openly made by a clergyman, it would be found
    obnoxious to the sense of propriety among his congregation. It
    may also be noted in this connection that no one but the scoffers
    and the very obtuse are not instinctively grieved inwardly at a
    jest from the pulpit; and that there are none whose respect for
    their pastor does not suffer through any mark of levity on his
    part in any conjuncture of life, except it be levity of a
    palpably histrionic kind -- a constrained unbending of dignity.
    The diction proper to the sanctuary and to the priestly office
    should also carry little if any suggestion of effective everyday
    life, and should not draw upon the vocabulary of modern trade or
    industry. Likewise, one's sense of the proprieties is readily
    offended by too detailed and intimate a handling of industrial
    and other purely human questions at the hands of the clergy.
    There is a certain level of generality below which a cultivated
    sense of the proprieties in homiletical discourse will not permit
    a well-bred clergyman to decline in his discussion of temporal
    interests. These matters that are of human and secular
    consequence simply, should properly be handled with such a degree
    of generality and aloofness as may imply that the speaker
    represents a master whose interest in secular affairs goes only
    so far as to permissively countenance them.
         It is further to be noticed that the non-conforming sects
    and variants whose priesthood is here under discussion, vary
    among themselves in the degree of their conformity to the ideal
    scheme of sacerdotal life. In a general way it will be found that
    the divergence in this respect is widest in the case of the
    relatively young denominations, and especially in the case of
    such of the newer denominations as have chiefly a lower
    middle-class constituency. They commonly show a large admixture
    of humanitarian, philanthropic, or other motives which can not be
    classed as expressions of the devotional attitude; such as the
    desire of learning or of conviviality, which enter largely into
    the effective interest shown by members of these organizations.
    The non-conforming or sectarian movements have commonly proceeded
    from a mixture of motives, some of which are at variance with
    that sense of status on which the priestly office rests.
    Sometimes, indeed, the motive has been in good part a revulsion
    against a system of status. Where this is the case the
    institution of the priesthood has broken down in the transition,
    at least partially. The spokesman of such an organization is at
    the outset a servant and representative of the organization,
    rather than a member of a special priestly class and the
    spokesman of a divine master. And it is only by a process of
    gradual specialization that, in succeeding generations, this
    spokesman regains the position of priest, with a full investiture
    of sacerdotal authority, and with its accompanying austere,
    archaic and vicarious manner of life. The like is true of the
    breakdown and redintegration of devout ritual after such a
    revulsion. The priestly office, the scheme of sacerdotal life,
    and the schedule of devout observances are rehabilitated only
    gradually, insensibly, and with more or less variation in
    details, as a persistent human sense of devout propriety
    reasserts its primacy in questions touching the interest in the
    preternatural -- and it may be added, as the organization
    increases in wealth, and so acquires more of the point of view
    and the habits of thought of a leisure class.
         Beyond the priestly class, and ranged in an ascending
    hierarchy,ordinarily comes a superhuman vicarious leisure class
    of saints, angels, etc. -- or their equivalents in the ethnic
    cults. These rise in grade, one above another, according to
    elaborate system of status. The principle of status runs through
    the entire hierarchical system, both visible and invisible. The
    good fame of these several orders of the supernatural hierarchy
    also commonly requires a certain tribute of vicarious consumption
    and vicarious leisure. In many cases they accordingly have
    devoted to their service sub-orders of attendants or dependents
    who perform a vicarious leisure for them, after much the same
    fashion as was found in an earlier chapter to be true of the
    dependent leisure class under the patriarchal system.
         It may not appear without reflection how these devout
    observances and the peculiarity of temperament which they imply,
    or the consumption of goods and services which is comprised in
    the cult, stand related to the leisure class of a modern
    community, or to the economic motives of which that class is the
    exponent in the modern scheme of life to this end a summary
    review of certain facts bearing on this relation will be useful.
         It appears from an earlier passage in this discussion that
    for the purpose of the collective life of today, especially so
    far as concerns the industrial efficiency of the modern
    community, the characteristic traits of the devout temperament
    are a hindrance rather than a help. It should accordingly be
    found that the modern industrial life tends selectively to
    eliminate these traits of human nature from the spiritual
    constitution of the classes that are immediately engaged in the
    industrial process. It should hold true, approximately, that
    devoutness is declining or tending to obsolescence among the
    members of what may be called the effective industrial community.
    At the same time it should appear that this aptitude or habit
    survives in appreciably greater vigor among those classes which
    do not immediately or primarily enter into the community's life
    process as an industrial factor.
         It has already been pointed out that these latter classes,
    which live by, rather than in, the industrial process, are
    roughly comprised under two categories (1) the leisure class
    proper, which is shielded from the stress of the economic
    situation; and (2) the ind